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- Tasks: Lead marketing strategy for a prestigious football club and enhance brand engagement.
- Company: Globally respected football club with a rich heritage and passionate fanbase.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Join a vibrant team at the intersection of sport, entertainment, and culture.
- Why this job: Shape the future of a world-class sporting brand and connect with fans globally.
- Qualifications: Proven experience in marketing leadership and a passion for sports.
The predicted salary is between 80000 - 100000 £ per year.
Lead the brand, communications, and digital marketing agenda for a prestigious, internationally recognised Football club. This is a rare senior leadership role shaping how a world-class sporting brand presents itself to fans, partners, media, and stakeholders.
Client Details
Our client is a globally respected Football club, steeped in heritage and competing at the highest level. With a passionate fanbase, major commercial partnerships, and significant media visibility, the organisation sits at the intersection of sport, entertainment, and culture. This is an environment where brand reputation, storytelling, and digital engagement directly influence commercial success, fan loyalty, and long-term growth.
Description
- Own the end-to-end marketing strategy, aligned to commercial, brand, and reputational objectives.
- Lead performance marketing across paid and owned channels, maximising reach, efficiency, and ROI.
- Manage and optimise a significant annual marketing budget, with clear reporting and P&L contribution.
- Embed a data-driven approach to KPIs, attribution, campaign performance, and brand health.
- Continuously improve effectiveness through smart spend, channel innovation, and testing.
- Shape the organisation's digital roadmap with the Head of Digital Marketing.
Marketing Director employer: Page Group
Contact Detail:
Page Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director
✨Tip Number 1
Network like a pro! Reach out to people in the football and marketing industries. Attend events, join online forums, and connect with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your passion for the sport! When you get the chance to chat with potential employers, make sure to express your love for football and how it drives your marketing strategies. This will help you stand out as someone who truly understands the brand and its audience.
✨Tip Number 3
Prepare for interviews by researching the club's recent campaigns and initiatives. Be ready to discuss what worked, what didn’t, and how you would approach things differently. This shows that you're not just interested in the role but are also invested in the club's success.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you ace your application and land that dream job. Plus, applying directly shows your enthusiasm and commitment to joining the team.
We think you need these skills to ace Marketing Director
Some tips for your application 🫡
Show Your Passion for Football: When you're writing your application, let your love for football shine through! We want to see how your passion aligns with our prestigious club's values and mission. Share any relevant experiences that highlight your connection to the sport.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. We’re looking for someone who understands the unique challenges of marketing in the sports industry. Highlight your previous successes in brand management and digital marketing that relate directly to our needs.
Be Data-Driven: Since we value a data-driven approach, don’t forget to mention your experience with KPIs and campaign performance metrics. Show us how you've used data to drive marketing decisions and improve ROI in your past roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Page Group
✨Know the Brand Inside Out
Before your interview, dive deep into the football club's history, values, and recent campaigns. Understanding their brand story will help you articulate how you can enhance their marketing strategy and connect with their passionate fanbase.
✨Showcase Your Data Savvy
Since this role requires a data-driven approach, be prepared to discuss specific examples of how you've used data to drive marketing decisions in the past. Bring along metrics or case studies that demonstrate your ability to optimise campaigns and improve ROI.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges. Think about potential scenarios related to brand reputation or digital engagement, and outline your strategic approach to tackling these issues effectively.
✨Engage with Their Digital Presence
Familiarise yourself with the club's digital channels and recent content. Be ready to discuss what you think works well and where there might be opportunities for improvement. This shows your proactive interest and understanding of their digital roadmap.