At a Glance
- Tasks: Lead social media content creation and growth using AI-driven strategies.
- Company: Join Simple Life, the top AI health coaching app with millions of satisfied users.
- Benefits: Enjoy competitive salary, flexible hours, remote work options, and a premium subscription.
- Why this job: Make a real impact in health and wellness while innovating in social media.
- Qualifications: 3+ years in social media or content strategy with strong trend identification skills.
- Other info: Collaborative environment with opportunities for creativity and career growth.
The predicted salary is between 36000 - 60000 £ per year.
Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support. Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably. Simple has earned recognition as Best Virtual Coach and one of the Top 100 AI companies — all thanks to a dedicated global team driving real impact.
We’re now looking for a Social Media Growth Producer to help scale our AI-driven social content engine. This role sits at the intersection of content, growth, and AI-powered production. You’ll design systems that use AI to discover trends, generate ideas, accelerate production, and turn social media into a repeatable organic growth machine.
What You’ll Do
- Lead the social content engine across multiple channels;
- Build a structured content system: trend discovery, concept development, production, publishing, performance analysis, new hypotheses;
- Develop and execute a scalable social content strategy combining brand storytelling, trend-driven formats, and viral experimentation;
- Implement AI‑assisted workflows for research, ideation, production, and iteration;
- Manage the full content production pipeline — coordinating designers, editors, and external contributors;
- Collaborate with Product Marketing and Science teams to ensure messaging accuracy and product alignment;
- Work with the Influencer Marketing team to maximize content reuse and amplification;
Challenges You’ll Tackle
- Transforming social media into a systematic organic growth channel;
- Scaling high‑volume content production while maintaining brand consistency;
- Experimenting with trends and viral formats in the fitness & nutrition space;
- Driving reach, engagement, and revenue growth through rapid content iteration;
What We’re Looking For
- 3+ years of experience in Social Media, Content Strategy, or Organic Growth;
- Experience managing content production workflows (designers, editors, agencies, or creators);
- Strong ability to identify trends and turn them into scalable formats;
- Experience using AI tools for content research, ideation, or production;
- A systems‑thinking mindset — building repeatable processes rather than managing isolated posts;
- Experience launching or scaling social media accounts and managing multiple channels;
- Strong organic growth mindset focused on social platforms;
- Excellent cross‑functional collaboration skills;
Perks And Benefits
- Competitive salary package commensurate with experience;
- Remote, in‑office, and hybrid work opportunities;
- The equipment you need to do your job;
- A premium SIMPLE subscription;
- 21 days annual leave, plus bank holidays (those observed where you live);
- Flexible hours. We focus on your results, not how long you spend at your desk.
Social Media Growth Producer employer: Palta
Contact Detail:
Palta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Growth Producer
✨Tip Number 1
Get your social media game on point! Start by showcasing your understanding of trends in the fitness and nutrition space. Create a portfolio that highlights your best work, especially any viral content you've produced. This will show us you know how to drive engagement and growth.
✨Tip Number 2
Networking is key! Connect with professionals in the industry through LinkedIn or relevant social media groups. Don’t be shy—reach out for informational chats. We love seeing candidates who are proactive and engaged with the community!
✨Tip Number 3
Show off your systems-thinking mindset! When you get the chance to chat with us, share examples of how you've built repeatable processes in your previous roles. We want to see how you can turn social media into a well-oiled growth machine.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you're serious about joining our mission to empower healthier lifestyles. Let’s make it happen!
We think you need these skills to ace Social Media Growth Producer
Some tips for your application 🫡
Show Your Passion for Social Media: When you're writing your application, let your enthusiasm for social media shine through! We want to see how you engage with trends and create content that resonates. Share examples of your past work that highlight your creativity and understanding of the platforms.
Tailor Your Experience: Make sure to customise your application to reflect the skills and experiences that align with our job description. Highlight your experience in managing content production workflows and using AI tools, as these are key to the role. We love seeing how your background fits into our mission!
Be Data-Driven: We’re all about results, so don’t forget to include any metrics or achievements from your previous roles. Whether it’s engagement rates, follower growth, or successful campaigns, numbers speak volumes. Show us how you've driven organic growth in the past!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to showcase your talents. Plus, it’s super easy to do!
How to prepare for a job interview at Palta
✨Know Your Stuff
Before the interview, dive deep into Simple Life's mission and values. Understand their approach to health coaching and how they leverage AI in their social media strategy. This will show your genuine interest and help you align your answers with their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your experience in social media growth and content strategy. Be ready to discuss how you've successfully identified trends and implemented scalable content systems, as this is crucial for the role.
✨Be Trend-Savvy
Stay updated on the latest trends in fitness and nutrition, especially those that resonate on social media. Bring ideas to the table during your interview about how you could experiment with viral formats or enhance their current strategies.
✨Collaboration is Key
Since the role involves working with various teams, be prepared to discuss your collaboration skills. Share examples of how you've effectively worked with designers, marketers, or other stakeholders to achieve common goals in content production.