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For Companies At a Glance
- Tasks: Manage Google Ads accounts, optimise campaigns, and analyse performance for client satisfaction.
- Company: Join a dynamic marketing team focused on PPC success and client growth.
- Benefits: Enjoy competitive salary, flexible hours, 100% remote work, and bi-weekly house cleaning.
- Why this job: Be part of a supportive team that values your initiative and offers growth opportunities.
- Qualifications: 4-5 years of PPC experience, strong analytical skills, and proficiency in Google Ads.
- Other info: Work remotely forever and collaborate using modern tools like GSuite and Slack.
The predicted salary is between 28800 - 48000 £ per year.
Location: Remote, United Kingdom
Job Category: Marketing & PR
EU work permit required: Yes
Experience: 4-5 years of experience in PPC
Client Facing: YES
Commitment: Full Time
What You Will Be Doing:
As a Google Ads Account Manager, you will take full responsibility for managing client accounts and ensuring they deliver exceptional performance, top-notch customer service, and high client satisfaction levels to improve retention rates. Your role as the Account Manager entails overseeing paid traffic, devising effective strategies, conducting tests, analyzing campaign results, and implementing optimizations across paid advertising channels, such as search, shopping, performance max, display, video, and retargeting.
Core responsibilities will include:
- Plan account structure and generate ideas
- Create optimized campaigns with compelling ad copy, targeted keywords, and account setup
- Identify and solve challenges within accounts
- Proactively manage and optimize accounts for growth and improvement
- Manage bids, budgets, and campaign adjustments
- Run search query reports and adapt keywords accordingly
- Suggest next steps to improve campaign performance
- Analyze campaign performance and key data with Google Analytics
- Audit accounts as needed
- Conduct keyword and competitor research
- Set up and optimize shopping feeds
- Collaborate with team members to align paid acquisition with other marketing initiatives
Your performance will be measured against key performance indicators (KPIs) for each client, and you will have the freedom to achieve the desired results independently. We rely on your initiative and proactive approach, with the full support of the team, to accomplish your goals.
Job Requirements:
Who We're Looking For:
We are seeking an experienced and highly motivated PPC Account Manager with a proactive attitude to join our team. The ideal candidate will possess a strong understanding of PPC advertising and a proven track record of achieving exceptional results.
Experience:
- Must have at least 4-5 years of experience in managing monthly budgets of $50k or more
- Proficient in Search Advertising platforms: AdWords, Bing, Yahoo
- Knowledgeable in Retargeting through Google, AdRoll, Criteo, and Facebook
- Familiarity with SEMRush/Spyfu for keyword research
- Experience with Video Advertising on YouTube
- Ability to optimize Shopping Feeds and manage Shopping Campaigns
- Proficient in Google Analytics/Google Tag Manager
Required Skills:
- Achieves or exceeds client goals
- Proven ability to scale paid traffic while maintaining KPI targets
- Knowledgeable of paid and organic traffic's interplay
- Capacity to analyze demographics to maximize ROI
- Highly organized and works well with diverse brands and projects
- Self-management skills in a remote work environment
- Knowledgeable about conversion tracking and best practices for setup
Nice, but not essential:
- Google Ads/Analytics Certification
- Familiarity with Shopify is a plus
- In-house, agency, or remote work experience
- Proficiency in using Google Looker Studio (Data Studio)
- Advanced knowledge of Google Tag Manager
- Ability to use GSuite, ClickUp, Notion, Loom & Slack
- Expertise in Social Advertising platforms: Facebook, LinkedIn, Twitter, Pinterest
Salary Benefits:
Get ready for an offer you can't resist:
- Competitive fixed salary: You deserve to be rewarded for your hard work and expertise, and we’re willing to do just that. Our compensation package is designed to match your skills and experience.
- Great client retention & growth bonuses: We believe in the power of teamwork and that includes sharing the success. Our bonus structure reflects our commitment to your contribution to the company’s growth.
- Flexible hours outside of a core 6hr work block: We trust you to manage your own time and work when it suits you best. Enjoy the freedom of a flexible schedule while maintaining a healthy work-life balance.
- 100% Remote work. Forever: Say goodbye to long commutes and hello to more time for yourself. Working remotely can save you thousands of pounds and countless hours each year.
- Bi-weekly house cleaning: We know that a clean environment helps boost productivity, so we offer bi-weekly house cleaning for our remote workers. Yes, you read that right, a clean house on us!
This is a 100% remote role. We use tools like GSuite, ClickUp, Notion, Loom & Slack to connect our team and work together seamlessly across multiple time zones. Join our team and experience the ultimate work-from-home setup that will make you never want to go back to the office!
Paid Search / PPC Specialist (Google Ads) employer: Paid Ads
Contact Detail:
Paid Ads Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search / PPC Specialist (Google Ads)
✨Tip Number 1
Familiarise yourself with the latest trends in PPC advertising, especially Google Ads. Staying updated on new features and strategies can give you an edge during interviews and discussions.
✨Tip Number 2
Network with other PPC professionals through online forums or social media groups. Engaging with the community can provide insights into best practices and may even lead to referrals for job openings.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in detail. Be ready to explain your strategies, the challenges you faced, and how you optimised performance to meet client goals.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you use tools like Google Analytics and SEMRush. Highlighting your ability to interpret data and make informed decisions will impress potential employers.
We think you need these skills to ace Paid Search / PPC Specialist (Google Ads)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 4-5 years of PPC experience, particularly with Google Ads and other relevant platforms. Use specific metrics to demonstrate your success in managing budgets and achieving KPIs.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC advertising and detail how your proactive approach has led to successful campaign management in the past. Mention any relevant certifications or tools you are proficient in.
Showcase Relevant Skills: Emphasise your skills in areas such as keyword research, campaign optimisation, and analytics. Be sure to mention your familiarity with tools like SEMRush, Google Analytics, and Google Tag Manager, as these are crucial for the role.
Highlight Client Management Experience: Since the role involves client-facing responsibilities, include examples of how you've successfully managed client accounts and improved retention rates through exceptional service and performance.
How to prepare for a job interview at Paid Ads
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience in managing PPC campaigns, especially with Google Ads. Highlight specific examples where you successfully optimised campaigns and achieved client goals, as this will demonstrate your capability to handle the responsibilities of the role.
✨Understand the Company’s Approach
Research the company’s marketing strategies and their approach to PPC advertising. Familiarise yourself with their client base and any notable campaigns they’ve run. This knowledge will help you tailor your responses and show that you’re genuinely interested in contributing to their success.
✨Prepare for Technical Questions
Expect questions related to Google Analytics, keyword research tools like SEMRush or Spyfu, and campaign optimisation techniques. Brush up on your technical skills and be ready to explain how you would use these tools to improve campaign performance.
✨Demonstrate Your Proactive Attitude
Since the role requires a proactive approach, share examples of how you've taken initiative in past roles. Discuss how you identified challenges within accounts and implemented solutions, as this will align with the company’s expectations for independence and initiative.
