Vice President of Marketing
Vice President of Marketing

Vice President of Marketing

Full-Time No home office possible
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At a Glance

  • Tasks: Lead marketing strategies for a global food company and inspire a high-performing team.
  • Company: Join a leading producer of artisan cheeses with a commitment to sustainability and quality.
  • Benefits: Competitive salary, comprehensive benefits, and opportunities for career growth.
  • Why this job: Make a real impact in the FMCG industry while driving brand innovation and market growth.
  • Qualifications: 15+ years in senior marketing roles with a strong track record in brand management.
  • Other info: Dynamic work environment with potential for international travel and professional development.

Lead marketing at a global food company. Opportunity to develop multiple brands.

A leading producer of specialty and artisan cheeses in the United States. With a strong heritage of craftsmanship and innovation, the company combines traditional cheesemaking techniques with modern practices to deliver award-winning products across retail and foodservice channels. Operates multiple production facilities in Wisconsin and is committed to sustainability, local sourcing, and quality.

Act as a member of the executive team (ELT), bringing the consumer's perspective to strategic discussions and supporting the Managing Director (MD) and other leaders in making market-driven decisions. Lead and inspire the marketing team, building a high-performing, collaborative group that delivers results, drives innovation, and continuously develops talent. Assume P&L responsibility for brands. Use market and consumer insights to shape and drive the brand and marketing strategy, ensuring the brand is strong, positioning is clear, and initiatives deliver tangible results. Own the portfolio and innovation strategy, managing categories, product launches, and mix performance to turn market opportunities into profitable growth. Plan and execute integrated marketing campaigns across launches, packaging, innovations, and digital channels, focusing on ROI and strengthening the brand. Ensure alignment with all areas of the company to ensure marketing strategies are aligned and deliver maximum impact. Support the company's expansion by driving strategic marketing initiatives that enable distribution growth and access to new segments in the US. Manage the budget and performance indicators, controlling KPIs, portfolio profitability, and efficient use of resources while fostering a results-oriented management culture. Work closely with the Managing Director to align on strategic guidelines.

The Successful Applicant

  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Proven track record in senior marketing roles, with 15+ years of experience driving brand growth, customer engagement, and market impact.
  • Experience in consumer-packaged goods marketing.
  • Deep understanding of marketing strategy, brand management, pricing, positioning, and customer insights.
  • Demonstrated ability to identify new market opportunities and drive sustainable business growth.
  • Strong strategic thinking, analytical skills, and business acumen, with the ability to interpret data, spot trends, and turn insights into action.
  • Exceptional leadership, communication, and interpersonal skills to inspire and align diverse teams around a shared vision.
  • Experience building and maintaining relationships with key customers, partners, and stakeholders across the organization.
  • Proven ability to perform in a fast-paced environment, deliver results in a dynamic market, and adapt to changing business needs.
  • Ability to travel approximately 30% of the time (domestically and internationally), with flexibility for additional travel as needed.
  • High level of professionalism, confidentiality, and organizational skills.

What's on Offer

  • Competitive annual salary ranging from $300,000 to $375,000 USD.
  • Comprehensive benefits package to support your well-being.
  • Opportunity to work in a leadership role within the FMCG industry.
  • Collaborative and professional work environment in Stoughton.
  • Potential for career growth and advancement within the organization.

Vice President of Marketing employer: Page Executive

Join a leading global food company renowned for its specialty and artisan cheeses, where you will have the opportunity to lead innovative marketing strategies in a collaborative and professional environment. Located in Stoughton, this role offers a competitive salary and comprehensive benefits, alongside significant potential for career growth and advancement within the FMCG industry. With a commitment to sustainability and local sourcing, you will be part of a team that values craftsmanship and innovation, making it an excellent employer for those seeking meaningful and rewarding work.
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Contact Detail:

Page Executive Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Vice President of Marketing

✨Network Like a Pro

Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks who work at companies you admire. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Ace the Informational Interview

Set up informational interviews with professionals in your desired field. This is your chance to learn more about the company culture and what they look for in candidates. Plus, it’s a great way to showcase your enthusiasm and make a lasting impression!

✨Show Off Your Skills

When you get the chance to meet potential employers, whether in person or virtually, make sure to highlight your achievements and how they relate to the role. Use specific examples that demonstrate your impact in previous positions, especially in marketing and brand growth.

✨Apply Through Our Website

Don’t forget to apply directly through our website! It not only shows your interest but also ensures your application gets into the right hands. Plus, we love seeing candidates who take that extra step to engage with us directly.

We think you need these skills to ace Vice President of Marketing

Strategic Marketing
Brand Management
Consumer Insights
P&L Management
Integrated Marketing Campaigns
Market Analysis
Leadership Skills
Communication Skills
Interpersonal Skills
Customer Engagement
Analytical Skills
Business Acumen
Relationship Management
Adaptability
Project Management

Some tips for your application 🫑

Tailor Your CV: Make sure your CV reflects the specific skills and experiences that align with the Vice President of Marketing role. Highlight your achievements in brand growth and consumer engagement, as these are key to what we’re looking for.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about marketing in the food industry and how your background makes you the perfect fit for our team. Don’t forget to mention your leadership style!

Showcase Your Strategic Thinking: In your application, demonstrate your ability to think strategically. Share examples of how you've used market insights to drive successful marketing campaigns or product launches. We love seeing data-driven results!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!

How to prepare for a job interview at Page Executive

✨Know Your Brands Inside Out

Before the interview, dive deep into the company's brands and their unique selling points. Understand their market positioning and recent campaigns. This will help you speak confidently about how you can contribute to their growth and innovation.

✨Showcase Your Leadership Style

As a Vice President of Marketing, your leadership approach is crucial. Be prepared to discuss your experience in building high-performing teams and how you've inspired collaboration. Share specific examples of how you've driven results through effective team management.

✨Bring Data to the Table

This role requires strong analytical skills, so come armed with data-driven insights. Discuss how you've used market research and consumer insights to shape marketing strategies in the past. Highlight any successful campaigns that resulted from your strategic decisions.

✨Align with Their Vision

Understand the company's commitment to sustainability and local sourcing. Be ready to discuss how you can align marketing initiatives with these values. Show them that you not only understand their mission but are also passionate about driving it forward.

Vice President of Marketing
Page Executive
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