At a Glance
- Tasks: Lead and execute PANTA's marketing strategy, shaping brand messaging and running campaigns.
- Company: Join a pioneering fintech company transforming index technology with a dynamic team.
- Benefits: Competitive salary, equity participation, and the chance to shape a growing marketing function.
- Other info: Collaborate closely with the CEO and product teams in a fast-paced, early-stage setting.
- Why this job: Make a direct impact on brand credibility and company growth in an innovative environment.
- Qualifications: 5+ years in marketing, strong content creation skills, and experience in fintech or B2B SaaS.
The predicted salary is between 60000 - 80000 € per year.
PANTA is seeking a highly hands-on Senior Marketing Manager to own and execute the company’s end-to-end marketing strategy as we scale the company. This is a pivotal role for someone who thrives in early-stage environments, combines strategic brand thinking with strong execution, and is equally comfortable shaping positioning as they are running campaigns and analysing results.
The successful candidate will take full ownership of brand, messaging, demand generation, and go-to-market execution, acting as the internal marketing “owner” and a close partner to the CEO, product, and commercial teams.
Founded by index industry veterans, we're bringing modern Index technology infrastructure to an industry ripe for transformation. Our platform enables index providers, asset managers, banks and financial institutions to create, test, and manage indices with unprecedented efficiency and flexibility.
- Own and execute PANTA’s end-to-end marketing strategy across brand, demand generation, and go-to-market
- Develop and refine PANTA’s brand positioning, narrative, and messaging across all channels
- Design and run lead generation programmes across digital channels (content, paid, events, partnerships)
- Own website, marketing materials, sales collateral, presentations, and thought-leadership content
- Build and manage content strategy including articles, whitepapers, case studies, and announcements
- Work closely with product and sales to support pipeline development and commercial traction
- Set up and track marketing KPIs, funnels, and attribution across channels
- Manage external agencies, designers, PR, and freelancers where required
- Continuously test, iterate, and improve marketing effectiveness with a data-driven mindset
Requirements:
- 5+ years of experience in marketing roles within technology, fintech, financial data, or B2B SaaS
- Proven track record in both brand building and lead generation
- Strong ability to create clear messaging for complex, technical, or data-driven products
- Excellent written communication skills, with experience producing high-quality content
- Strong understanding of digital marketing channels and performance measurement
- Experience marketing to institutional investors, asset managers, or enterprise financial clients
- Background in index infrastructure, market data, analytics or fintech platforms
- Familiarity with CRM and marketing automation tools
- Experience supporting fundraising or investor communications from a marketing perspective
Direct impact on commercial traction, brand credibility, and company growth. Competitive compensation with meaningful equity participation. Opportunity to build and scale the marketing function from first principles.
Senior Marketing Manager (Brand Content and Creative) in London employer: PANTA
PANTA is an exceptional employer for those looking to make a significant impact in the fintech space. With a dynamic work culture that encourages innovation and collaboration, employees are empowered to take ownership of their projects while benefiting from competitive compensation and equity participation. The opportunity for professional growth is immense as you will be at the forefront of shaping the company's marketing strategy and brand narrative in a rapidly evolving industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager (Brand Content and Creative) in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Senior Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, content strategies, and any data-driven results you've achieved. This will help you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by researching PANTA's brand and understanding their market position. Be ready to discuss how you can contribute to their end-to-end marketing strategy and drive demand generation.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. Plus, it keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Senior Marketing Manager (Brand Content and Creative) in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Marketing Manager role. Highlight your experience in brand building and lead generation, and show us how your skills align with our needs at PANTA.
Showcase Your Creativity:We want to see your creative side! Include examples of past campaigns or content you've developed that demonstrate your ability to craft compelling messaging and drive results. This is your chance to shine!
Be Data-Driven:Since we value a data-driven mindset, don’t forget to mention any KPIs or metrics you’ve tracked in previous roles. Show us how you’ve used data to improve marketing effectiveness and achieve goals.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at PANTA!
How to prepare for a job interview at PANTA
✨Know Your Brand Inside Out
Before the interview, dive deep into PANTA's brand, messaging, and market positioning. Understand their unique selling points and how they differentiate themselves in the fintech space. This will help you articulate how your experience aligns with their vision.
✨Showcase Your Campaign Successes
Prepare specific examples of successful marketing campaigns you've led, especially those that involved brand building and lead generation. Be ready to discuss the strategies you used, the results achieved, and how you measured success. This will demonstrate your hands-on experience and data-driven mindset.
✨Familiarise Yourself with Digital Channels
Brush up on the latest trends in digital marketing channels relevant to B2B SaaS and fintech. Be prepared to discuss how you've leveraged content, paid media, and partnerships in past roles. Showing that you’re up-to-date will impress them and highlight your proactive approach.
✨Ask Insightful Questions
Prepare thoughtful questions about PANTA’s current marketing strategies, challenges they face, and their goals for the future. This not only shows your genuine interest in the role but also gives you a chance to demonstrate your strategic thinking and how you can contribute to their growth.
