At a Glance
- Tasks: Create and manage engaging content across print, digital, and social channels.
- Company: Join a leading publishing company in the global drinks industry.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Collaborate with dynamic teams and work on prestigious awards and events.
- Why this job: Shape influential conversations in the exciting world of whisky and fine spirits.
- Qualifications: Strong content management and marketing skills with a flair for writing.
The predicted salary is between 31500 - 38500 £ per year.
Company Description
Paragraph Publishing celebrates excellence in the global drinks industry through prestigious awards, world-class events, and authoritative media coverage.
Its portfolio includes Whisky Magazine, American Whiskey Magazine, World Drinks Awards, and Whisky & Fine Spirits Live.
The company is recognized for connecting brands, producers, and enthusiasts through high-quality editorial content and industry-leading experiences.
Team members contribute to shaping influential conversations across the whisky and fine spirits sectors, working in a creative, fast-paced publishing environment.
Role Description
The Marketing & Content Manager is a full-time, on-site role based in Norwich.
This role oversees planning, creating, and managing content across print, digital, and social channels for Paragraph Publishing’s brands.
Day-to-day responsibilities include developing and executing content strategies, coordinating editorial calendars, writing and editing articles and marketing copy, and ensuring consistent brand messaging.
The position manages digital marketing campaigns, including email, social media, and website promotions, monitors performance analytics, and adjusts strategies to increase audience engagement and event participation.
The role also involves collaborating with editorial, events, and commercial teams to support awards programs, live events, sponsorships, and partner campaigns.
Qualifications
- Strong content management skills, including planning, production oversight, and maintaining organized editorial calendars.
- Marketing experience with a focus on brand positioning, audience growth, and campaign coordination.
- Proficient writing skills for editorial content, promotional materials, and clear, engaging copy across channels.
- Ability to develop and implement content strategy aligned with business objectives and brand voice.
- Digital marketing skills, including social media management, email marketing, and basic analytics for performance tracking.
- Experience in publishing, media, or events, preferably within lifestyle, drinks, or related industries.
- Strong organizational and project management abilities, with attention to detail and deadlines.
- Effective communication and collaboration skills to work with cross-functional teams and external partners.
- Comfort with content and marketing tools (e. g., CMS platforms, email marketing systems, social media scheduling tools).
- Relevant degree or equivalent experience in marketing, communications, journalism, or a related field.
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Marketing & Content Manager in Norwich employer: Paragraph Publishing
Paragraph Publishing is an exceptional employer that fosters a vibrant and creative work culture in the heart of Norwich. With a focus on employee growth, the company offers opportunities to shape influential conversations in the drinks industry while working alongside passionate professionals. The benefits of being part of this dynamic team include engaging in high-profile events, contributing to prestigious publications, and enjoying a collaborative environment that values innovation and excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Content Manager in Norwich
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Paragraph Publishing and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Paragraph Publishing are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Paragraph Publishing on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Paragraph Publishing. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Content Manager in Norwich
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Paragraph Publishing. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Paragraph Publishing:Show us that you’ve done your homework! In your application, briefly mention what you admire about Paragraph Publishing’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Paragraph Publishing
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Paragraph Publishing will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Paragraph Publishing, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
