Park Management - General Manager - PA1

06 March 2025

We’re on the lookout for a General Manager to take charge of one of our amazing holiday parks. This is more than just a job—it’s your chance to make a real impact, building high-performing teams, shaping unforgettable guest moments, and driving the success of a bustling, vibrant destination.

You’ll be the heartbeat of the park, combining strategy and commercial acumen with hands-on direction to ensure everything runs smoothly. From delivering unforgettable guest experiences to inspiring your team to achieve their targets, you’ll have the freedom to oversee the park and the support to thrive.

So, why Parkdean Resorts?

Well, besides the one-of-a-kind team culture, stunning locations across the UK, and the chance to work with the UK’s largest holiday park organisation, we can offer:

• An industry leading opportunity to earn with the annual management bonus scheme.
• The chance to develop your skills and boost your career across our 66 parks – as an accredited learning centre we’ve got your back when it comes to training!
• You’re never on your own with our Employee Assistance Programme! It comes with a 24/7 confidential helpline for counselling and support- because your wellbeing is our top priority.
• A 50% discount for you and a 25% discount for friends and family when booking your holiday with us.
• A team member discount of 30%, available on everything from fabulous food to delicious drinks and even our fun leisure activities.
• Score awesome discounts! From tasty meal kits like Hello Fresh to your favourite local gyms, we’ve got deals on lots of brands just for you.

We want to be a force for good and caring for our parks, people, and planet is a natural component of the way we do business. We celebrate our people, communities and natural environment, enabling us to enhance the amazing memories we create for many years to come.

What you will be doing…

• Champion our company values to create a positive, compliant, high-performing culture and engaged teams.
• Oversee all financial aspects of the park, including budgets, sales, profit margins, and expenses, to meet annual financial targets.
• Collaborate with department heads and regional support teams (HR, Health & Safety, Finance, etc.) to align with business strategies, maintain compliance, and drive operational excellence.
• Oversee the recruitment, onboarding, and development of new Heads of Department, ensuring they are supported and empowered to succeed.
• Use customer feedback and market research to improve guest experiences, boost sales, and maximise profit margins.
• Handle complaints, run Owner Forums when applicable, and ensure timely completion of actions from audits or inspections.
• Manage park winterisation plans, capital projects, and proactively identify any weaknesses or security risks within company systems.

Some of the skills we’re looking for:

• Proven leader with experience managing diverse teams and cross-departmental collaboration.
• Passionate about fostering a positive, engaged, and growth-focused workplace culture.
• Skilled at influencing, negotiating, and building strong relationships.
• Strong commercial mindset, focused on driving business performance and financial success.
• Tech-savvy with the ability to adapt to and master new systems quickly.
• Highly organised and multifaceted, with the ability to juggle multiple priorities and deliver results in fast-paced environments.

Are we the right fit for you?

At Parkdean Resorts we don’t leave unforgettable moments to chance.

We pitch in, we have fun, and we grow, inspiring each other to make great things happen every, single, day. We’re Parkdean people, and we do everything we can to ensure our guests and owners can holiday like they mean it!

Parkdean Resorts is committed to Safeguarding and promoting the welfare of children and vulnerable adults. Background checks including DBS (or equivalent) will be carried out if appropriate.

We want to do all we can to create an environment and recruitment process where people feel safe and comfortable to talk about disability. For any reasonable adjustment requests, please contact Stephanie at

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