Paid Social Marketer in Manchester

As Paid Social Account Manager, you will be central to the smooth running of busy client accounts, delivering high-quality paid social campaigns from start to finish. You'll build out detailed media plans, oversee campaign execution, and lead on performance optimisation across key social platforms. Reporting into the Paid Social Account Director, you'll also support and develop junior team members while acting as a trusted point of contact for clients and partners.

Key Responsibilities

• Campaign Management
  • Build detailed paid social media plans aligned to client objectives and KPIs, clearly explaining the thinking behind proposed tactics.
  • Take ownership of end-to-end campaign setup, making use of advanced features such as bid rules and third-party tools.
  • Carry out regular QA checks, monitoring pacing and performance, troubleshooting issues, and optimising where needed.
  • Produce accurate weekly and monthly performance reports with meaningful commentary, including end-of-campaign and quarterly reviews.
  • Spot trends and proactively recommend actions to take advantage of or respond to them.
• Client & Partner Management
  • Serve as the primary paid social contact for clients, instilling confidence in the team's work and contributing to client calls and presentations.
  • Stay across media and technology developments, identifying opportunities to innovate, and nurturing relationships with key platform partners including Meta, TikTok, and Pinterest.
• People Development
  • Support your line manager in overseeing team workloads and priorities.
  • Mentor junior team members, leading by example and contributing to their growth and training.
  • Play an active role in recruitment, attending interviews and representing the team.
• Operational Excellence
  • Collaborate with your line manager to develop and roll out testing and learning agendas.
  • Ensure finance processes are completed accurately and on time, supporting the wider team with compliance.
  • Work closely with planning teams and channel specialists to ensure paid social activity sits cohesively within the broader marketing mix.

Skills & Experience

• Solid background in digital marketing or an agency environment, with proven client or stakeholder management experience.
• Strong hands-on experience setting up and optimising paid social campaigns across Meta, TikTok, Pinterest, and similar platforms - Meta Blueprint certification is a bonus.
• Experience planning large-scale campaigns across both brand and direct-response objectives.
• Ability to compile detailed, insightful post-campaign reports and present findings to clients.
• Confident communicator with strong relationship-building skills.
• Some experience managing or training others within a paid social setting.
• A collaborative, positive approach and a genuine can-do attitude.

Benefits

A competitive benefits package is on offer, including medical coverage, pension, generous annual leave, partner discounts, and mental health support. The agency operates a hybrid working model with teams typically in the office around three days per week. This role is UK-based and requires the right to work in the UK.