Business analyst in digital products in London

We believe in the power of ingenuity to build a positive human future. As strategies, technologies, and innovation collide, we create opportunity from complexity. Our teams of interdisciplinary experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.

Responsibilities:

• Work across a variety of consulting roles including business analysis and strategy development.
• Work closely with clients and internal teams to gather, document, and refine business and technical requirements.
• Define problems, articulate opportunities, and shape clear solutions to align with client objectives.
• Support the design of as-is and to-be processes by mapping user journeys, analysing pain points, risks and opportunities for improvement.
• Conduct market and user research, applying techniques like interviews, workshops, and surveys to extract actionable insights and facilitate alignment.
• Assist with competitor analysis and trend identification.
• Translate high-level business needs into detailed user stories, epics, and acceptance criteria, ensuring alignment with strategic goals and technical feasibility.
• Ensure requirements are testable and clearly understood and that there is traceability between requirements, solution and business value delivered.
• Play a key role in Agile teams, participating in ceremonies such as stand-ups, backlog refinements, and sprint reviews, while ensuring work aligns with the project vision and roadmap.
• Use consulting frameworks and tools, such as SWOT analysis, prioritisation matrices, Jira, and Miro, to structure your work and communicate ideas effectively to teams and clients.
• Support qualitative and quantitative analysis to uncover insights and inform decision-making.
• Identify patterns in data, draw conclusions, and recommend actionable solutions throughout the product lifecycle, including at Discovery and Design phase and throughout Continuous Improvement.
• Collaborate with Product Managers, Strategists, Engineering teams and other stakeholders to manage product backlogs, prioritise features, and ensure deliverables meet user and business needs.
• Actively contribute to business development initiatives, including preparing proposals, creating bid content, and supporting account management activities.

Requirements:

• Experience working in a digital environment, with experience across business analysis, consulting, digital strategy or a related role with exposure to requirements gathering, process mapping, and Agile methodologies.
• Comfortable working across all PA industries including Consumer & Manufacturing, Public Sector, Defence & Security, Energy & Utilities, Financial Services and Transport.
• An ambitious individual with a proactive and curious approach to learning, with a desire to build a varied consulting career and deliver impactful solutions.
• Strong analytical and critical thinking skills, with the ability to interpret data, identify patterns, and develop strategic recommendations.
• Excellent communication and presentation skills, with the confidence to engage technical and non-technical stakeholders.
• Familiarity with tools and techniques such as Jira, Miro, user journey mapping, and prioritisation frameworks.
• Collaborative mindset, with the ability to build strong relationships across teams and deliver as part of a cohesive unit.
• Demonstrate experience using AI tools and techniques to support business analysis activities, enhancing requirements elicitation, insight generation and decision‑making.

Conditions:

• Grow a flexible and unique career within a trust-based, inclusive environment that values excellence, innovation, and curiosity.
• Hybrid working - our approach is to be in the office or on client site a minimum of 2 days per week.
• Work on a broad variety of projects and tech stacks for clients across seven sectors - no project is ever the same.
• Join other experts within our supportive and collaborative tech community through knowledge-sharing and peer-level support, coaching and mentoring.
• Deepen your expertise through our culture of learning and growth – you’ll have budget to take courses (technical and non-technical training), plus gain certifications.
• Health and lifestyle perks accompanying private healthcare for you and your family.
• 25 days annual leave (plus a bonus half day on Christmas Eve) with the opportunity to buy 5 additional days.
• Generous company pension scheme.
• Opportunity to get involved with community and charity-based initiatives.
• Annual performance-based bonus.
• PA share ownership.
• Tax efficient benefits (cycle to work, give as you earn).