At a Glance
- Tasks: Launch and grow Oscilar's marketing presence in LATAM and EMEA from scratch.
- Company: Join a pioneering AI Risk Decisioning™ platform for banks and fintechs.
- Benefits: Competitive salary, equity packages, remote-first culture, and professional development.
- Other info: High autonomy, direct access to leadership, and a family-friendly environment.
- Why this job: Be the first dedicated marketer in exciting new markets with huge impact.
- Qualifications: 5-7 years in B2B growth marketing; fluent in English, Spanish or Portuguese preferred.
The predicted salary is between 60750 - 74250 £ per year.
About Oscilar
Oscilar is building the AI Risk Decisioning™ platform for banks and fintechs. Our platform enables financial institutions to manage fraud, credit risk, compliance, and onboarding decisions in real time using modern AI infrastructure. We work with leading fintechs and financial institutions and are backed by world-class investors. Oscilar was founded by Neha Narkhede, co-creator of Apache Kafka and co-founder of Confluent. We are building a category-defining company — and our GTM engine will be a core competitive advantage.
The Role
We are hiring a Founding Growth Manager, International (LATAM & EMEA) to launch Oscilar’s presence across Latin America and EMEA from zero. Your job is to build the regional growth engine end-to-end: outbound campaigns, paid acquisition, regional events and webinars, and local partnerships — whatever it takes to generate pipeline in markets where we have no existing footprint. This role is for a marketer who can operate independently in new markets, adapt messaging for local audiences, and move fast without a playbook. You’ll be sourcing leads, launching campaigns, and running events within your first weeks — not waiting for a strategy deck to be approved. This is a high-ownership, 0-to-1 role with direct impact on Oscilar’s international expansion. You will be the first marketing hire dedicated to these regions. You will work closely with our Head of Growth, VP of Marketing, and regional Sales leadership.
Location: EMEA or LATAM required.
Language: Fluent in English. Spanish or Portuguese strongly preferred. Additional languages are a plus.
What You’ll Own
- You will plan and execute the full regional growth marketing playbook across LATAM and EMEA, including:
- Outbound Campaigns
- Build and run multi-touch outbound sequences targeting regional prospects using Clay, Outreach, HeyReach, Nooks, and Cargo
- Localize messaging and campaign assets for regional audiences — tone, language, compliance nuances
- Design segmented plays by market, persona, and account tier
- Partner with BDRs on regional outbound strategy and follow-up workflows
- Paid Acquisition
- Launch and manage paid campaigns on Google Ads, Meta Ads, and relevant regional platforms
- Own regional ad creative, landing pages (Framer or equivalent), targeting, and budget allocation
- Run continuous A/B tests on copy, creative, and audiences — optimize for pipeline, not vanity metrics
- Identify and test region-specific channels (LinkedIn, local publications, industry directories)
- Regional Events & Webinars
- Plan and execute regional webinars targeting local personas and use cases
- Identify and manage participation in regional conferences, trade shows, and industry meetups
- Organize executive roundtables, dinners, and field events in key markets
- Own the full event lifecycle: sourcing, promotion, on-site execution, and post-event follow-up sequences
- Regional Market Development
- Research and prioritize target markets and accounts within LATAM and EMEA
- Build regional account lists from scratch using intent data, market research, and local knowledge
- Adapt Oscilar’s positioning and value props for regional buyers — different pain points, regulatory environments, competitive landscapes
- Identify and pursue co-marketing opportunities with regional partners, integrators, and industry groups
What You’ll Do
- Launch Oscilar’s marketing presence in new regional markets from zero
- Run outbound, paid, and event campaigns simultaneously across multiple markets
- Localize and adapt campaign messaging, creative, and landing pages for regional audiences
- Partner with Sales to build regional pipeline and account penetration strategies
- Manage regional marketing budget and report on pipeline contribution by market
- Iterate rapidly: launch campaigns, read the results, adjust, and relaunch
- Build the repeatable playbook that future regional marketers will follow
What We’re Looking For
- 0-to-1 Growth Marketer
- 5–7+ years in B2B growth or demand generation marketing
- Proven experience launching marketing programs in new regions or markets where no playbook existed
- Hands-on across outbound, paid, and events — you don’t just plan campaigns, you build and ship them
- Track record of generating pipeline in international markets
- Multi-Channel Operator
- Fluent in the modern growth stack: Clay, Outreach, HeyReach, Nooks, Cargo, Google Ads, Meta Ads, Framer (or equivalents)
- Can build a landing page, set up an outbound sequence, launch a paid campaign, and organize a webinar — all in the same week
- Comfortable managing multiple markets and campaigns in parallel
- Multilingual & Culturally Fluent
- Fluent in English. Spanish or Portuguese strongly preferred
- Deep familiarity with business culture and buying behavior in LATAM and/or EMEA markets
- Can localize messaging beyond translation — you understand what resonates locally
- Comfort with Ambiguity
- You thrive in environments where the playbook doesn’t exist yet
- Can build account lists, campaign plans, and market entry strategies from incomplete data
- Resourceful: you figure it out rather than wait for someone else to figure it out for you
Bonus Experience
- Marketing to financial institutions or regulated industries in LATAM or EMEA
- Experience at a company in the $5M–$50M ARR scaling phase
- Run regional webinar programs or field events in multiple countries
- Built outbound campaigns in non-English-speaking markets
- Familiarity with regional data privacy regulations (GDPR, LGPD, etc.)
Why This Role Is Unique
At Oscilar, you will:
- Build the international growth playbook from scratch — not inherit one
- Be the first dedicated marketing hire for LATAM and EMEA — enormous ownership and impact
- Have direct access to Sales leadership and the full GTM team
- Operate with high autonomy, real budget, and a team that values execution over planning
- Shape how Oscilar enters and wins in the world’s fastest-growing fintech markets
One More Thing
If you’ve read this far and don’t check every box but are convinced this role has your name on it — send a cold outbound email to joe@oscilar.com that makes us want to reply. Bonus points if you include a mini go-to-market plan for one LATAM or EMEA market, or any creative campaigns you’ve run that punched above their weight. We’ll read every one.
Benefits
- Compensation: Competitive salary and equity packages
- Flexibility: Remote-first culture
- Culture: Family-friendly environment
- Development: Unparalleled learning and professional development opportunities
- Impact: Making the internet safer by protecting online transactions
Growth Manager, International (LATAM & EMEA) employer: Oscilar
Oscilar is an exceptional employer, offering a unique opportunity to shape the future of growth marketing in the rapidly evolving fintech landscape across LATAM and EMEA. With a strong emphasis on autonomy and ownership, employees are empowered to innovate and execute impactful strategies from the ground up, while benefiting from a collaborative culture that values creativity and results. The company's commitment to employee development and its dynamic work environment make it an ideal place for ambitious marketers looking to make a significant impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Manager, International (LATAM & EMEA)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Oscilar and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Oscilar are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Oscilar on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Oscilar. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Manager, International (LATAM & EMEA)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Oscilar. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Oscilar:Show us that you’ve done your homework! In your application, briefly mention what you admire about Oscilar’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Oscilar
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Oscilar will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Oscilar, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.