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- Tasks: Lead marketing strategy for UK & Europe, driving brand growth and consumer engagement.
- Company: Join Orveon Global, a dynamic beauty company with iconic brands.
- Benefits: Enjoy hybrid work, professional development, and complimentary products.
- Why this job: Make an impact in the beauty industry with innovative marketing strategies.
- Qualifications: 7-10 years in marketing, leadership experience in beauty or FMCG.
- Other info: Flexible work environment with a focus on inclusion and community engagement.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Join to apply for the Marketing Director UK and EU Direct role at Orveon Global.
About Us
Orveon is a new kind of beauty company launched in December 2021 when we acquired our three iconic brands â bareMinerals, BUXOM, and Laura Mercier. Operating in 40+ countries, we're a truly global business. Our headquarters are in New York, with additional locations in major cities worldwide.
About The Role
As Marketing Director, you will take ownership of strategic and operational marketing for the UK & Europe Direct Markets. By adapting to the global brand vision, you will be responsible for driving brand awareness and market growth through dataâdriven insights, consumer trends, and competitive analysis. With a focus on digital, you will lead across all consumerâfacing channels and work closely with the General Manager. As the leader of the Marketing team, you will build strong relationships with local, international, and global colleagues to deliver business objectives.
Key Responsibilities
- Lead a comprehensive UK & Europe Direct marketing strategy aligned with business objectives.
- Plan, execute, and optimize integrated marketing campaigns across digital, social, traditional, and experiential channels.
- Shape NPD launch activations and lead strategic planning and phasing with P&L responsibility for marketing budgets.
- Optimize data and performance tracking â KPIs, ROI, consumer insights, and competitive intelligence.
- Collaborate with local commercial teams to drive sellâout and contribute to overall business growth.
- Drive digital excellence across retail channels, including visual merchandising and pointâofâsale activities.
- Build and execute UK & Europe Direct communications strategy to build brand awareness and consumer engagement.
- Oversee retailer marketing plans and cultivate key retail partner relationships.
- Set campaign objectives and KPIs, reviewing postâcampaign results to evolve strategy.
- Shape category objectives and strategies; develop growth plans for hero categories & SKUs.
- Lead NPD forecasting in partnership with demand planning and commercial teams.
- Lead, mentor, and manage a dedicated marketing, communications, and visual merchandising team.
- Support Orveon culture and business values through crossâfunctional collaboration.
Profile, Skills & Experience Required
- 7â10 years of marketing experience with demonstrated leadership roles in beauty or FMCG sectors.
- Strong crossâfunctional influence and stakeholder management.
- Strategic thinker with clear communication and vision.
- Experience in highâgrowth or startup environments and navigating ambiguity.
- Proven track record in leading retail excellence with a modern omniâchannel approach.
- Expertise in UK & Europe Direct beauty market, digital, social, openâsell, retailer.com, and department store retail environments.
- Strong integrated marketing campaign management with clear KPIs and postâcampaign analysis.
- Media planning and strategy expertise, maximizing brand visibility and engagement.
- Proven team leadership, coaching, and mentorship of highâperformance teams.
- Bachelor's degree in Marketing, Business, or related field.
- Agile, resourceful, and passionate about highâvalue opportunities.
What Orveon Offers You
- Hybrid First model â flexibility to work remotely or inâoffice (minimum 3 days per week in the office).
- Work From Anywhere â freedom to work up to 6 weeks annually from your location of choice.
- Complimentary products â free and discounted products on new releases and fanâfavourites.
- Professional development â exposure to senior leadership, learning and development programs, and career advancement opportunities.
- Community engagement â volunteer opportunities within the communities where we live and work.
- Opportunities and Accommodations â Orveon is deeply committed to building an inclusive workplace and global community where inclusion is prioritized.
Fraud Notice â Please confirm that recruiters have an @orveonglobal.com email address. Orveon Global does NOT request financial information or payments from candidates. Verify postings via the secure portal at www.orveonglobal.com/career.
Marketing Director UK and EU Direct in London employer: Orveon Global
Contact Detail:
Orveon Global Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Director UK and EU Direct in London
â¨Tip Number 1
Network like a pro! Reach out to your connections in the beauty and FMCG sectors. Attend industry events or webinars, and donât be shy about introducing yourself. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your digital prowess! Create a personal website or portfolio showcasing your marketing campaigns and achievements. This is a great way to demonstrate your skills and make a lasting impression on potential employers.
â¨Tip Number 3
Prepare for interviews by researching Orveon Global and its brands. Understand their market position and recent campaigns. Tailor your responses to show how your experience aligns with their goals, especially in driving brand awareness and market growth.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, it shows youâre genuinely interested in joining the Orveon team. Letâs get you that Marketing Director role!
We think you need these skills to ace Marketing Director UK and EU Direct in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Marketing Director role. Highlight your experience in beauty or FMCG sectors and showcase your leadership skills. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can drive brand awareness and market growth. Be authentic and let your personality come through.
Showcase Your Achievements: When detailing your experience, focus on specific achievements and results. Use metrics to demonstrate your impact in previous roles, especially in integrated marketing campaigns and digital excellence. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way to ensure your application gets into the right hands. Plus, youâll find all the details you need about the role and our company culture there!
How to prepare for a job interview at Orveon Global
â¨Know Your Brands Inside Out
Before the interview, dive deep into Orveon's brands â bareMinerals, BUXOM, and Laura Mercier. Understand their unique selling points, target audiences, and recent marketing campaigns. This knowledge will help you demonstrate your passion for the brand and how you can contribute to its growth.
â¨Showcase Your Strategic Thinking
Prepare to discuss your experience in developing and executing marketing strategies, especially in the beauty or FMCG sectors. Be ready to share specific examples of how you've used data-driven insights to drive brand awareness and market growth, as this aligns perfectly with the role's requirements.
â¨Highlight Your Digital Expertise
Since the role focuses heavily on digital channels, come prepared with examples of successful digital marketing campaigns you've led. Discuss your approach to optimising performance tracking and KPIs, and how you've leveraged consumer insights to enhance engagement across various platforms.
â¨Demonstrate Leadership and Collaboration Skills
As a Marketing Director, you'll need to lead and mentor a team while collaborating with various stakeholders. Share your experiences in leading high-performance teams and how you've built strong relationships across departments. Highlight your ability to navigate ambiguity and drive results in high-growth environments.
