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For Companies At a Glance
- Tasks: Lead product and customer marketing strategies to enhance market presence and drive growth.
- Company: Join Oxford University Press, a leader in educational excellence and innovation.
- Benefits: Competitive salary based on skills, with opportunities for professional growth.
- Why this job: Make a real impact on education by shaping product adoption and customer engagement.
- Qualifications: Postgraduate in marketing or management, with strong digital and data analytics skills.
- Other info: Dynamic team culture that values creativity and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Location: Noida, UP, IN, 201306
Salary: Dependent on skills and experience
Division: Education
Department: Marketing
About the Role
This is an exciting opportunity to lead product and customer marketing strategies that strengthen market presence in gateway subjects and drive growth through customer‑centric initiatives. By joining us, you’ll contribute to Oxford University Press’s mission of delivering educational excellence and innovation. The role offers the chance to work on impactful projects, collaborate with cross‑functional teams, and influence strategic decisions that shape the future of education. You’ll be part of a dynamic team culture that values creativity, data‑driven insights, and collaboration.
Opportunity
- Develop and implement robust product marketing strategies with clear customer value propositions.
- Drive initiatives to build market share through differentiated positioning and compelling messaging.
- Lead segmentation, targeting, and positioning for the product portfolio, supported by market analysis and competitor insights.
- Collaborate with product development teams to conceptualize and launch new products.
- Design and implement institution segmentation models and partner with sales teams for GTM strategies.
- Plan and execute marketing campaigns for product launches and customer engagement, ensuring brand consistency and editorial quality.
- Create integrated omni‑channel marketing plans and explore strategic partnerships.
- Deliver actionable insights and strategic recommendations to senior leadership, including 5‑Year Plans and quarterly updates.
- Enable cross‑functional alignment across Sales, Product, Marketing, Operations, Finance, and Compliance.
Your impact will be significant—shaping product adoption, enhancing customer engagement, and driving strategic growth for OUP.
About You
- Postgraduate in marketing, management, or related fields.
- Strong digital and data analytics skills.
- Ability to multi‑task and thrive in a fast‑paced environment.
- Excellent communication and interpersonal skills for managing relationships across all levels.
- Strong problem‑solving and creative skills with sound judgment.
- High integrity, dependability, and results orientation.
- Experience in educational publishing or related sectors.
- Familiarity with omni‑channel marketing strategies and partnership development.
Queries
Please contact shariq.anwar@oup.com with any queries relating to this role. To ensure a smooth application process, please submit your CV through the provided link rather than via email. We are committed to supporting diversity in our workforce and ensuring an inclusive environment where all individuals can thrive. We seek to employ a workforce representative of the markets that we serve and encourage applications from all.
Head - Product, Customer Marketing and Strategy employer: OUP
Contact Detail:
OUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head - Product, Customer Marketing and Strategy
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you’re passionate about what we do at StudySmarter and how you can contribute to our mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of Head - Product, Customer Marketing and Strategy. We want to hear how you can drive growth and enhance customer engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re serious about joining our dynamic team.
We think you need these skills to ace Head - Product, Customer Marketing and Strategy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head - Product, Customer Marketing and Strategy role. Highlight your achievements in product marketing and customer engagement to show us you’re the perfect fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about education and how your background makes you the ideal candidate for this position. Be sure to connect your experience with our mission at Oxford University Press.
Showcase Your Data Skills: Since we value data-driven insights, don’t forget to mention any relevant digital and data analytics skills you have. Share examples of how you've used data to drive marketing strategies or improve customer engagement in your previous roles.
Apply Through Our Website: To keep things smooth and straightforward, make sure to submit your application through our website. This helps us process your application efficiently and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at OUP
✨Know Your Product Inside Out
Before the interview, dive deep into the products and services offered by the company. Understand their unique selling points and how they fit into the educational landscape. This will help you articulate your vision for product marketing strategies during the interview.
✨Showcase Your Data-Driven Mindset
Since the role requires strong digital and data analytics skills, be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of successful campaigns where data insights led to significant outcomes, demonstrating your analytical prowess.
✨Prepare for Cross-Functional Collaboration
This position involves working with various teams, so think about your experiences collaborating across departments. Be ready to share specific examples of how you’ve successfully aligned marketing strategies with sales, product development, and other functions to achieve common goals.
✨Craft a Vision for Customer Engagement
Think about innovative ways to enhance customer engagement and product adoption. Prepare to discuss your ideas on omni-channel marketing strategies and how you would implement them to create compelling messaging that resonates with target audiences.
