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- Tasks: Create engaging promotional campaigns for kids' shows and franchises.
- Company: Join Paramount Kids & Family, the top destination for global kids' entertainment.
- Benefits: Collaborate with a creative team and mentor junior colleagues in a fun environment.
- Why this job: Be part of a mission to make the world more playful through exciting content.
- Qualifications: Experience in scripting, directing, and editing with a strong show-reel required.
- Other info: Ideal for those passionate about kids' brands and creative storytelling.
The predicted salary is between 36000 - 60000 £ per year.
The Kids & Family side of Paramount is tasked with delivering the best kids & family entertainment globally as well as supporting the roll out of key franchise titles, our linear networks, streaming services, and FAST channels. With worldwide hits like SpongeBob SquarePants, PAW Patrol, Teenage Mutant Ninja Turtles, and Dora – Paramount Kids & Family is the No. 1 destination for kids globally, we have a mission to ensure the world is a more playful place.
The creative team is the shop window, the voice of the brands, and often the audience’s first look into the world of Paramount Kids & Family. It’s our responsibility to ensure we showcase our characters and content in a way that entices kids to take action – to watch a new series, to be excited by our Paramount+ offering, and to come back for more!
What will you be doing?
- Creating promotional campaigns for UK & International Markets – from initial concept, scripting, editing, directing graphics / audio and voice over sessions to final delivery of versioned promos.
- Ensure the promotional campaigns are aligned to the brand’s tone of voice and connect our biggest shows and franchises to the audience, enticing them to engage, watch, and subscribe.
- Work closely with the media planning and marketing teams, ensuring all creative aspects of campaigns are aligned across on air, print, digital out of home and radio.
- Direct kids & talent when necessary on creative projects.
- Ensure each campaign aligns to the creative brief, and drives campaign success – adjusting and shifting where necessary.
- Conceive and develop new and exciting ideas to promote the brand through image pieces, IDs, and interstitial content.
- Responsible for sourcing and reporting all music used within promotional campaigns.
- Archive old projects on a job-by-job basis, ensuring all GFX, edits and OMF’s are easily sourced when needed.
- Mentoring the junior colleagues and collaborating on their projects.
- Ensure the delivery of all given projects are timely and in budget.
What are we looking for?
- Proven and varied experience in scripting, directing and editing promotional campaigns in the UK & Europe, with a very strong show-reel.
- Excellent copy writing skills for short form promotion.
- Solid knowledge of Adobe Premiere (self operating) with a strong understanding of 3D/2D animation and graphic design.
- Directing skills – ability to direct on screen talent, voice over artists, and graphics designers.
- Ability to understand research insights and how to use those to inform the creative approach to a promotional campaign.
- A good understanding of the post-production environment – timings, costs, and talent available.
- Ability to make funny & entertaining promos for a discerning and demanding audience.
- Currently in a similar role within a TV environment.
Person specification:
- Inclusive, collaborative, and positive.
- Great at working in a team environment.
- Understanding of how an in house creative team works, and what departments are key collaborators & partners.
- Great command of English language.
- Experience of working on kids brands / IP is desirable.
- Ability to prioritise and problem solve independently.
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Creative (Midweight) - Kids and Family employer: Paramount Pictures
Contact Detail:
Paramount Pictures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative (Midweight) - Kids and Family
✨Tip Number 1
Familiarize yourself with the latest trends in kids' entertainment and promotional strategies. Understanding what captivates young audiences will help you create compelling campaigns that resonate with them.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience in kids' brands. Attend relevant events or webinars to connect with potential collaborators and gain insights into successful campaign strategies.
✨Tip Number 3
Showcase your creativity by developing a unique project or concept that aligns with Paramount Kids & Family's mission. This could be a mock promotional campaign or a creative piece that highlights your skills in scripting, directing, and editing.
✨Tip Number 4
Stay updated on the latest tools and software used in the industry, particularly Adobe Premiere and graphic design applications. Being proficient in these tools will enhance your ability to deliver high-quality promotional content.
We think you need these skills to ace Creative (Midweight) - Kids and Family
Some tips for your application 🫡
Understand the Brand: Dive deep into Paramount Kids & Family's content and values. Familiarize yourself with their key franchises like SpongeBob SquarePants and PAW Patrol to ensure your application reflects an understanding of their brand voice and mission.
Showcase Your Experience: Highlight your proven experience in scripting, directing, and editing promotional campaigns. Include specific examples from your show-reel that demonstrate your ability to create engaging content for kids and families.
Tailor Your Application: Customize your CV and cover letter to align with the job description. Emphasize your copywriting skills and knowledge of Adobe Premiere, as well as any experience you have with 3D/2D animation and graphic design.
Demonstrate Collaboration Skills: Mention your experience working in a team environment and how you've collaborated with different departments in previous roles. This will show that you understand the dynamics of an in-house creative team.
How to prepare for a job interview at Paramount Pictures
✨Showcase Your Creative Portfolio
Make sure to bring a strong show-reel that highlights your experience in scripting, directing, and editing promotional campaigns. Tailor your portfolio to include projects that resonate with kids' brands, showcasing your ability to create engaging content.
✨Understand the Brand's Tone of Voice
Familiarize yourself with Paramount Kids & Family's existing franchises and their unique tones. During the interview, be prepared to discuss how you would align your creative ideas with their brand voice to entice young audiences.
✨Demonstrate Collaboration Skills
Since the role involves working closely with media planning and marketing teams, be ready to share examples of how you've successfully collaborated in past projects. Highlight your inclusive and positive approach to teamwork.
✨Prepare for Directing Scenarios
Expect to discuss your directing skills, especially when it comes to working with on-screen talent and voice-over artists. Be prepared to share specific experiences where you directed creative projects and how you ensured they met the campaign's objectives.
