Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead the marketing strategy for a prestigious sports organisation and drive innovative campaigns.
- Company: Join a high-growth spectator sports business with a strong reputation.
- Benefits: Unique opportunity to shape the future and enhance your career in a dynamic environment.
- Other info: Collaborate with creative teams and explore new trends in a fast-paced setting.
- Why this job: Make a real impact in the world of sports marketing and drive brand success.
- Qualifications: Senior experience in PR, Communications, Brand & Marketing within spectator sport required.
The predicted salary is between 80000 - 100000 £ per year.
Marketing Director for a prestigious spectator sports business. High growth opportunity.
About Our Client
Prestigious spectator sports organisation.
Job Description
- Brand, Marketing & Commercial Performance
- Own the end to end marketing strategy, ensuring alignment with commercial, brand, and reputational objectives.
- Lead performance‑led marketing activity across paid and owned channels to maximise reach, efficiency, and measurable ROI.
- Manage and optimise an annual marketing budget, ensuring transparent reporting, cost control, and contribution to P&L objectives.
- Implement a data‑driven approach to marketing effectiveness, including tracking of KPIs, attribution, campaign performance, and brand health metrics.
- Identify opportunities to improve marketing effectiveness, streamline spend, test new channels, and implement innovative approaches.
- Shape the digital roadmap in partnership with the Head of Digital & Marketing—ensuring continuous optimisation, channel innovation, and best‑in‑class execution.
- Innovation, Growth & Opportunity Identification
- Continuously scan the market for new trends, technologies, and creative opportunities across media, digital, and content.
- Introduce new tools, techniques, partnerships, and channels that enhance the club's competitive edge and communications sophistication.
- Lead experimentation around new formats, content types, digital activations, and brand moments that strengthen external perception.
- Champion a culture of continuous improvement, encouraging teams to test, analyse, iterate and innovate.
- Identify strategic opportunities for expansion, brand enhancement, and new storytelling angles.
- Content, Creative & Production Oversight
- Lead the Heads of Content and Production to deliver high‑quality, consistent, and compliant creative output across all formats.
- Set creative direction aligned to strategic communications and PR priorities.
- Ensure rigorous quality control, brand consistency, and governance across creative workflows.
- Drive innovation in content creation, storytelling formats, and production techniques.
The Successful Applicant
- Senior experience in PR, Communications, Brand & Marketing within spectator sport.
- Demonstrable experience driving ROI through marketing and digital activity, including budget ownership and commercial performance management.
- Strong track record in reputation management, crisis communications, and narrative shaping.
- Experience leading multi‑disciplinary teams across content, digital, creative, and production.
- Able to collaborate across departments with diplomacy while keeping sight of this role's key objectives.
- Strategic thinker with the ability to implement best practice and scalable processes.
- Exceptional judgement, discretion, and resilience.
What's on Offer
Unique opportunity to shape the future of this organisation.
Marketing Director in Birmingham employer: Page Executive
Contact Detail:
Page Executive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director in Birmingham
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage on social media. The more people you know in the spectator sports world, the better your chances of landing that Marketing Director role.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your past marketing successes, especially those that drove ROI. This will help you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and market trends. Bring fresh ideas to the table that align with their goals, and don’t be afraid to share how you can innovate their marketing strategy.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly shows your enthusiasm. Plus, it makes it easier for us to connect with you about your dream job.
We think you need these skills to ace Marketing Director in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Director. Highlight your experience in PR, communications, and brand management within spectator sports. We want to see how your skills align with our objectives!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can drive ROI through innovative marketing strategies. Keep it engaging and relevant to the job description.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics and examples to demonstrate how you've improved marketing effectiveness and driven growth in previous roles. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Page Executive
✨Know Your Marketing Metrics
Make sure you’re well-versed in key performance indicators (KPIs) relevant to the role. Be ready to discuss how you've tracked and improved ROI in past campaigns, as this will show your data-driven approach aligns with their expectations.
✨Showcase Your Creative Leadership
Prepare examples of how you've led teams in producing high-quality content and innovative marketing strategies. Highlight any successful campaigns that demonstrate your ability to drive brand enhancement and reputation management.
✨Stay Ahead of Trends
Research current trends in spectator sports marketing and be prepared to discuss how you would implement new tools or techniques. This shows your proactive approach to identifying growth opportunities and keeping the organisation competitive.
✨Collaborate and Communicate
Emphasise your experience in cross-departmental collaboration. Be ready to share instances where you’ve worked diplomatically with other teams to achieve common goals, showcasing your strategic thinking and ability to maintain focus on key objectives.