At a Glance
- Tasks: Lead innovative digital marketing strategies and optimise campaigns for growth.
- Company: Award-winning UK bank with a focus on customer satisfaction and creativity.
- Benefits: Generous holiday allowance, hybrid work model, and employee discounts.
- Other info: Flexible, inclusive workplace committed to your wellbeing and career growth.
- Why this job: Join a passionate team and make a real impact in digital marketing.
- Qualifications: 3+ years in digital marketing with strong skills in SEO and paid media.
The predicted salary is between 51750 - 63250 £ per year.
A Platinum Investors in People employer and an award-winning UK bank, focused on growth. Our customers include savers and businesses across the UK and, working together, we use our specialist expertise to help them achieve their ambitions and build a sustainable future.
If you’re looking for an opportunity to join a Marketing team that is customer obsessed, numbers orientated and passionate about producing amazing creative whilst driving innovation, we’re looking for you! We’re looking for an experienced Digital Marketing Manager to join our growing Group Marketing function. You’ll be working with some super talented and creative people who love to drive the agenda but also have fun. This is a fixed term contract for 6 months. We’re flexible, inclusive, committed to your wellbeing and passionate about you reaching your potential. Let’s grow together …
What you’ll be doing
- To support the growth of the direct-to-consumer propositions for Paragon Group via the development and implementation of digital marketing strategies.
- The role’s key purpose is to deliver and optimise media campaigns across paid and organic search, social, display and other channels with impactful creatives and insight led approach to drive strong commercial performance.
- With our media agency the role will be managing paid media campaigns and evaluate their effectiveness based on KPIs to ensure strong continual performance and optimisation.
- Developing and implement comprehensive SEO strategies, including keyword research, technical audits, content optimisation, and link-building is a key part of the role.
- Creatively the role will manage the creation and delivery of assets for all campaigns working with relevant internal and external teams to ensure they work hard and are on brand.
About You
What you’ll bring to the team
- Strong education background in or at least 3 years plus practice in Marketing, Digital or related field.
- Strong digital marketing experience across paid, social, SEO including significant experience of growing, optimising and improving paid media performance.
- Highly detail-oriented with excellent organisational skills.
- Day to day experience of running paid media, SEO (content and technical) strategies.
- Relevant experience of working with agencies across digital marketing.
- Digital technology experience across GA4, GTM, Adwords and other relevant tools.
Even if you don’t meet all the criteria, we encourage you to apply. At Paragon, we value diversity and we’re excited to hear from passionate individuals like you! If you’re ready to contribute to the team, please apply.
Working hours
This is a full-time position, Monday to Friday from 8:30 am to 5:00 pm. We offer a hybrid work model requiring a minimum of 2 days per week in our office on specific days (Tuesday and Wednesday).
Inclusion
As a Disability Confident Employer, we want to ensure that our vacancies are accessible for everyone. If you have a disability, long term health condition or are neurodiverse and need us to adjust our recruitment process please get in touch with our recruitment team.
What can we offer you?
- Generous Holiday Allowance: Starting from 25 days and climbing to 30, you also get to enjoy a day off for your birthday, Christmas Eve, and New Year’s Eve. You can also buy or sell up to a week’s leave.
- Share Save Scheme: Annually, you have the opportunity to buy shares in Paragon at a discounted rate.
- Profit Related Pay: We share some of our annual profit with our eligible employees.
- Pension Plan: We contribute up to 10% of your annual salary towards your pension.
- Family Friendly policies: We offer enhanced parental pay and paid time off for fertility treatment.
- Employee Discounts: Enjoy exclusive discounts on entertainment, travel, shopping, motoring and more.
- Volunteering Day: Contribute to causes you care about with one volunteering day per year.
- Life Assurance and Personal Accident Cover.
Be flexible
We promote flexibility around how and where we work so that you can achieve a healthier work-life balance. We operate hybrid working, splitting our week between the office and home.
Be yourself
As an equal opportunities employer, we welcome diversity and care about inclusion. That’s why we want you to be your whole self at work. We believe an inclusive workplace is good for each of us, great for our customers and better for our business.
Be heard
We listen to your point of view, with our People Forum and regular employee surveys making sure you can use your voice and influence our future.
Be well
We will give you access to a range of tools and resources to support your wellbeing. This will include a digital GP service via our free Employee Assistance Programme, access to our Wellbeing team to connect you with the help you need to get more out of life and our Vitality at Work programme to provide you with discounted gym membership, fitness equipment and another multitude of wellbeing services.
Be better
We want you to reach your potential and, as a Platinum Investors in People employer, we’ll encourage you to learn and develop by building a personalised development plan together with your manager.
Digital Marketing Manager - Fixed Term Contract in Solihull employer: Paragon Bank Group
At Paragon, we pride ourselves on being a Platinum Investors in People employer, offering a supportive and inclusive work culture that prioritises employee wellbeing and growth. As a Property Management Officer, you'll benefit from generous holiday allowances, flexible working arrangements, and opportunities for professional development, all while contributing to a team dedicated to helping customers achieve their ambitions. Join us in a rewarding environment where your contributions are valued and your potential is nurtured.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager - Fixed Term Contract in Solihull
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Paragon Bank Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Paragon Bank Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Paragon Bank Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Paragon Bank Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager - Fixed Term Contract in Solihull
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Paragon Bank Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Paragon Bank Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Paragon Bank Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Paragon Bank Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Paragon Bank Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Paragon Bank Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
