At a Glance
- Tasks: Craft engaging social media copy and shape brand voices for global audiences.
- Company: Join Paradowski Creative, a leader in immersive brand experiences.
- Benefits: Flexible hours, creative environment, and the chance to work with major brands.
- Other info: Collaborative team atmosphere with opportunities for international travel.
- Why this job: Make your mark on global culture through innovative social media strategies.
- Qualifications: 4+ years of social writing experience and a knack for cultural trends.
The predicted salary is between 36000 - 60000 £ per year.
Seeking Candidates Located in: Europe (UK/GMT preferred)
Weekly Commitment: 30+ hours per week, with flexibility
At Paradowski Creative, we build immersive brand experiences grounded in creative play. We design interactions that spark curiosity, invite participation, and strengthen emotional bonds between people and brands.
We’re looking for a long-term contract Global Social Copywriter who lives and breathes the internet—someone quick-witted, fluent in culture, and experienced at shaping brand voices for global audiences. You’ll already have written for major brands and understand how to strike the right note across different regions and platforms. If you can move seamlessly from penning a sharp caption to developing a global trend-led concept—all while keeping strategy and brand voice intact—this role is for you.
This position combines two core responsibilities:
- Community voice: shaping how brands show up in real time on their socials through comments, replies, and engagement that feels authentic to their character.
- Content creation: concepting and writing platform-native, culturally relevant copy that not only drives engagement in the UK and Europe, but can also spark ideas across Latin America, the Middle East, and Asia Pacific.
You’ll collaborate with client and agency teams around the world to pitch and bring opportunistic content to life—always thinking globally, while writing with nuance for regional audiences.
What You’ll Do
- Develop a deep understanding of brand voice in every interaction—knowing not just what to say, but how and why.
- Write platform-native copy for posts, captions, replies, and conversations across TikTok, Instagram, X, YouTube, Facebook, LinkedIn, Pinterest, and emerging spaces such as Roblox.
- Act as the brand’s voice in high-visibility engagement moments across UK and European channels.
- Concept and pitch content rooted in cultural trends, insights, and brand strategy, with an eye for opportunities that resonate globally.
- Partner with designers, motion teams, editors, account, and strategists to develop everything from captions and scripts to supers, end cards, and call-to-action frames—contributing from storyboard to final post.
- Use tools such as Sprinklr to publish, monitor, and manage community interactions—balancing wit, empathy and professionalism in every response.
- Remix UGC, memes, imagery and short-form video into content that feels timely, conversational, and on-brand.
- Apply social listening and performance insights to refine copy, test new approaches, and improve engagement.
- Stay ahead of platform shifts, cultural moments, and fandom trends—sharing your perspective with teams across multiple regions.
What You Bring
- 4+ years writing for social (agency or in-house), with strong experience on global brands and a portfolio of platform-native work.
- Located in Europe (UK/GMT preferred)
- Proven ability to adapt tone and voice for UK and European audiences, while thinking globally.
- A sharp sense of wit, timing, and cultural nuance.
- Comfort writing at the speed of the feed, with the judgement to know when to slow down and think strategically.
- English language fluency required; additional languages are a strong advantage
- A collaborative, proactive approach to working across disciplines and time zones.
- Strong organisational skills to balance multiple projects and stakeholders.
- An interest in inclusive marketing and ensuring diverse voices are represented authentically.
- Ability to travel internationally to the United States and/or within Europe, 1-2x per year.
Nice to Haves
- Multilingual skills beyond English.
- Experience with both B2B and B2C accounts.
- Familiarity with paid social strategies and execution.
- Experience with crisis management or escalation.
- Confidence pulling performance data to inform copy and share best practices.
Why Join Us
This is an opportunity to shape how global brands show up in culture—writing with personality, pitching boldly, and helping teams around the world bring ideas to life. Successful candidates will have a passion for pushing the boundaries of social media to reach client goals, collaborating with strategy and creative teams to test new tactics and turn good ideas into great ones.
At Paradowski, we design interactions that spark curiosity, invite participation, and create emotional gravity. You’ll join a team that values sharp thinking, creative experimentation, and work that feels alive—not manufactured.
To Apply
Send your resume and portfolio to jobs@paradowski.com with the subject line “Global Social Copywriter.”
Seniority level
- Mid-Senior level
Employment type
- Contract
Job function
- Marketing, Public Relations, and Writing/Editing
- Industries
- Advertising Services
To apply information contained in this posting is for Paradowski Creative. Referrals and other internal notices have been removed for clarity.
Global Social Copywriter employer: Paradowski Creative
At Paradowski Creative, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. As a Global Social Copywriter, you'll have the opportunity to shape brand narratives for a diverse range of global clients while working alongside passionate professionals in a flexible environment. With a commitment to employee growth and innovative thinking, we empower our team members to push boundaries and explore new ideas, making this an exciting place to advance your career in the heart of Europe.
StudySmarter Expert Advice🤫
We think this is how you could land Global Social Copywriter
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Global Social Copywriter
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Paradowski Creative.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Paradowski Creative and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Global Social Copywriter at Paradowski Creative.
How to prepare for a job interview at Paradowski Creative
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Paradowski Creative.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Paradowski Creative. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Paradowski Creative.
