At a Glance
- Tasks: Own and scale Simple's social media across multiple platforms to drive growth and engagement.
- Company: Join the #1 AI-powered health coaching app with a mission to empower healthier lifestyles.
- Benefits: Competitive salary, flexible work options, premium subscription, and generous leave.
- Other info: Dynamic environment focused on results, creativity, and leveraging AI for content production.
- Why this job: Make a real impact in the fitness space while experimenting with innovative content strategies.
- Qualifications: 4+ years in social media, proven growth experience, and strong team leadership skills.
Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support. Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably.
We’re now looking for a Social Media Growth Producer to help scale our AI-driven social content engine.
What You'll Own- Own and scale Simple's social ecosystem across Instagram, TikTok, YouTube, and Facebook.
- Turn social into a measurable growth channel by driving organic acquisition, funnel contribution, and social-driven revenue.
- Build and operate a structured content engine: trend discovery → concept → production → publishing → performance analysis → new hypotheses.
- Run dozens of bets per month, double down on winners, and quickly kill what doesn't work.
- Lead a lean cross-functional production team while owning the production pipeline end-to-end, including budget.
- Build AI-assisted workflows across research, ideation, scripting, editing, and iteration.
- Lead viral and trend-driven experimentation in the fitness & nutrition space.
- Partner closely with Product Marketing, Science, and Influencer Marketing teams.
- Transforming social media into a systematic organic growth channel.
- Scaling high-volume, high-velocity content production while keeping a consistent brand voice.
- Designing experimentation infrastructure that produces clear winners every month.
- Embedding AI deeply enough into production that quality and speed compound.
- You think in systems, not posts.
- You hold yourself to commercial outcomes.
- You’re equal parts brand thinker and performance operator.
- You move fast, kill what isn't working, and don't get attached to a single format.
- You’re comfortable owning a number, defending it, and reporting against it.
- You scaled a consumer product's social presence by 1M+ followers across multiple channels.
- You moved a social-driven revenue or conversion number meaningfully.
- You launched a social channel from zero.
- Led a small cross-functional creative team end-to-end on production.
- You built repeatable testing and iteration systems.
- Embedded AI tools into a real production workflow.
- You spent 4+ years operating in Social Media, Content Strategy, Brand Producing, or Organic Growth for a consumer product.
- Global / English-language audience experience strongly preferred.
- Competitive salary package commensurate with experience.
- Remote, in-office, and hybrid work opportunities.
- The equipment you need to do your job.
- A premium SIMPLE subscription.
- 21 days annual leave, plus bank holidays.
- Flexible hours.
Social Media Growth Manager in London employer: Palta
At Simple Life, we pride ourselves on being an innovative leader in the health coaching industry, offering a dynamic work environment that fosters creativity and collaboration. Our commitment to employee growth is evident through flexible working arrangements, competitive salaries, and a culture that values results over hours spent at a desk. Join us in our mission to empower individuals towards healthier lifestyles while enjoying the unique advantage of working with cutting-edge AI technology in a supportive and engaging team atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Growth Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Palta and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Palta are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Palta on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Palta. Bring your business cards and be prepared to chat about how you can contribute!
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Palta. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Palta:Show us that you’ve done your homework! In your application, briefly mention what you admire about Palta’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Palta
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Palta will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Palta, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
