Marketing Team Leader (EMEA & APAC) in Shoreham-by-Sea

Location: Shoreham By Sea (Hybrid in Office 3 days per week)

Department: Marketing

Join an Award-Winning International Business

Are you an experienced marketing professional looking for your next career move?

Do you enjoy delivering campaigns across multiple channels, taking ownership of projects and seeing your work contribute to business growth?

Would you like the opportunity to work with globally recognised brands including Disney, Warner Bros., Netflix, Nintendo, Minecraft and many more?

If so, we'd love to hear from you.

Paladone and WeCool are continuing to grow internationally, and we're looking for a proactive and creative marketing professional to join our Global Marketing team and support our continued growth across EMEA and APAC markets.

This is an exciting opportunity for a strong marketing generalist who enjoys variety, thrives in a fast-paced environment and is ready to take on additional responsibility, including supporting and developing a junior team member.

Who Are Paladone & WeCool?

Paladone is an award-winning global consumer products business, creating innovative lifestyle gifts sold around the world. Alongside our own brands, we partner with some of the world's most recognised entertainment licences, including Disney, Warner Bros, Marvel, DC Comics and many more.

WeCool Toys designs and manufactures creative toys, compounds and craft products, playing an important role in our international growth strategy.

In recognition of our continued growth, culture and international success, Paladone was proudly named Employer of the Year and International Business of the Year at the Sussex Business Awards. We were also proud finalists in the British Training Awards for our innovative onboarding and development programmes.

The Opportunity

Reporting to the Head of Global Marketing, you will play a key role in delivering marketing activity across our EMEA and APAC regions.

This is a hands-on role with exposure to a broad range of marketing disciplines, including campaign delivery, social media, email marketing, influencer activity, digital marketing and brand development.

You'll work closely with Sales, eCommerce, Product Development, licensors and external partners to deliver engaging campaigns that support commercial objectives and drive brand awareness across international markets.

This role also includes day-to-day leadership and development of our Marketing Co-ordinator, making it an excellent opportunity for someone who has experience supporting, mentoring or supervising others and wants to continue developing their leadership skills.

What Will You Be Doing?

Campaign Delivery

• Plan and deliver marketing campaigns across multiple channels.
• Support product launches, promotional activity and seasonal campaigns.
• Coordinate marketing activity across digital, social, retail and licensing channels.
• Work with teams across the business to ensure campaigns are delivered effectively and on schedule.

Social Media & Influencer Marketing

• Support social media activity across international markets.
• Coordinate influencer and creator campaigns.
• Work with external agencies and partners where required.
• Monitor campaign performance and identify opportunities to improve results.

Digital & Email Marketing

• Support digital marketing initiatives across a variety of channels.
• Deliver email marketing campaigns for both B2B and B2C audiences.
• Assist with website content and digital marketing projects.
• Support the creation and delivery of engaging marketing content and campaign assets.

Brand Marketing

• Support brand awareness activity across key markets.
• Help develop marketing materials and campaign assets.
• Ensure brand consistency across all marketing communications.

Analysis & Reporting

• Monitor campaign performance and effectiveness.
• Produce marketing reports, insights and recommendations.
• Track key performance metrics and identify opportunities for improvement.
• Maintain campaign plans and marketing calendars.

Team Leadership

• Provide day-to-day support, guidance and coaching to the Marketing Co-ordinator.
• Share knowledge, best practice and help support development within the team.
• Work collaboratively with colleagues across the business to achieve shared goals.

What We're Looking For

We're looking for an experienced marketing professional who enjoys working across multiple channels, taking ownership of projects and contributing to a collaborative team environment.

Essential

• Experience delivering marketing campaigns across multiple channels.
• Experience working across international markets.
• A strong understanding of social media, digital and email marketing.
• Experience coordinating multiple projects and managing competing priorities.
• Excellent communication and stakeholder management skills.
• Strong organisational skills and attention to detail.
• A proactive, hands-on approach and willingness to take ownership of marketing activity.
• Commercial awareness and an understanding of how marketing supports business growth.
• Experience using marketing, reporting or analytics tools.
• Previous experience supervising, mentoring, coaching or supporting the development of colleagues.
• Ability to work independently while contributing positively as part of a team.

Desirable

• Experience within consumer products, retail, FMCG, toys, gifting or licensed brands.
• Experience working with influencers, content creators or PR activity.
• Experience working with agencies or external marketing partners.
• Knowledge of SEO, PPC or website content management.

Who This Role Would Suit

This role would be ideal for someone currently working as a:

• Senior Marketing Executive
• Marketing Executive looking for their next step
• Marketing Campaign Executive
• Marketing Communications Executive
• Digital Marketing Executive
• Brand Marketing Executive
• Marketing Team Leader

We're looking for a strong marketing generalist who enjoys variety, can confidently deliver campaigns across multiple channels and has experience supporting or developing more junior colleagues.

What we offer in return:

We’re committed to supporting your life both inside and outside of work. You’ll enjoy flexible hours, hybrid working, 25 days’ holiday (plus bank holidays), additional wellbeing days, a Christmas closure and even a shorter day on your birthday.

Our culture is friendly and community‑focused, with a Social Committee, fully funded events, team socials and activities that bring people together.

Your health and wellbeing matter to us, so we provide paid medical appointment time, free eye tests and flu vaccinations, wellbeing resources, Mental Health First Aiders and Cycle to Work options.

We also support your financial wellbeing through a 35% staff discount on Paladone & WeCool products, retail savings, tech and furniture schemes, discounted legal services, access to financial advisers and an NHS Top‑Up plan.

We recognise and reward your contribution with annual pay reviews, bonuses, long service awards, peer recognition and a refer‑a‑friend scheme.

With tailored development plans, funded training, professional qualifications, ILM leadership programmes and access to Litmos and LinkedIn Learning, you’ll have everything you need to grow your career with an award‑winning employer.

Ready to Apply?

If you're a hands-on marketer looking for an opportunity to broaden your experience, develop your leadership skills and work with globally recognised brands within an award-winning international business, we'd love to hear from you.

Please submit your CV and covering letter outlining your relevant marketing experience and what interests you about joining Paladone and WeCool.

We aim to respond to all applicants within 10 working days.