At a Glance
- Tasks: Lead advertising solutions for global brands and agencies across Paramount's iconic channels.
- Company: Join Paramount, home to legendary brands like MTV, Nickelodeon, and more!
- Benefits: Enjoy private medical insurance, gym discounts, and flexible working options.
- Why this job: Be part of a dynamic team driving innovative advertising in the booming streaming market.
- Qualifications: 7+ years in media advertising with strong negotiation and communication skills required.
- Other info: We celebrate diversity and are committed to inclusivity in our hiring process.
The predicted salary is between 43200 - 72000 £ per year.
This job is brought to you by Jobs/Redefined, the UK’s leading over-50s age inclusive jobs board.
Who are We?
Paramount is comprised of many of the world’s most iconic consumer brands. Its portfolio includes Network 10, Channel 5, Telefe, Paramount International Studios, Nickelodeon, MTV, Comedy Central, BET, Paramount Network and Pluto TV among others. In addition to offering innovative streaming services and digital video products, Paramount provides powerful capabilities in production, distribution and advertising solutions for partners on five continents and across more than 180 countries.
Overview of the Role:
Reporting into the Group Account Director; Paramount Advertising International, the Account Director will be responsible for pitching, negotiating and delivering best in class advertising solutions to agencies & clients across a range of categories and international markets within the Paramount portfolio of channels, working in partnership with their Account Manager and Planner to ensure campaigns are delivered as per proposed deals. This role will require the development of strategies and creative solutions to unlock investments at agency and advertiser level, both at a multi-market and local market level. This includes standard media advertising solutions as well as creative custom branded content opportunities.
Paramount’s streaming business is growing at scale globally, candidates will ideally have experience and knowledge of the Connected TV & Streaming ecosystem.
What will you be doing?
Client Management and Business Development
- Build and maintain strong relationships with brands, agency contacts, and key accounts in the advertising space.
- Develop and present compelling advertising proposals that showcase the power of Paramount’s social, linear, digital and streaming platforms, aligning with clients’ objectives.
- Understand clients’ needs and campaign objectives, crafting creative solutions that align with their requirements.
- Grow and nurture a healthy pipeline of leads to drive revenue.
- Leverage existing key brand and agency relationships to expand business opportunities.
- Work alongside existing PAI sales team and complement and coordinate GTM sales approach.
Sales Execution and Strategy
- Implement strategic sales plans to maximize advertising revenue across Paramount’s platforms.
- Drive sales across Paramount’s tent pole events such as the MTV Europe Music Awards and Nickelodeon Kid’s Choice Awards.
- Achieve quarterly revenue targets, focusing on client retention and scaling up the existing advertising book of business.
- Identify and pursue new business opportunities within existing accounts.
- Accurately plan and forecast new business and revenue booked.
Team Coordination and Leadership
- Work closely with the Group Account Director to ensure client satisfaction and retention.
- Supervise and mentor Account Managers.
- Collaborate with the Account Management team to effectively manage client expectations and ensure successful campaign delivery.
- Ensure smooth communication between the sales team and other departments, including product, technical, and creative teams.
Platform Knowledge and Innovation
- Maintain a strong understanding of Paramount’s ecosystem.
- Keep abreast of developments in digital video advertising and communicate relevant updates to the team and clients.
- Assist in developing innovative advertising solutions that leverage the unique features of each platform.
- Provide feedback to product, marketing, and management teams on market demand and new feature development.
Performance Management and Reporting
- Support the Group Account Director in overseeing account-level P&L and project scopes.
- Deliver quarterly business reviews (QBRs) and attend strategic meetings with key clients throughout the year to establish senior-level relationships.
What are we looking for?
- Minimum 7 years’ experience in media advertising.
- Professional approach.
- Proven ability and experience of working within and motivating a sales team and achieving revenue targets.
- Ability to demonstrate strong negotiation and trading skills and a clear understanding of the business.
- Proven strong relationships with senior media agencies and a strong understanding of the agency business model.
- Exceptional communication skills – promotes communication across the business, communicates clearly, engages others, articulates reasons for decisions, is open to others’ opinions.
- Excellent presentation and communication skills.
- Ability to translate complex data into actionable insights for clients.
Our Benefits:
- Private Medical Insurance: You will be eligible for our full Private Medical Cover (From 3 months).
- Season Ticket Loan: We’ll pay for your season travel card up front, and you can pay us back across the year.
- TV Package Discount: If you subscribe for the likes of Sky and Virgin Media, we’ll get £20 off your bill.
- Pension Scheme: You will be eligible for our Pension Scheme from day one, as long as you are contributing to this, we’ll top this up with a voluntary contribution from us.
- Discounted Gym Membership: We offer discounts to a number of Gyms.
- Discounts at Local Shops and Restaurants: Whether you need a new pair of shoes or just want something tasty for lunch, we partner with a number of local businesses to offer us a discounted rate.
- Access to Reward Gateway: With heaps of discounts on everyday shops, restaurants and household suppliers.
- Happy to talk flexible working!
Our Values:
Our values, and their related behaviors, guide how we show up to work each day and help ensure that we all treat each other with respect. The 6 values are intertwined and work together to drive the business outcomes we seek, and once combined we believe these will power our company forward:
- Agility & Adaptability
- Inclusivity & Collaboration
- Optimism & Determination
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At Paramount, we value and celebrate difference. We want to ensure that we fully represent the make-up of UK society in our workforce as well as bringing diverse perspectives to our business. We take responsibility of being a Disability Confident Employer seriously and we guarantee to interview all disabled applicants who meet the minimum criteria of the role applied for. If you require any support or assistance during the interview process, please let your recruiter know or email and we will be happy to help.
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International Account Director, Paramount Advertising International employer: Paramount
Contact Detail:
Paramount Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land International Account Director, Paramount Advertising International
✨Tip Number 1
Familiarize yourself with Paramount's portfolio and its various channels. Understanding the unique selling points of each platform will help you craft compelling advertising proposals that resonate with potential clients.
✨Tip Number 2
Network actively within the media advertising space. Attend industry events, webinars, and conferences to connect with key players in the advertising ecosystem, which can lead to valuable business opportunities.
✨Tip Number 3
Stay updated on trends in digital video advertising and the Connected TV landscape. This knowledge will not only enhance your proposals but also position you as a thought leader in discussions with clients.
✨Tip Number 4
Demonstrate your negotiation skills through role-playing scenarios or mock pitches with peers. Practicing these skills will prepare you for real-life negotiations and help you achieve better outcomes in client discussions.
We think you need these skills to ace International Account Director, Paramount Advertising International
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the International Account Director position. Tailor your application to highlight relevant experience in media advertising and client management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific experiences that demonstrate your ability to build relationships, develop advertising strategies, and achieve revenue targets.
Highlight Relevant Experience: In your CV, emphasize your 7+ years of experience in media advertising. Include specific examples of successful campaigns you've managed, particularly those involving digital video advertising and Connected TV.
Showcase Communication Skills: Since exceptional communication skills are crucial for this role, ensure your application reflects your ability to articulate ideas clearly. Use concise language and provide examples of how you've effectively communicated with clients and teams in the past.
How to prepare for a job interview at Paramount
✨Showcase Your Industry Knowledge
Make sure to demonstrate your understanding of the media advertising landscape, especially in relation to Connected TV and streaming. Be prepared to discuss recent trends and how they impact advertising strategies.
✨Prepare Compelling Proposals
Think about how you can present innovative advertising solutions that align with clients' objectives. Bring examples of past proposals or campaigns you've worked on that showcase your ability to craft creative solutions.
✨Highlight Relationship Management Skills
Emphasize your experience in building and maintaining strong relationships with brands and agencies. Be ready to share specific examples of how you've successfully managed client expectations and delivered results.
✨Demonstrate Leadership and Team Coordination
Discuss your experience in mentoring and leading sales teams. Highlight how you've collaborated with different departments to ensure successful campaign delivery and client satisfaction.