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For Companies At a Glance
- Tasks: Create buzz for our innovative games and engage with our vibrant community.
- Company: Join Parable Studios, a cutting-edge indie game studio focused on ethical AI integration.
- Benefits: Enjoy a competitive salary, flexible working hours, and equity options.
- Why this job: Shape the future of gaming while making meaningful connections in a creative environment.
- Qualifications: Experience in marketing, community outreach, or content creation is a plus.
- Other info: Be part of a supportive micro team and grow your skills with mentoring opportunities.
The predicted salary is between 22000 - 24000 ÂŁ per year.
Overview
Parable Studios is a research-driven indie game studio using AI for core game mechanics with a focus on ethical, sustainable and creative-driven utilisation. Our first title, “Millennium Whisper” is a first-of-its-kind dating simulator and was released into early access on Steam earlier this year. We combine ground-breaking machine learning architectures with royalty-compensated, original creative input (collected in our “actor sessions”) with cutting-edge AI character generation. Our approach tackles the gaming industry’s struggle to integrate recent AI advancements into commercially viable offerings whilst addressing the AI industry’s reluctance to sustainably incorporate the work of creatives, whilst also being 10x more environmentally friendly. Communicating this to our audience has proven challenging.
We are now seeking a creative and driven Marketing & Community Engagement Officer to help us build a strong online presence and grow our visibility through nurturing our community and cultivating relationships with small to medium influencers.
Key Responsibilities
- Develop and execute a targeted marketing strategy focused on generating leads for influencer/streamer content creation and partnerships for our IP.
- Set clear KPIs and marketing objectives aligned with business growth targets.
- Create and manage a marketing calendar, ensuring consistent promotional activity.
Community Engagement
- Communicating our progress, reporting on feedback, and playfully engaging with our community through Discord, Steam and others.
- Creation and maintenance of monetisation services (i.e. Patreon) for our high-engagement fans.
- Managing our team of outsourced actors for the organisation of events and community content creation.
Marketing Material & Brand Management
- Design or oversee the production of marketing materials – trailers, banners, digital assets, special behind-the-scenes content, etc.
- Ensure a consistent brand tone, look and feel across all online and offline content.
- Update and manage our company website, Steam page and YouTube channel, ensuring relevant and fresh content.
Performance Review & Reporting
- Regularly review and report on campaign effectiveness, lead generation and conversion rates.
- Test new approaches and channels, then iterate based on data.
- Report monthly to the executive team with insights and recommendations, i.e. defining audience personas and proposing actions to target them, informing game design decisions from fan sentiment.
- Community driven feature-improvement campaigns
- Communication of update contents and construction of roadmaps
- Utilising in-house research documentation to demonstrate our expertise to the public
- Applying for conference presentation opportunities
- Proven experience in marketing and community outreach, ideally in a videogame-focused setting.
- Strong written and verbal communication skills.
- A self-starter with the confidence to act on new ideas, follow through independently, and take initiative
- Comfortable adapting to new platforms, tools, and trends — flexible and open to change in a burgeoning field and fast-evolving marketing landscape
- Comfortable attending public events and speaking with members of the community.
Qualifications & Experience
- At least one of the following: video editing experience; experience writing/directing content creation; graphic design/branding experience; knowledge and experience in social media marketing tools.
What We Offer
- Meaningful work as part of a team pushing the envelope on ethical and sustainable integration of AI into video games
- Supportive, creative and friendly micro team culture
- Salary reviews tied to individual and company performance
- Equity offered via share options pool
- Travel expenses between any community events/engagement covered
- Opportunity to shape a brand from the ground up with real creative input.
- Mentoring opportunities with external games marketing leads
How to Apply
Please submit your CV and a short cover letter briefly detailing the following:
- Why you’re interested in this role and how your skills, knowledge and experience could be applied to this role
- Your best marketing win – Describe one campaign or project you led, what you did, and the outcome (e.g., leads and/or business generated, ROI, instances of real world application of creative strategies).
Please note: We love AI (we use it too, obviously) – but your cover letter is your chance to tell us about you. Please write it in your own voice so we can get to know the real person behind the application.
If you have a portfolio or sample campaigns, feel free to include links or attachments – we welcome proof of your work.
Job Types: Full-time, Permanent
- Salary: ÂŁ26,000.00-ÂŁ28,000.00 per year
- Schedule: Monday to Friday, 9:30am-5:30pm
- Open to discussions on flexible/part-time working
- Working hours and location: Remote
Work Location: Remote
Seniority level
- Entry level
Employment type
- Full-time
Job function
- Marketing and Sales
- Industries: Computer Games
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Games Marketing & Community Manager employer: Parable Studios
Contact Detail:
Parable Studios Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Games Marketing & Community Manager
✨Tip Number 1
Get your networking game on! Connect with industry folks on LinkedIn, join gaming forums, and engage in Discord communities. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns or community engagement projects. This is your chance to shine and demonstrate how you can contribute to Parable Studios' mission.
✨Tip Number 3
Stay active on social media! Share your thoughts on the latest gaming trends, engage with influencers, and promote your own content. This not only builds your personal brand but also shows potential employers your passion for the industry.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Parable Studios.
We think you need these skills to ace Games Marketing & Community Manager
Some tips for your application 🫡
Be Yourself: When writing your cover letter, let your personality shine through! We want to get to know the real you, so don’t be afraid to express your passion for gaming and marketing in your own voice.
Show Off Your Wins: Don’t hold back on sharing your best marketing win! Describe a campaign or project you led, what you did, and the results. This is your chance to showcase your skills and how they can benefit us at Parable Studios.
Tailor Your CV: Make sure your CV highlights relevant experience that aligns with the role. Focus on your marketing and community outreach skills, especially in the gaming sector, to show us you’re the perfect fit for our team.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our creative team!
How to prepare for a job interview at Parable Studios
✨Know Your Stuff
Before the interview, dive deep into Parable Studios and their game 'Millennium Whisper'. Understand their unique approach to AI in gaming and be ready to discuss how your skills can contribute to their mission of ethical and sustainable game development.
✨Showcase Your Wins
Prepare to talk about your best marketing win. Think of a specific campaign you led, what strategies you used, and the results you achieved. This will demonstrate your practical experience and ability to drive results, which is crucial for the role.
✨Engage with the Community
Since community engagement is key for this role, think of ways you've successfully interacted with audiences in the past. Be ready to share examples of how you’ve nurtured relationships with influencers or engaged fans through platforms like Discord or Steam.
✨Be Creative and Authentic
Parable Studios values creativity, so don’t hold back! Use your cover letter to express your personality and passion for gaming. Share your ideas on how to creatively communicate their brand message and engage the community, showing that you’re not just a fit for the role but also a great cultural match.