Are you interested in working on products at the very cutting edge of technology? Want to join Vicon, an Academy Award®-winning company, and the world’s largest supplier of precision motion capture and tracking systems?
Vicon is a world leader in precision motion capture and measurement technology. For over 40 years, Vicon systems have powered breakthrough research and clinical applications across biomechanics, gait analysis, rehabilitation, neuroscience, and the wider life sciences.
Part of the Oxford Metrics Group, Vicon serves customers in over 70 countries from its Oxford headquarters.
Part of the Oxford Metrics Group, Vicon serves customers in over 70 countries from its Oxford headquarters.
Role Summary
This is a senior commercial-strategic role responsible for driving Vicon's growth in the life sciences and biomechanics markets globally. The Global Market Lead will own the market strategy, act as the voice of the customer internally, shape the product roadmap for this vertical, and work cross-functionally with sales, marketing, product, and engineering to accelerate revenue and market share. The role requires a seasoned leader who can combine deep domain expertise with commercial acumen to build and scale a high performing market function.
Key Responsibilities
Own and execute the global go-to-market strategy for Vicon's life sciences and biomechanics segment, with full P&L awareness and accountability for revenue targets
Lead the integration of Contemplas fully into the Vicon family of Life Sciences products, ensuring a coherent portfolio strategy, unified brand positioning, and seamless customer experience
Build deep understanding of customer needs, workflows, and buying processes across clinical, research, and academic settings
Identify and prioritise market opportunities, emerging applications, and partnership prospects
Act as the primary voice of the life sciences customer within Vicon, feeding insights into product roadmap and R&D priorities including the markerless technology roadmap
Work with software development, algorithm and ML scientists to prioritise markerless development projects that achieve product - market fit
Collaborate with regional sales teams to support pipeline development, key deal strategy, and customer engagement
Develop compelling value propositions, positioning, and messaging tailored to life sciences audiences
Leverage AI and right-size the organisation for scalable, profitable growth - identifying where automation, tooling, and operational efficiency can multiply impact without scaling headcount linearly
Represent Vicon at industry conferences, academic symposia, and key customer events (e.g. ISB, ESMAC, ASB, APTA CSM)
Track competitive landscape, market trends, and regulatory developments affecting the sector
Define and report on KPIs for market growth, customer acquisition, and product adoption
Work closely with the CPO and product team to shape investment cases for new capabilities and adjacent market entry
Lead the integration of Contemplas fully into the Vicon family of Life Sciences products, ensuring a coherent portfolio strategy, unified brand positioning, and seamless customer experience
Build deep understanding of customer needs, workflows, and buying processes across clinical, research, and academic settings
Identify and prioritise market opportunities, emerging applications, and partnership prospects
Act as the primary voice of the life sciences customer within Vicon, feeding insights into product roadmap and R&D priorities including the markerless technology roadmap
Work with software development, algorithm and ML scientists to prioritise markerless development projects that achieve product - market fit
Collaborate with regional sales teams to support pipeline development, key deal strategy, and customer engagement
Develop compelling value propositions, positioning, and messaging tailored to life sciences audiences
Leverage AI and right-size the organisation for scalable, profitable growth - identifying where automation, tooling, and operational efficiency can multiply impact without scaling headcount linearly
Represent Vicon at industry conferences, academic symposia, and key customer events (e.g. ISB, ESMAC, ASB, APTA CSM)
Track competitive landscape, market trends, and regulatory developments affecting the sector
Define and report on KPIs for market growth, customer acquisition, and product adoption
Work closely with the CPO and product team to shape investment cases for new capabilities and adjacent market entry
Required Skills, Knowledge and Expertise
10+ years of progressive experience in commercial leadership, product marketing, or market development roles within life sciences, biomechanics, medical devices, or adjacent deep-tech sectors
Demonstrable track record of building and scaling a market segment or business unit from early traction to sustained, profitable growth
Deep domain expertise in biomechanics, gait analysis, rehabilitation, clinical motion analysis, or related disciplines - with credibility to engage senior researchers and clinicians as a peer
Experience owning or significantly influencing a product roadmap in a technology-led organisation, translating customer and market insight into prioritised investment decisions
Proven ability to lead cross-functional initiatives spanning research, ML science, product, engineering, sales, and marketing without direct line authority
Strong existing network and relationships within the life sciences and biomechanics research and clinical community at an international level
Commercial rigour: comfortable with P&L management, pricing strategy, business case development, and board-level reporting
Exceptional communication and executive presence; equally effective presenting to a hospital trust procurement board, an academic keynote audience, or a C-suite strategy session
Strategic thinker with a bias for action - able to set direction and execute at pace in a mid-size, resource-conscious environment
Willingness to travel internationally (estimated 25–35% of time)
Bachelor's degree in a relevant discipline (e.g. biomedical engineering, kinesiology, physiotherapy, or related); advanced degree (MSc, PhD, MBA) strongly preferred
Desirable
Experience with motion capture, wearable sensors, or measurement technology
Familiarity with clinical and research procurement processes (NHS, university grants, NIH-funded labs)
Experience of specifying, using or developing markerless motion capture technologies
Prior experience integrating an acquired product or company into a broader portfolio
Experience in a scale-up or mid-size technology company navigating a turnaround or growth inflection
Understanding of regulatory pathways relevant to clinical motion analysis (e.g. CE/UKCA marking, FDA considerations)
Hands-on familiarity with AI/ML tools and their application to operational efficiency and go-to-market strategy
Demonstrable track record of building and scaling a market segment or business unit from early traction to sustained, profitable growth
Deep domain expertise in biomechanics, gait analysis, rehabilitation, clinical motion analysis, or related disciplines - with credibility to engage senior researchers and clinicians as a peer
Experience owning or significantly influencing a product roadmap in a technology-led organisation, translating customer and market insight into prioritised investment decisions
Proven ability to lead cross-functional initiatives spanning research, ML science, product, engineering, sales, and marketing without direct line authority
Strong existing network and relationships within the life sciences and biomechanics research and clinical community at an international level
Commercial rigour: comfortable with P&L management, pricing strategy, business case development, and board-level reporting
Exceptional communication and executive presence; equally effective presenting to a hospital trust procurement board, an academic keynote audience, or a C-suite strategy session
Strategic thinker with a bias for action - able to set direction and execute at pace in a mid-size, resource-conscious environment
Willingness to travel internationally (estimated 25–35% of time)
Bachelor's degree in a relevant discipline (e.g. biomedical engineering, kinesiology, physiotherapy, or related); advanced degree (MSc, PhD, MBA) strongly preferred
Desirable
Experience with motion capture, wearable sensors, or measurement technology
Familiarity with clinical and research procurement processes (NHS, university grants, NIH-funded labs)
Experience of specifying, using or developing markerless motion capture technologies
Prior experience integrating an acquired product or company into a broader portfolio
Experience in a scale-up or mid-size technology company navigating a turnaround or growth inflection
Understanding of regulatory pathways relevant to clinical motion analysis (e.g. CE/UKCA marking, FDA considerations)
Hands-on familiarity with AI/ML tools and their application to operational efficiency and go-to-market strategy
What Vicon Offers
Competitive salary and benefits package
The chance to shape a global growth strategy in a market where technology is transforming patient outcomes and scientific discovery
A collaborative, technically excellent team with deep heritage in precision engineering
Flexible working with travel to our global offices and events
The opportunity to work closely with leading researchers, clinicians, and institutions worldwide.
We welcome applications from talented professionals based locally, remotely, or internationally. Flexible working arrangements may be available for the right candidate.
The chance to shape a global growth strategy in a market where technology is transforming patient outcomes and scientific discovery
A collaborative, technically excellent team with deep heritage in precision engineering
Flexible working with travel to our global offices and events
The opportunity to work closely with leading researchers, clinicians, and institutions worldwide.
We welcome applications from talented professionals based locally, remotely, or internationally. Flexible working arrangements may be available for the right candidate.
Global Market Lead (Life Sciences, Biomechanics & Markerless Technology) in Yarnton employer: Oxford Metrics
At Industrial Vision & Metrology Systems Ltd, we pride ourselves on being an exceptional employer that fosters innovation and collaboration in a vibrant technology hub. Located at the Harwell Science and Innovation Campus near Oxford, we offer a dynamic work culture with ample opportunities for professional growth, competitive benefits including private medical insurance and a generous annual leave policy, and the chance to contribute to cutting-edge projects that shape the future of manufacturing. Join us to be part of a forward-thinking team where your contributions are valued and can make a real impact.