At a Glance
- Tasks: Lead marketing strategy, brand evolution, and demand generation for a tech services business.
- Company: Dynamic technology services company focused on growth and innovation.
- Benefits: Competitive salary, hybrid working, and autonomy in shaping marketing strategies.
- Other info: Opportunity to build a high-performing marketing team and drive significant change.
- Why this job: Join a growing team and make a real impact in the tech industry.
- Qualifications: Senior marketing experience in IT channel with proven ABM and rebranding skills.
The predicted salary is between 50000 - 65000 £ per year.
Marketing Director Leicester (Hybrid - 3 days/week onsite) | Competitive salary DOE + Benefits The Opportunity We're partnering with a growing, channel-focused technology services business to appoint an experienced Marketing Director to drive its next phase of growth.
This is a strategic leadership role: you'll shape and execute a commercially-focused marketing strategy, lead a significant brand evolution, build out an Account-Based Marketing (ABM) programme, and create a marketing function that delivers measurable results.
Ideal for someone with experience marketing to MSPs, VARs, resellers or technology partners.
The Role Reporting into senior leadership, you'll own the marketing function end-to-end: Strategy - Develop and execute marketing plans, budgets and KPIs aligned to commercial goals.
Brand - Lead the evolution of the company's brand, proposition and messaging across all channels.
Customer Insight - Understand partner pain points, run competitor analysis, and build personas to inform campaigns.
ABM - Design and deliver an ABM strategy targeting key accounts, working closely with Sales to measure pipeline impact and ROI.
Demand Generation - Run integrated campaigns (digital, events, content, partner marketing) and manage vendor-funded initiatives.
Leadership - Align with Sales and Leadership on commercial objectives, manage budgets and agencies, and build the marketing team as the business scales.
About You Senior marketing leadership experience in the IT channel, managed services or tech sector Track record marketing to MSPs, VARs, resellers or technology partners Proven experience leading a rebrand/repositioning and delivering ABM programmes Strong commercial acumen, budget ownership and stakeholder management skills
Desirable: background in managed services, cloud, networking or infrastructure; experience building high-performing marketing teams.
What's on Offer Competitive salary DOE, hybrid working (3 days onsite in Leicester), and real autonomy to shape brand, positioning and go-to-market strategy as the business grows.
Suited to a Marketing Director or experienced Head of Marketing who blends strategic thinking with hands-on delivery.
Oscar Associates (UK) Limited is acting as an Employment Agency in relation to this vacancy.
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Marketing Director employer: Oscar Associates (UK) Limited
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Contact Details:
Oscar Associates (UK) Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Oscar Associates (UK) Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Oscar Associates (UK) Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Oscar Associates (UK) Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Oscar Associates (UK) Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Oscar Associates (UK) Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Oscar Associates (UK) Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Oscar Associates (UK) Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Oscar Associates (UK) Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Oscar Associates (UK) Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Oscar Associates (UK) Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
