At a Glance
- Tasks: Lead data-driven marketing campaigns to boost user engagement and retention across digital platforms.
- Company: Join Oxford University Press, a leader in educational resources and innovation.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and impact.
- Why this job: Make a real difference in education by enhancing user experiences on popular learning platforms.
- Qualifications: Experience in marketing, strong analytical skills, and ability to manage stakeholders effectively.
The predicted salary is between 44817 - 54777 £ per year.
Oxford University Press is seeking a Marketing Manager for Digital Platforms to shape acquisition, engagement and retention across Kerboodle, Oxford Owl, MyiMaths and Oxford Reading Buddy. You will plan data-driven campaigns, insights-led onboarding journeys and collaborate across marketing, sales, product and technology to grow platform usage and long-term retention.
The role requires delivering successful acquisition/retention campaigns, strong stakeholder management, and cross-functional collaboration.
Marketing Manager, Digital Platforms - Growth & Retention in Oxford employer: Oup Uk - Oxford
Oup UK in Oxford is an excellent employer, offering a dynamic work environment that fosters creativity and collaboration within the Open Access Marketing team. With flexible working hours and a generous holiday allowance, employees enjoy a healthy work-life balance while having ample opportunities for professional growth and development in the field of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager, Digital Platforms - Growth & Retention in Oxford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Oup Uk - Oxford and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Oup Uk - Oxford are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Oup Uk - Oxford on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Oup Uk - Oxford. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager, Digital Platforms - Growth & Retention in Oxford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Oup Uk - Oxford. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Oup Uk - Oxford:Show us that you’ve done your homework! In your application, briefly mention what you admire about Oup Uk - Oxford’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Oup Uk - Oxford
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Oup Uk - Oxford will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Oup Uk - Oxford, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
