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For Companies At a Glance
- Tasks: Create engaging content for our travel websites and holiday booking system.
- Company: Join an award-winning travel company with a passion for unique experiences.
- Benefits: Enjoy 23 days annual leave, private medical insurance, and flexible working options.
- Why this job: Kickstart your copywriting career in a creative and supportive environment.
- Qualifications: Recent graduate or early marketing career enthusiast with a love for travel.
- Other info: Collaborate with a dynamic team and enjoy regular social events.
The predicted salary is between 28800 - 43200 £ per year.
THE POSITION
We’re excited to be recruiting a Marketing Copywriter to join our award‑winning travel company.
This is a full‑time, entry‑level position predominantly focused on copywriting and content optimisation for our websites and holiday booking system. It’s best suited to a recent graduate or someone early on in their marketing career. The successful applicant will be expected to work at least three days in our office, located in Putney, London.
OVERVIEW
Marketing Copywriters work in the Content Team, which is part of the Marketing Department. They are responsible for writing and curating original and engaging content and images for Original Travel’s website and holiday booking system, as well as working closely with the Regional Sales Teams to help develop engaging content. They will also work with Original Diving, the scuba diving branch of our company.
KEY RESPONSIBILITIES
- Write and update copy for hotels, activities and more on our holiday booking system
- Write informative, accurate and engaging copy for our websites, with a focus on SEO (Search Engine Optimisation). This will include blogs, itineraries, informational pages and more
- Upload copy to our website using our bespoke content management system
- Optimise existing content on the Original Travel and Original Diving websites using SEO guidelines provided
- Help with ongoing website and SEO projects designed to boost website performance
- Source, label and store on‑brand imagery for our websites and holiday booking system
- Liaise with the Sales Team to gather information and generate ideas
- Help us achieve brand consistency by maintaining a unified tone of voice across all our communications
- Provide ideas and content for our wider marketing channels
- Someone who is keen to kickstart their copywriting career and learn the fundamentals of SEO, adapting to a house style and following briefs
- Someone who has an interest in the operational as well as the more creative side of marketing
- Someone who is proactive and enthusiastic with a can‑do attitude
- Someone who loves to learn and develop new skills
- Someone with great attention to detail
- Someone who is organised, able to juggle multiple projects and work to deadlines
- Someone with strong communication, interpersonal and team‑working skills
- Someone who can take on projects and be self‑sufficient when required
- Someone with a love for travel and exploring the world. An interest in scuba diving would be a bonus but isn’t required
CONDITIONS OF EMPLOYMENT
- The receipt of satisfactory references prior to the start date
- The completion of an initial three‑month probationary period
- Contractual freedom to commence employment
- The ability to accept legal employment in the UK
BENEFITS
- 23 days annual leave, increasing one day per full year of service up to 30 days
- Comprehensive bonus and incentive schemes
- Private medical insurance
- Enhanced contributory pension scheme
- Travel insurance
- Enhanced maternity policy
- Enhanced paternity policy
- Cycle to Work scheme
- Flexible working policy, including annual ‘workcation’ (work from abroad) allowance
- Sabbatical option after five years of continuous service
- Regular social events and employee development initiatives
THE TEAM
The successful candidate will report to the Content Manager. The wider Marketing Team consists of a Marketing Director, Head of PR and Social Media, Website Marketing Manager, Senior CRM Executive, Marketing Copywriter, Marketing Executive, Content Marketing Executive, PR and Social Media Executive, and is supported by the Director of Brand.
APPLICATION PROCESS
Please send your CV and a cover letter explaining what attracted you to this role and why you think you’d be a good fit to Ella Mawson at ella.mawson@originaltravel.co.uk.
If you’re selected for the next stage of Original Travel’s recruitment process, you’ll be asked to complete a short writing task.
ABOUT ORIGINAL TRAVEL
We are a multi award‑winning bespoke tour operator, based in London. Since our launch in 2003 we have curated 1000s of tailored holidays for clients all over the world. Our proposition has evolved over the last 20 years but it remains simple. Our team of consultants curates the very best tailor‑made holidays to perfectly suit our clients’ needs. We deliver this through our award‑winning service and by combining personal insights and exceptional knowledge of worldwide destinations to create memorable holidays and experiences. The essence of our business is to be thoughtful in everything we do and to live up to our belief that Life is in the Detail.
INTERNATIONAL EXPANSION
In January 2017, Voyageurs du Monde, France’s leading tailor‑made travel company, made a significant strategic investment in acquiring a majority stake in Original Travel. By way of background, Voyageurs du Monde is listed on the Paris stock exchange, with a 40‑plus market share and a significant international network. Original Travel’s customer service has been further enhanced by accessing Voyageurs du Monde’s range of high‑touch client services, and benefiting of the web and IT platforms set up by the group. Original Travel and its existing management team have become Voyageurs du Monde’s partner and platform for growth in the English‑speaking world.
OUR VISION
We believe that the investment by Voyageurs du Monde cements our position as the best tailor‑made choice for clients seeking experience‑focused holidays at the high‑touch end of the market. Our vision is to deliver authentic and meaningful experiences with a Life is in the Detail attitude. We aim to be the best truly tailor‑made travel company in the UK and, as part of the Voyageurs du Monde group, in the English‑speaking world as well.
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Marketing Copywriter employer: Original Travel
Contact Detail:
Original Travel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Copywriter
✨Tip Number 1
Network like a pro! Reach out to friends, family, and even former classmates who might have connections in the travel or marketing industry. You never know who might have a lead on a job or can put in a good word for you.
✨Tip Number 2
Get your portfolio ready! As a Marketing Copywriter, showcasing your writing skills is crucial. Create a digital portfolio with samples of your best work, including any blogs or content you've written. This will help us see your style and creativity.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Understand what makes Original Travel unique and think about how your skills can contribute to our mission. This will show us you're genuinely interested and ready to jump in!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re proactive and keen to be part of our team. Don’t forget to follow up after applying to express your enthusiasm!
We think you need these skills to ace Marketing Copywriter
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to explain what drew you to this role and how your skills align with our needs. Keep it engaging and personal – we want to see your enthusiasm for the position!
Show Off Your Copywriting Skills: Since this is a copywriting role, don’t hold back on showcasing your writing prowess. Use clear, concise language and make sure your personality comes through. Remember, we’re looking for someone who can create engaging content!
Tailor Your CV: Make sure your CV reflects the skills and experiences that are most relevant to the Marketing Copywriter position. Highlight any previous writing or marketing experience, even if it’s from university projects or internships. We love seeing how you’ve applied your skills!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join our team at Original Travel!
How to prepare for a job interview at Original Travel
✨Know Your Copywriting Basics
Before the interview, brush up on your copywriting skills. Familiarise yourself with SEO principles and how they apply to web content. Being able to discuss these topics confidently will show that you're ready to hit the ground running.
✨Showcase Your Passion for Travel
Since this role is with a travel company, make sure to express your love for travel during the interview. Share personal experiences or destinations you've enjoyed, as this will resonate with the company's mission and values.
✨Prepare for the Writing Task
If selected for the next stage, you'll need to complete a writing task. Practice writing engaging copy that aligns with the company's tone of voice. This will help you feel more prepared and confident when the time comes.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! Inquire about the team dynamics, ongoing projects, or how success is measured in the role. This shows your interest and helps you gauge if the company is the right fit for you.