Marketing Activation Manager

Marketing Activation Manager

Full-Time 28000 - 42000 € / year (est.) No home office possible
Our Media

At a Glance

  • Tasks: Lead and optimise marketing campaigns across various channels to drive engagement and growth.
  • Company: Join Our Media, a creative hub in Bristol, known for trusted content in craft, cycling, and more.
  • Benefits: Enjoy flexible hybrid working, 25 days annual leave, and a matched pension contribution.
  • Other info: We embrace diversity and encourage applicants from all backgrounds to apply.
  • Why this job: Be part of a dynamic team that values curiosity and positive change in the world.
  • Qualifications: Experience in performance marketing and managing digital campaigns is essential.

The predicted salary is between 28000 - 42000 € per year.

Our Media City Of Bristol, England, United Kingdom

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This range is provided by Our Media. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Marketing Activation Manager

Our Media is a leading special-interest content business, based in the buzzing, creative city of Bristol. We\'re home to market-leading brands in craft, cycling, science and nature, homes and music.

We help our audiences pursue their passions through highly trusted, original content – in print, video and online. Our much-loved brands include BBC Science Focus, BBC Wildlife Magazine, Your Home, Gathered.how, BikeRadar and Cycling Plus.

We also have an award-winning content agency that works with major charities, brands and membership organisations to help them tell their stories and engage audiences better – in print, video, and online.

Position

We are seeking a Marketing Activation Manager to take ownership of the execution and optimization of marketing campaigns, ensuring they are delivered effectively across all channels. Working closely with the Campaign Strategist and Head of Acquisition, this role will be responsible for implementing campaign plans, managing channel specialists, and optimising performance to drive growth and engagement.

The role will play a key role in ensuring all marketing activity is delivered efficiently, on time, and aligned with overarching business objectives.

For a full list of responsibilities, please see the job description on our careers page.

Requirements

  • Proven experience in performance marketing, managing digital campaigns across Paid Search (Google, MSN) and Paid Social channels (Meta, Pinterest).
  • Strong understanding of digital advertising platforms, including Google Ads, Meta Ads, and programmatic buying.
  • Experience leading and managing a team, with a track record of driving performance.
  • Analytical mindset, with the ability to interpret data and make data-driven decisions.
  • Hands-on experience in campaign execution, budget management, and performance optimization.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally.
  • Experience working in a fast-paced, results-driven marketing environment.
  • Proven success in managing campaigns within a subscriptions business model
  • Experience in managing print and offline marketing channels
  • Experience in managing campaigns across email and CRM channels
  • Experience with GA4, Power Bi or similar analytics tools

Other information

We respect and value differences. We believe that when people from different backgrounds and with different perspectives work together, we can create the most value for our people, readers, customers, and society. If you are excited about this role but your experience doesn\'t align perfectly with everything listed in the job description, we encourage you to apply anyway, as you may still be a good fit for this or other roles.

We’re striving to create a more diverse and inclusive environment and to ensure our content is representative of all our audiences. We have established five internal D&I network groups to help our people feel supported and included, and to provide an open environment for people to network, mentor and exchange ideas, solutions, and experiences. If there is anything we can do to make our recruitment process more accessible for you, please do let us know at recruitment@ourmedia.co.uk.

Flexible and hybrid working

We know we create great things and have fun when we come together in person and collaborate. We also know that working from home brings great benefits in terms of being able to focus on our work, and manage our personal lives around our roles. With this in mind, we have established a hybrid working pattern, with 60% of the working week spent in the office.

Our people also benefit from a flexi time policy, and a flexi location policy which gives everyone the opportunity to work from another location for two weeks during the year.

We are open to discussion about flexible working requests for any flexibility needs not covered by these policies.

Company benefits include

  • Pension contribution matched to 5%
  • Season ticket loan
  • Hybrid working pattern, flexi start/finish time
  • 25 days annual leave plus bank holidays, plus Christmas closure, plus your birthday off
  • Option to buy/sell up to 5 days holiday a year
  • Social committee, regular in-house learning events
  • 4x life assurance

Our values

We strongly believe that work is not just about what we achieve, but how we achieve it. We want our people to thrive and develop, and we want to effect positive change in the world.

To put that spirit at the heart of our business, we co-created a set of values with input from everyone here. Our values are:

  • Always curious
  • Be the best we can be

We also have a sustainability strategy that is built on five key pillars: Research, Reduction, Recycling, Responsibility, and Reporting. We take pride in our strong partnerships across our complex supply chain to drive emission reductions. Additionally, our office building, Eagle House, is a zero-waste facility powered by solar and renewable energy.

Apply today to take the next step in your career with Our Media.

This role is due to close 29th July.

Seniority level

  • Seniority level

    Associate

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing
  • Industries

    Media and Telecommunications and Book and Periodical Publishing

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Marketing Activation Manager employer: Our Media

At Our Media, we pride ourselves on being an exceptional employer in the vibrant city of Bristol, offering a dynamic work culture that fosters creativity and collaboration. With a strong commitment to employee growth, we provide flexible working arrangements, generous leave policies, and opportunities for professional development, all while championing diversity and sustainability. Join us to be part of a passionate team dedicated to delivering meaningful content and making a positive impact in our communities.

Our Media

Contact Detail:

Our Media Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Activation Manager

✨Tip Number 1

Familiarise yourself with Our Media's brands and content. Understanding their unique voice and audience will help you tailor your approach during interviews, showcasing how your marketing strategies can align with their goals.

✨Tip Number 2

Network with current or former employees of Our Media on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Marketing Activation Manager role.

✨Tip Number 3

Stay updated on the latest trends in performance marketing and digital advertising. Being able to discuss recent developments or case studies during your interview will demonstrate your passion and expertise in the field.

✨Tip Number 4

Prepare specific examples of past campaigns you've managed, particularly those that involved cross-channel strategies. Highlighting your hands-on experience will show that you're ready to take ownership of marketing initiatives at Our Media.

We think you need these skills to ace Marketing Activation Manager

Performance Marketing
Digital Campaign Management
Paid Search Advertising (Google, MSN)
Paid Social Advertising (Meta, Pinterest)
Digital Advertising Platforms Knowledge
Team Leadership
Data Analysis and Interpretation

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience in performance marketing and managing digital campaigns. Use specific examples that demonstrate your success in driving growth and engagement, particularly in a subscriptions business model.

Craft a Compelling Cover Letter:In your cover letter, express your passion for the role and the company. Mention how your skills align with their needs, especially your analytical mindset and experience with digital advertising platforms like Google Ads and Meta Ads.

Showcase Team Leadership Skills:If you have experience leading teams, be sure to include this in your application. Highlight any specific achievements where you drove performance through effective team management and collaboration.

Demonstrate Data-Driven Decision Making:Provide examples of how you've used data to inform your marketing strategies. Mention any tools you’ve used, such as GA4 or Power BI, to analyse campaign performance and optimise results.

How to prepare for a job interview at Our Media

✨Showcase Your Campaign Success

Be prepared to discuss specific marketing campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and ability to drive performance.

✨Understand Their Brands

Familiarise yourself with Our Media's brands and content. Knowing their target audiences and how they engage with them will show your genuine interest in the company and help you align your answers with their objectives.

✨Data-Driven Decision Making

Prepare to discuss how you've used data analytics tools like GA4 or Power BI in your previous roles. Be ready to explain how you interpret data to optimise campaigns and make informed decisions, as this is crucial for the Marketing Activation Manager role.

✨Emphasise Team Leadership Skills

Since the role involves managing a team, be sure to share examples of how you've successfully led teams in the past. Discuss your leadership style and how you foster collaboration and communication among team members.