Graphic & Motion Designer (Performance Marketing) in England

About Paired

At Paired, we are on a mission to help couples stay in love. We offer a platform that helps busy couples to build healthier, happier relationships - both digitally and in real life. Backed by expert advice and research, our app delivers engaging questions, games, and quizzes that improve key relationship skills in 5 minutes each day. Alongside this, we offer a growing range of physical products for couples, extending our brand beyond the screen and into everyday moments of connection. Our app is the #1 couples app globally with more than 12M downloads, 250,000 daily active users, and £5M of fundraising to date. We have won multiple awards from Apple and Google, recognising us for our innovative approach to romantic relationship health.

About the role

We are looking for an exceptional Graphic Motion Designer to help us grow and engage our audience at Paired. In this role, you will produce high-quality static and motion ads for social media to attract new customers to Paired. You will primarily work within performance marketing at the top of the funnel, creating assets for paid acquisition, while also contributing across the customer journey, from brand campaigns to organic social content. You will be responsible for both graphic design and motion design execution, trying out new ideas, experimenting with creative formats, and iterating on results to create unique, high-performing content for our channels. This is a great opportunity to have an immediate impact in a growing startup and help shape the ongoing development of the Paired brand. This role will work day-to-day in the Performance Marketing team, sit within the Design team, and report to the Head of Design.

Responsibilities

• Design and produce high-quality static and motion creative for paid acquisition, including UGC-style video.
• Create static visual assets across brand campaigns, lifecycle channels (e.g. email), social media, and screenshots, adapting work appropriately for different channels.
• Actively contribute to the discovery of new, original ideas for creative briefs to test a variety of concepts and identify winning creatives.
• Collaborate closely with Performance Marketing, Growth, Brand, and Design teams to deliver effective, on-brand creative across the customer journey.
• Maintain high standards of craft and quality, ensuring all work consistently meets Paired's brand guidelines and creative standards.

Requirements

• Strong graphic design fundamentals (layout, typography, colour, hierarchy) alongside the ability to create engaging motion design and animations.
• Experience producing both static and motion assets for paid ads and brand marketing projects, using established brand guidelines.
• Advanced skills in relevant design tools (e.g. Adobe Creative Suite; Figma as a bonus).
• Strong creative judgment and curiosity, with a passion for experimentation, iteration, and performance-driven creative.
• Experience leveraging AI or automation tools to support image and video creation and scale creative output.
• Strong knowledge of current trends in social media content.
• A valid UK working permit or passport (no sponsorship requirements).
• Able to commute to the London office at least twice a week.

Hiring process

• Application Review: We will assess your qualifications, experience, and motivation.
• Initial Call: A short discussion with our Head of Design about your background and the role.
• Task Assignment: Complete a task at home which you will present to our team.
• Team Interviews: Interviews with different team members you would be working with on a day-to-day basis.
• Offer: Finalise the details and get started.

Benefits

• Competitive salary of £55,000–£65,000 depending on experience.
• Significant stock options.
• 25 days annual leave (+public holidays).
• Access to our London office.
• Yearly learning budget of £1,000.
• Three annual in-person events across Europe: two focused coworking weeks and one team-building retreat.
• 3 months paid maternity and 1 month paid paternity leave (same-sex and adoptive parents included).
• Comprehensive health insurance.
• Opportunity to help millions of people with their relationships.

Diversity Inclusion at Paired

Our core value is championing relationships. Our app was built to serve all couples regardless of culture, gender, sexual orientation, and ethnicity. We strive to create an inclusive environment where unique perspectives are encouraged, as we firmly believe that diversity enhances our company, culture and product. We regularly review our hiring processes, materials and pipeline to ensure they are accessible and free of bias, offering equal opportunity to underrepresented groups. We are also always learning. We maintain open minds and welcome feedback on how we can improve, no matter where it comes from.