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- Tasks: Analyse marketing campaigns and translate data into actionable insights for clients.
- Company: Dynamic marketing agency in Reading with a focus on data-driven decision making.
- Benefits: Competitive salary, hybrid working, private healthcare, and ongoing training opportunities.
- Other info: Clear progression opportunities into senior analytics roles.
- Why this job: Join a fast-paced environment where your data skills directly impact client success.
- Qualifications: Experience as a Data Analyst with strong SQL skills and knowledge of BI tools.
The predicted salary is between 50000 - 70000 £ per year.
Location: Reading (Hybrid - 2–3 days per week in office)
I’m currently partnering with a marketing agency based in Reading that is looking to hire a Data Analyst to join their growing data and insights function. This is a key hire as the business continues to invest in its data capability, with a strong focus on improving campaign performance, client reporting, and data-driven decision making across marketing and sales activity.
You’ll play a central role in analysing campaign performance, building insightful reporting, and helping both internal teams and clients better understand what drives engagement, pipeline, and revenue. Working closely with marketing, sales, and client services teams, you’ll translate complex data into clear, actionable insights. This is a great opportunity for someone who enjoys working in a fast-paced, client-facing environment where data has a direct commercial impact.
- Analyse marketing campaign performance across multiple channels (email, digital, telemarketing)
- Translate data into actionable insights to improve campaign effectiveness and ROI
- Extract, clean, and transform data from multiple sources using SQL and Excel
- Support data quality, validation, and consistency across reporting outputs
- Collaborate with sales and marketing teams to track pipeline performance and lead generation metrics
Proven experience in a Data Analyst or BI-focused role
- Strong SQL skills and experience working with structured datasets
- Experience with BI tools such as Power BI or Tableau
- Ability to translate data into clear business insights
- Experience working with marketing, sales, or campaign data
- Experience within a marketing agency, lead generation, or B2B environment
- Exposure to CRM systems (e.g. Salesforce, HubSpot)
- Python or R
Salary: £50,000 - £70,000 (depending on experience)
Benefits:
- Hybrid working - 2-3 days per week in the Reading office
- Performance related bonus
- Private healthcare
- Pension scheme
- 25 days annual leave plus bank holidays
- Ongoing training and development opportunities
- Clear progression into Senior Data Analyst / Analytics roles
Data analyst / analyst in Reading employer: Oscar
Contact Detail:
Oscar Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data analyst / analyst in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend local meetups, or join online forums. The more connections we make, the better our chances of hearing about job openings before they even hit the market.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your data analysis projects. Whether it’s a cool visualisation in Power BI or a SQL query that solved a problem, let’s make sure potential employers see what we can do!
✨Tip Number 3
Prepare for interviews by practising common data analyst questions. We should be ready to discuss how we’ve used data to drive decisions and improve campaign performance. Let’s make those insights shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always on the lookout for talented individuals who can help us grow our data capabilities.
We think you need these skills to ace Data analyst / analyst in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Data Analyst role. Highlight your experience with SQL, Excel, and any BI tools like Power BI or Tableau. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about data analysis and how you can contribute to improving campaign performance. Let us know what excites you about working in a marketing agency.
Showcase Your Data Skills: In your application, don’t forget to mention specific projects where you've translated complex data into actionable insights. We love seeing real examples of how you've made an impact in previous roles!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Oscar
✨Know Your Data Tools
Make sure you brush up on your SQL skills and get familiar with BI tools like Power BI or Tableau. Be ready to discuss how you've used these tools in past roles to extract, clean, and transform data. This will show that you can hit the ground running!
✨Understand the Marketing Landscape
Since this role is within a marketing agency, it’s crucial to understand how data impacts campaign performance. Research common metrics used in marketing analytics and be prepared to share examples of how you've translated data into actionable insights in previous positions.
✨Prepare for Scenario Questions
Expect questions that ask you to solve hypothetical problems or analyse case studies. Think about how you would approach analysing campaign performance across different channels and be ready to explain your thought process clearly and logically.
✨Show Your Collaborative Spirit
This role involves working closely with sales and marketing teams, so highlight your experience in collaborative environments. Share specific examples of how you've worked with cross-functional teams to track pipeline performance or improve lead generation metrics.