Area Sales Manager in England

Area Sales Manager – Industrial Equipment

Location: North West England

Salary: Competitive + Commission + Company Vehicle + Benefits

We are seeking an experienced Area Sales Manager to drive sales growth across the North West , developing both existing distributor relationships and new business opportunities .

This role is ideal for a commercially driven sales professional with experience selling industrial or trade equipment through distribution channels , who enjoys building long-term partnerships and expanding market share.

You will play a key role in developing the territory, identifying opportunities, launching new products and delivering sustainable revenue growth.

Key Responsibilities

• Develop and grow sales across an established distributor network
• Identify and secure new business opportunities within the territory
• Build strong relationships with local and national distribution partners
• Develop and execute a territory sales plan to drive revenue growth
• Deliver proposals, quotations and follow-ups to secure new orders
• Work closely with internal teams to ensure high levels of customer service

Candidate Requirements

• Proven B2B sales experience , ideally selling through distributors
• Track record of meeting or exceeding sales targets
• Strong relationship-building and account management skills
• Experience negotiating pricing and commercial agreements
• Knowledge of industrial, machinery, engineering or trade equipment markets (Not essential)
• Self-motivated with the ability to manage a territory autonomously

What’s on Offer

• Competitive base salary
• Uncapped commission structure
• Company vehicle
• 25 days holiday + bank holidays

This is an excellent opportunity to join a growing organisation where you can take ownership of a territory, build strong customer relationships and deliver measurable sales growth .