At a Glance
- Tasks: Manage social media accounts, create engaging content, and analyse campaign performance.
- Company: Join a leading academic publisher with a focus on community engagement.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic team environment with a commitment to diversity and inclusion.
- Why this job: Be at the forefront of digital marketing and make a real impact in academia.
- Qualifications: 1-3 years of social media experience and strong communication skills.
The predicted salary is between 28800 - 43200 £ per year.
This is an opportunity to play a critical role in growing, engaging, and retaining OUP's academic social media communities. As a Senior Marketing Executive, you will support both paid and organic social media activity while helping to convert audiences into leads, customers, and active advocates.
You will manage campaigns, maintain analytics and best practices, and advise the wider Academic Marketing group. This role sits at the heart of digital community engagement, blending creativity, data-driven insights, and strategic communication.
What you will be doing day-to-day:- Manage the daily operations of OUP Academic and Karger social media accounts, including reviewing and scheduling content.
- Review content for quality, alignment with best practices, and ensure objectives and KPIs are set.
- Maintain healthy posting schedules and content variety.
- Work with the Paid Social Manager and Karger Community Relations team on advertising campaigns.
- Set up, monitor, and report on paid social campaigns.
- Provide accurate and timely results within agreed timelines.
- Monitor social channels and handle customer complaints and urgent communication issues promptly.
- Identify opportunities based on trending hashtags, conferences, and active academic conversations.
- Track core social media metrics against KPIs.
- Update monthly analytics reports for internal use.
- Recommend improvements for underperforming content.
- Excellent interpersonal and communication skills, with the ability to build strong relationships.
- Strong editorial judgement and writing/copyediting skills.
- Able to manage time effectively while handling multiple tasks.
- Strong understanding of and experience in social media marketing.
- Bachelor's degree or equivalent work experience.
- 1–3 years of experience managing social media for business (X, Meta, LinkedIn).
- Experience with social media advertising and analytics.
- Proficiency in Microsoft Word, Excel, and PowerPoint.
- Experience using social media tools such as Sprinklr or Hootsuite.
Please contact aarti.rana@oup.com with any queries relating to this role. We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all individuals can thrive.
Senior Marketing Executive, Social Media in Oxford employer: OUP
At OUP, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in the heart of Noida. As a Senior Marketing Executive, you will benefit from comprehensive professional development opportunities, a commitment to diversity, and the chance to make a meaningful impact within our academic community. Join us to engage with innovative marketing strategies while enjoying a supportive environment that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Executive, Social Media in Oxford
✨Tip Number 1
Get your networking game on! Connect with professionals in the marketing and social media space on platforms like LinkedIn. Join relevant groups, participate in discussions, and don’t hesitate to reach out for informational chats. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and analytics reports. This will not only highlight your experience but also demonstrate your creativity and data-driven approach, which is key for a Senior Marketing Executive role.
✨Tip Number 3
Stay updated on industry trends! Follow thought leaders and brands in the academic and marketing sectors. This will help you engage in meaningful conversations during interviews and show that you’re passionate about the field.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at OUP. Let’s get you that Senior Marketing Executive position!
We think you need these skills to ace Senior Marketing Executive, Social Media in Oxford
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let your enthusiasm for social media shine through! Share specific examples of campaigns you've managed or content you've created that really engaged audiences. We want to see your creativity and how you can bring that to our team.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for the Senior Marketing Executive role. Highlight relevant experience in managing social media accounts and any analytics work you've done. We love seeing how your skills align with what we're looking for!
Be Data-Driven:Since this role involves a lot of analytics, don’t forget to mention any metrics or KPIs you've worked with in your previous roles. Show us how you've used data to drive decisions and improve social media performance. We’re all about those insights!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at OUP
✨Know Your Social Media Inside Out
Make sure you’re well-versed in the latest trends and best practices for platforms like X, Meta, and LinkedIn. Familiarise yourself with the specific social media tools mentioned in the job description, such as Sprinklr or Hootsuite, so you can confidently discuss how you would use them to manage campaigns.
✨Showcase Your Analytical Skills
Be prepared to talk about how you’ve tracked and reported on social media metrics in the past. Bring examples of how you’ve used analytics to optimise content and improve engagement. This will demonstrate your data-driven approach, which is crucial for the role.
✨Prepare for Scenario Questions
Think about potential customer complaints or crisis situations that could arise on social media. Prepare responses that show your ability to handle these issues promptly and effectively, using pre-approved wording where necessary. This will highlight your crisis management skills.
✨Engage with Their Content
Before the interview, take some time to engage with OUP’s social media accounts. Comment on their posts or share relevant content. This shows your genuine interest in the company and gives you insights into their current strategies, which you can reference during the interview.
