- Organic Content / TikTok Shop | OFFICE BASED, Reading
- Experience in SEO / TikTok Shop - B2C eCommerce
About Our Client
My Client are a leading and established player in the technology and telecoms sector. They focus on delivering innovative solutions and maintaining a strong presence in their field.
Job Description
Content Creation and Optimisation (SEO, GEO & AEO)
- Plan, create and optimise SEO led content to drive organic traffic, engagement, conversion and revenue
- Conduct keyword research, topic research, competitor analysis, and search intent analysis using SEMrush and Ahrefs to inform content strategy
- Write quality, engaging and informative copy optimised for both traditional SEO and AI-driven search experiences, with strong EEAT principles
- Develop content across blogs, buying guides, PLPs, PDPs, landing pages, campaign pages and digital touchpoints
- Optimise content for featured snippets, answer engines, and AI driven search experiences
- Work closely with Paid Media to align organic and Paid Search strategies, keyword targeting, landing page optimisation and campaign messaging
- Work with Product to support new launches and GTM activities
- Collaborate with Marketing to support integrated campaigns and ensure content consistency across channels
Reporting & Performance Analysis:
- Monitor and report on organic content performance including rankings, traffic, engagement, conversions and AI search visibility
- Use SEO and analytic tools to identify content opportunities, measure performance and provide actionable recommendations
- Track competitor activity and emerging search developments
The Successful Applicant
A successful Content Specialist (SEO, GEO, AEO) should have:
- Experience in SEO content marketing roles, ideally within B2C eCommerce
- Proven experience creating and optimising conent for traditional SEO and AI-led search platforms
- Strong attention to tone, clarity and detail
- Strong understanding of SEO principles and their application to content strategies
- Familiarity with SEO tools: SEMrush, Ahrefs, Google Search Console, GA4
- Understanding of GEO, AEO and AI-driven search trends is highly desirable
- Proactive, collaborative and comfrotable working within a fast-paced, performance driven environment
- Curious and passionate about AI-driven marketing
What's on Offer
- Opportunity to work in a vibrant and innovative industry.
- Permanent position located in Reading with a supportive team environment.
- Additional benefits to be confirmed.
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Content Specialist (Seo, Geo, Aeo), Seo Content Specialist, Organic Content Specialist in Reading employer: Page Personnel
As a Tax Manager at our retail organisation, you will thrive in a dynamic work culture that values collaboration and innovation. We offer competitive daily rates, comprehensive benefits, and ample opportunities for professional growth, all within a vibrant location that fosters both personal and career development. Join us to make a meaningful impact while enjoying a supportive environment that prioritises your success.
