Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester
Marketing Specialist - Analytics, Onsite Conversions, Email Marketing

Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester

Manchester Full-Time 40000 - 50000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive marketing strategies through analytics, email campaigns, and conversion optimisation.
  • Company: Join OysterLink, the fastest-growing job site in the restaurant and hospitality sector.
  • Benefits: Enjoy competitive salary, profit sharing, and 4 weeks paid time off.
  • Other info: Immediate hiring with opportunities for career growth and collaboration with a talented team.
  • Why this job: Make a real impact on user engagement and growth in a dynamic remote environment.
  • Qualifications: 3+ years in digital marketing with strong analytical and email marketing skills.

The predicted salary is between 40000 - 50000 £ per year.

OysterLink is the fastest-growing restaurant & hospitality job site. The site recently launched and is generating over 350,000 monthly visitors organically. We are seeking a Marketing Specialist with strong analytical thinking, hands-on product optimization experience and excellent English communication skills with proven expertise in:

  • Analytics and CRO (conversion rate optimization)
  • Email marketing and lifecycle campaigns
  • Running experiments (A/B tests) to improve engagement and conversion
  • Setting realistic monthly growth goals, tracking results and creating performance reports

The GOALS for this position are to:

  • Ensure qualified candidates that come to the site sign up and create profiles
  • Get hiring managers to post jobs on a regular basis
  • Increase applications per job posting
  • Increase user return rate through email and notifications and other reengagement means
  • Improve stickiness onsite to increase time on site and pages per visit

Required Skills:

  • 3+ years improving digital platforms through data-driven experimentation
  • Native-level ability to use AI tools to analyze data and identify growth opportunities
  • Strong experience with product analytics tools (GA4, Clarity...)
  • Hands-on experience with email marketing platforms (Klaviyo, HubSpot, Apollo)
  • Strong understanding of conversion optimization, funnels and A/B testing
  • Strong problem-solving mindset with ability to translate user behavior into product improvements

Oyster Link offers competitive salaries, yearly growth opportunities AND profit sharing. This is for a full-time, remote-work-at-home position. We do require team members who can work up until 3pm EST.

What we offer at OysterLink:

  • A work culture focused on mutual success and continuous growth
  • Job stability and growth
  • Profit Sharing
  • Challenging projects and opportunity to work with great team members
  • Work-from-home opportunity
  • 4 weeks paid time off

We are seeking to make IMMEDIATE hires.

Recruitment steps:

  • Apply via LinkedIn
  • Receive a short questionnaire
  • Send back answers + CV
  • Have an interview with our Recruiter
  • Have a Test
  • Have an interview with Hiring Manager
  • Get feedback

Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester employer: OysterLink

OysterLink is an exceptional employer that prioritises mutual success and continuous growth, making it an ideal place for a Marketing Specialist to thrive. With competitive salaries, profit sharing, and a supportive work-from-home culture, employees enjoy a healthy work-life balance alongside opportunities for professional development. Join a dynamic team dedicated to innovation in the restaurant and hospitality sector, where your contributions directly impact our rapid growth and success.
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Contact Detail:

OysterLink Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester

✨Tip Number 1

Get your networking game on! Reach out to people in the industry, especially those who work at OysterLink or similar companies. A friendly chat can sometimes lead to opportunities that aren’t even advertised.

✨Tip Number 2

Show off your skills! Prepare a portfolio or case studies showcasing your past successes in analytics and email marketing. This will help you stand out during interviews and demonstrate your hands-on experience.

✨Tip Number 3

Practice makes perfect! Before your interview, run through common questions related to conversion rate optimisation and A/B testing. We want you to feel confident and ready to impress!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the OysterLink team.

We think you need these skills to ace Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester

Analytical Thinking
Product Optimisation
Email Marketing
Lifecycle Campaigns
A/B Testing
Growth Goal Setting
Performance Reporting
Digital Platform Improvement
AI Tools for Data Analysis
Product Analytics Tools (GA4, Clarity)
Email Marketing Platforms (Klaviyo, HubSpot, Apollo)
Conversion Optimisation
User Behaviour Analysis
Problem-Solving Mindset

Some tips for your application 🫡

Show Off Your Skills: Make sure to highlight your analytical thinking and hands-on experience in product optimisation. We want to see how you've used data to drive results, so don’t hold back on those examples!

Tailor Your CV: Customise your CV to match the job description. Use keywords from the posting, especially around analytics, email marketing, and A/B testing. This helps us see that you’re a perfect fit for the role.

Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re excited about this position. Share your passion for marketing and how your experience aligns with our goals at OysterLink.

Apply Through Our Website: We encourage you to apply directly through our website. It streamlines the process and ensures we get all your details in one go. Plus, it shows us you’re keen on joining our team!

How to prepare for a job interview at OysterLink

✨Know Your Analytics

Make sure you brush up on your knowledge of analytics tools like GA4 and Clarity. Be ready to discuss how you've used these tools in the past to drive conversion rate optimisation and improve user engagement.

✨Showcase Your Email Marketing Skills

Prepare examples of successful email marketing campaigns you've run, especially using platforms like Klaviyo or HubSpot. Highlight how you’ve tracked results and adjusted strategies based on performance data.

✨Be Ready for A/B Testing Questions

Expect questions about your experience with A/B testing. Have specific examples ready where you ran experiments to improve engagement and conversion rates, and be prepared to discuss the outcomes.

✨Set Realistic Growth Goals

Think about how you would set and track growth goals for OysterLink. Be ready to share your approach to creating performance reports and how you would ensure that candidates and hiring managers are engaged with the platform.

Marketing Specialist - Analytics, Onsite Conversions, Email Marketing in Manchester
OysterLink
Location: Manchester

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