Growth Strategist for a Marketing Agency (UK-based/Remote)

Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located.

We’re looking for an experienced Growth Strategist to lead performance-driven growth for ecommerce brands. This is a senior, hands‑on role where you’ll own growth strategy, media buying performance, testing frameworks, and insights across paid channels. You’ll work closely with founders, creative teams, and operators to scale customer acquisition profitably—going beyond surface‑level ROAS and into true business impact.

Timezone: Flexible, must be able to overlap with UK working hours (9am–5pm UK time)

Responsibilities

• Develop and execute end‑to‑end growth strategies for ecommerce brands
• Own media buying and optimization across Meta and Google Ads
• Scale ad accounts while maintaining strong new customer acquisition efficiency
• Analyze performance data and attribution to identify growth opportunities
• Design and manage testing frameworks (hypotheses, velocity, iteration cycles)
• Translate data into clear, actionable recommendations for stakeholders
• Collaborate with creative and marketing teams to improve ad performance
• Monitor spend, pacing, and performance across multiple brands/accounts

Qualifications

• 4+ years in performance marketing or growth roles (agency or brand‑side)
• 3+ years in a senior growth, media buying, or strategy‑focused role
• Proven experience scaling Meta & Google ad accounts beyond $250K+/month
• Strong understanding of new customer acquisition, not just in‑platform ROAS/CPA
• Highly data‑driven mindset with structured testing and experimentation frameworks
• Deep hands‑on experience with:
  • Meta Ads Manager
  • Google Ads
  • Attribution tools (Triple Whale, Northbeam, or similar)
• Strong analytical and problem‑solving skills
• Clear, confident communication with internal teams and clients

Benefits

• Competitive salary
• Flexible work schedule