At a Glance
- Tasks: Lead marketing strategies and campaigns to drive revenue growth in a dynamic B2B environment.
- Company: Established UK engineering and manufacturing technology business with a focus on innovation.
- Benefits: Competitive salary, career development opportunities, and a collaborative work culture.
- Other info: Join a small, agile team where your ideas can directly influence the business.
- Why this job: Make a real impact by shaping marketing strategies that drive commercial success.
- Qualifications: Strong B2B marketing experience, especially in engineering or technology sectors.
The predicted salary is between 40500 - 49500 £ per year.
Osprey Engineering Solutions are working with a well-established UK B2B engineering and manufacturing technology business. Due to continued growth, they are looking to appoint a commercially minded, hands-on Head of Marketing.
The Role
This is a strategic and hands-on leadership role, converting business strategy into a market-ready customer proposition. You'll build structured campaigns, content, digital activity, events and repeatable processes that generate genuine commercial opportunities — with Marketing and Sales working closely together through CRM, automation, lead nurturing and follow-up.
Key Responsibilities
- Own and deliver the marketing plan in line with commercial priorities
- Turn technical and commercial propositions into clear, compelling market-facing messaging and campaigns
- Build a structured, campaign-led approach to demand generation
- Partner closely with Sales on the end-to-end commercial process
- Develop lead capture, nurturing, re-engagement and follow-up processes
- Identify opportunities for automation, AI and Microsoft Power Platform tools
- Lead website, digital, email and LinkedIn strategy
- Develop the commercial strategy for exhibitions, events and technical events
- Strengthen sales enablement through case studies, presentations and collateral
- Introduce clear marketing measurement, including pipeline contribution
About You
- Commercially minded, with a clear understanding of marketing's role in generating revenue
- Strong B2B marketing background, ideally in manufacturing, engineering, industrial technology or automation
- Comfortable working closely with Sales, not operating Marketing in isolation
- Experienced with CRM, marketing automation and customer journeys
- A systems and process thinker who builds repeatable, scalable ways of working
- Able to translate technically complex products into simple, compelling messages
- Strategic enough to set direction, hands-on enough to operate in a two-person team
- Data-driven, with a track record of measuring marketing against commercial outcomes
- Experience with Dynamics 365, Power Platform, Power BI or the wider Microsoft ecosystem is highly desirable.
Head of Marketing in Leeds employer: Osprey Engineering Solutions
Osprey Engineering Solutions is an exceptional employer located in Yateley, offering a dynamic work environment that fosters innovation and collaboration. Employees benefit from a competitive salary, comprehensive benefits, and ample opportunities for professional growth within the engineering sector. Join a team that values your expertise and encourages you to develop cutting-edge control system solutions in a supportive atmosphere.
Contact Details:
Osprey Engineering Solutions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Osprey Engineering Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Osprey Engineering Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Osprey Engineering Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Osprey Engineering Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Osprey Engineering Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Osprey Engineering Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about Osprey Engineering Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Osprey Engineering Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Osprey Engineering Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Osprey Engineering Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
