At a Glance
- Tasks: Create and optimise digital content for a new website, focusing on SEO, AEO, and GEO principles.
- Company: Join Oxford Instruments, a leader in innovative technology and scientific research.
- Benefits: Enjoy hybrid working, career development opportunities, and a supportive team culture.
- Other info: Collaborative environment with opportunities to work with cutting-edge technologies.
- Why this job: Make an impact by transforming how customers discover information online.
- Qualifications: Experience in content marketing and strong SEO knowledge required.
The predicted salary is between 31500 - 38500 £ per year.
Location: High Wycombe or Belfast
Hybrid working: 2 to 3 days per week onsite, depending on location
About Oxford Instruments
Oxford Instruments enables the world’s leading industrial companies and scientific research communities to image, analyse and manipulate materials down to the atomic and molecular level. Our technologies support innovation across areas including advanced materials, clean energy, medical research, space exploration and next-generation electronics.
About The Role
This is an exciting opportunity to play a hands‑on role in the development of content for the new Oxford Instruments website. As SEO, AEO & GEO Content Executive, you will help create and optimise digital content that improves visibility across traditional search engines, answer engines and emerging AI‑powered search experiences. You will work closely with product managers, marketing teams, technical specialists, content contributors and agency partners to ensure content is clear, structured, searchable and relevant to customers.
Key responsibilities In This Role, You Will:
- Support the creation of content for the new Oxford Instruments website, embedding SEO, AEO and GEO principles from the outset.
- Translate technical and scientific subject matter into clear, customer‑focused digital content.
- Support content audits and identify opportunities to redevelop, optimise or create content as part of the website programme.
- Develop and improve page content, metadata, FAQs, summaries and supporting content in line with agreed frameworks.
- Help structure website content to support search visibility, answer engine discovery and AI‑powered search experiences.
- Support content migration activities, helping to maintain quality, consistency and search visibility during the transition to the new website.
- Work with external SEO, digital and website agency partners to ensure recommendations are incorporated into content plans.
- Act as an internal advocate for SEO, AEO and GEO content best practice.
- Create practical guidance, templates and checklists to help internal stakeholders produce effective digital content.
- Review stakeholder‑drafted content and recommend improvements to readability, structure, customer relevance and search performance.
- Monitor content performance using analytics, search and website reporting tools.
- Identify opportunities to improve existing content based on user behaviour, search trends and performance data.
- Stay informed about developments in SEO, AEO, GEO and AI‑driven search behaviour, sharing relevant insights with stakeholders.
About You
You will be a confident digital content professional with strong SEO knowledge and the ability to turn complex technical information into engaging, accessible and search‑optimised content. You do not need to be a deep technical specialist, but you will be comfortable working with engineers, product managers and subject matter experts to understand complex products and communicate their value clearly to customers. You will be curious about how search is evolving and interested in how AI‑powered discovery is changing the way customers find information. You will enjoy collaborating across teams, influencing stakeholders and helping others apply content best practice in a practical and approachable way.
Essential Requirements
- Experience in content marketing, SEO, digital content or a related discipline.
- Good working knowledge of SEO principles and how to apply them to website content.
- Strong writing, editing and proofreading skills.
- The ability to simplify complex technical or scientific information for a customer audience.
- Experience creating or optimising website content, including page copy, metadata, summaries and FAQs.
- Confidence working with stakeholders across marketing, product, technical and digital teams.
- Familiarity with website analytics, search performance data or content management systems.
- A structured, organised approach and attention to detail.
- A collaborative style, with the ability to coach and support colleagues on content best practice.
Desirable Skills And Experience
- Experience in a B2B, technical, scientific, engineering or manufacturing environment.
- Experience using tools such as GA4, Google Search Console, SEMrush, Ahrefs or Screaming Frog.
- Familiarity with CMS platforms and website content migration projects.
- An interest in Answer Engine Optimisation, Generative Engine Optimisation and AI‑driven search trends.
- Experience working with external SEO, web or digital agencies.
- Experience creating content guidance, templates or editorial standards.
- Experience using content or design tools such as Canva.
Working at Oxford Instruments
At Oxford Instruments, you will be part of a collaborative, innovative and purpose‑led organisation where people are encouraged to contribute ideas, solve problems and make an impact. We support our employees to make the right decisions, develop their careers and reach their full potential. Our culture is built around innovation, collaboration, customer focus and continuous improvement.
Equal opportunities
Oxford Instruments is an equal opportunities employer. We are committed to building an inclusive workplace where everyone is valued, respected and supported to achieve their potential. We welcome applications from candidates of all backgrounds and are happy to discuss any reasonable adjustments needed during the recruitment process.
SEO, AEO & GEO Content Executive in High Wycombe employer: Oxford Instruments GmbH
At Oxford Instruments, we pride ourselves on being an excellent employer, offering a dynamic and collaborative work environment in High Wycombe or Belfast. Our commitment to employee growth is evident through our supportive culture that encourages innovation and continuous improvement, while our hybrid working model provides flexibility to balance personal and professional life. Join us to be part of a purpose-led organisation where your contributions are valued and you can make a meaningful impact in the world of advanced materials and scientific research.
StudySmarter Expert Advice🤫
We think this is how you could land SEO, AEO & GEO Content Executive in High Wycombe
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace SEO, AEO & GEO Content Executive in High Wycombe
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Oxford Instruments GmbH from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Oxford Instruments GmbH specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Oxford Instruments GmbH
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Oxford Instruments GmbH, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Oxford Instruments GmbH you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Oxford Instruments GmbH that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Oxford Instruments GmbH, so think on your feet and don't hesitate to showcase your creativity!
