Product Marketing Manager in London

Palta is a multi-product tech platform developing several mobile apps focused on health and well-being with a combined audience of more than 60 million monthly active users. Our portfolio includes successful companies such as Flo (global leader in female health), Simple (a nutrition and wellness app with over 15m downloads), Zing (personal fitness trainer), and more. The rapid portfolio growth was fueled by the recently raised $100 million Series B round led by VNV Global, and the group’s revenue is currently sustainably growing 50% YoY.

Lovi is an all-in-one AI cosmetologist that helps people evaluate their skin conditions, select the appropriate skincare program, and follow it for the best results. We’ve developed the iOS version of our app. Here are some key features:

• Personalized skin evaluations through a unique 12D skin analysis.
• Customized skincare programs based on cosmetic scanner and ingredient analysis, all scientifically backed.
• Daily personalized plan with specific actions to support the skincare journey.
• Ongoing guidance through the Lovi AI Assistant and a user-friendly tracker for monitoring progress and developing healthy habits.

We are thrilled to begin the search for a Growth Manager focusing on web funnel and monetization of parts to join our team. You will be part of a cross-functional team aimed at driving revenue-centric solutions that align seamlessly with our overall growth strategy. You will work alongside marketing, analysts, engineering, product managers, designers, and UX researchers to achieve ambitious growth and revenue targets.

You might be the one if you have:

• 3+ years experience in growth in B2C subscription apps, with expertise in Marketing-led growth, CRO and paid marketing.
• Proven track record of building engaging storytelling onboardings that are tailored to different user segments.
• Proven track record of successfully driving growth through market analysis, user research, CRO, and revenue-centric strategies.
• Strong analytical skills and data-driven approach to decision-making.
• Ability to execute under deadlines and accountability for ambitious goals.
• Growth/marketing experimental mindset with a desire to learn and iterate at a rapid pace.
• Highly data-literate approach with a strong revenue growth intuition based on pattern customer behaviour and market trends.
• Confident and clear communication skills with the ability to create the right narrative for sharing ideas at every level in the organization.
• Fluency in English (B2+).
• (Bonus) Passion for skincare and interest in AI technology.

Your primary goals will be to analyze the web-to-web funnel and pinpoint areas that can be improved. This involves concentrating on acquisition, activation, conversion optimization, retention, average bill, LTV, organic growth, and referral growth. It's crucial to find a balance between generating revenue and retaining users.

Why work with us:

• A rare opportunity to launch a new big thing from scratch, not just continue some predecessors' work.
• The co-founders have vast experience and accomplishments in the industry. Therefore, working closely with such people is a great way to learn; moreover, their references might become a game-changer for any further career prospects.
• An opportunity to significantly change many people's lives by helping them achieve the appearance they want for themselves, richly increasing their life quality. We’re aiming at the whole worldwide market.
• Being a crucial member of the growth team is an excellent way to obtain decent knowledge and hands-on experience in various topics, from ML to dermatology.
• Joining the startup in the very early stage means an opportunity to take the maximum out of the employee stock ownership plan. Join us while we're still small and benefit from our growth!

Come be part of a fast-growing startup that is hungry for innovation and join our incredibly talented PM team to learn from and partner with!

Our current team:

The current team is pretty small: we have less than thirty team members. Most of our fellow colleagues are engineers — ML, backend, iOS, and web developers. The product team also includes several designers, analysts, product and content managers as well as UX researchers. We collaborate with many scientists to make sure our app is in line with the existing body of research.

Please join us in our adventure!

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