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Email Marketing Executive

A vibrant, fast‑growing homeware brand is looking for an enthusiastic Email Marketing Executive to join its London‑based Ecommerce team. The role involves managing the end‑to‑end email marketing strategy, from creative building and segmentation to performance analysis and reporting.

What You Will Be Doing

• Manage the day‑to‑day running of Joseph Joseph\’s Email Marketing strategy.
• Be responsible for managing both broadcast and automated email campaigns via Ometria, whilst identifying opportunities to optimise performance.
• Plan, brief, build, link, test and schedule all emails.
• Monitor the customer database and ensure GDPR compliance.
• Improve retention rates and help convert leads into customers.
• Create CRM customer lists for ad‑hoc and automated campaigns and digital marketing.
• Work closely with the Email & CRM Manager on defining and executing the email marketing roadmap to deliver objectives.
• Work closely with Ometria to understand best practises and find opportunities for improvement.
• Ideate and execute A/B tests for broadcast and automated emails. Continually monitor and track performance, report on findings and use these to improve future campaigns.
• Report on channel performance using our internal analytics tools and Ometria, for daily, monthly and yearly trade reports.
• Work with the Ecommerce, Creative and Brand teams to ensure email supports business priorities while driving key KPIs.
• Assist on SMS strategy, supporting the growth of the SMS marketing channel, including planning, scheduling and reporting.
• Monitor marketing trends and lead competitor research to remain competitive within our own email marketing communications.
• Develop and own the personalisation and segmentation roadmap.
• Work with the trade team on Email Localisation and SKU selection, and own and manage the email translations process.

What We Need From You

• At least 1 year of experience in an email marketing role.
• Have managed an email platform previously (e.g. Ometria, Klaviyo, Emarsys, Braze, MailChimp) in an ecommerce environment. Ometria experience an advantage, but not required.
• Knowledge and ability to pull reports using reporting dashboards (e.g. GA4, platform data).
• Ability to work closely and productively with internal and external stakeholders.
• Have an analytical mindset and the ability to provide insight into performance, using this to make informed decisions.
• Exceptional attention to detail, ability to spot and correct errors, and ability to thoroughly and comprehensively test links, stock levels and regional variances for every email that gets sent out.
• Experience with our SMS platform, Attentive, beneficial but not required.
• Some knowledge of customer segmentation would be beneficial but not required.
• Some knowledge of editing HTML would be an advantage but not required.

What You\’ll Get From Us

• Competitive salary and holiday allowance.
• Company performance‑related bonus.
• A pension contribution.
• An exclusive staff discount.
• 24/7 healthcare appointment support.
• Hybrid working – 3 days in office & 2 days from home and flex start/finish times.
• External private employee wellbeing support.
• Access to Perkbox.
• Volunteer days.
• Team Recognition scheme.
• Training and Development.
• Holiday carry‑over scheme.
• Season‑ticket travel loan.
• Cycle to work scheme.
• Parental Leave support.
• Holiday trading (buy/sell) and extra holiday days for long service.

Working Conditions

Full‑time, hybrid (3 days office / 2 days home) in London with flexible start/finish times. 24/7 healthcare support and 24/7 appointment booking. Full benefits package as listed above.

About Joseph Joseph

Headquartered in London, Joseph Joseph is an award‑winning houseware brand with a presence in over 100 countries. The brand is driven by intelligent design and is building a global D2C operation over the next five years.