Digital Marketing Executive in Chester

Join the growing Orientation Marketing team at an exciting time. Orientation Marketing is a leading pharmaceutical and life-sciences marketing and communications agency. Headquartered in the U.K. with offices in North America and mainland Europe, we have grown consistently since our inception in 2015. Our clients are the powerhouse behind the development and manufacture of medicines and medical devices. They value us because we understand their markets and have a deep knowledge of the tools available to help them effectively communicate their capabilities to pharma, biotech, and specialist healthcare companies of all sizes.

It is an exciting time to join Orientation Marketing, as our client base has grown to include clients across Europe, the U.S. and further afield. We want our customers to benefit from people who know what they are doing, so we work hard to develop and retain our people. We’ll challenge you to find the best solutions for our partners while prioritising a healthy work-life balance for everyone.

Our Values

• Quality: Critical thinking, resourcefulness and adhering to deadlines are the pillars of producing high-quality work.
• Goals Oriented: A clear vision of how actions align to the client's brand and goals, and an eagerness to meet high standards for clients.
• Continuous Improvement: Our people should dedicate time to improving their skills and behaviours. We strive to deliver mature solutions to clients.
• A positive, can-do attitude: Proactivity, creativity, enthusiasm and resilience ensure the most successful outcomes.
• Balance: Maintain a healthy work/life balance that includes physical and mental wellness.

Job Role

This is an opportunity to join a successful and growing agency and expand the service offering for the agency. The role is focused on managing and executing the day-to-day operations of the digital marketing team, supporting a range of campaigns, clients and projects.

Key Responsibilities

• Support the planning, execution and monitoring of digital marketing campaigns tailored for B2B pharmaceutical clients, covering SEO, PPC, email marketing, social media and content marketing.
• Develop and optimize content that engages pharmaceutical professionals and stakeholders.
• Manage and enhance website content for SEO and lead generation.
• Develop engaging and shareable content for social media platforms with a focus on thought leadership and industry insights.
• Analyze and report on key performance metrics to assess the effectiveness of digital marketing efforts for pharmaceutical clients.
• Collaborate with designers, developers, and content specialists to create impactful marketing materials.
• Support the creation and management of paid media campaigns, including Google Ads and LinkedIn Ads.
• Manage targeted email marketing campaigns, including list segmentation, content creation, and performance.
• Conduct analysis and market research to identify opportunities for growth.

Specification

• 2+ years’ experience in digital marketing, preferably within a marketing agency, B2B environment or the pharmaceutical industry.
• Degree in Marketing, Digital Media, Communications, Life Sciences, or a related field would be beneficial.
• Understanding of social, search, email and reporting channels, with a keen eye for metrics and statistics.
• Excellent communication, writing, and analytical skills with an understanding of pharmaceutical terminology and compliance.
• Ability to work independently and in a collaborative team environment.
• Strong attention to detail and ability to manage multiple campaigns in a fast-paced industry.

Terms and Benefits

• The role will be subject to a three-month probationary period.
• Normal working hours are 9:00-17:00 (35 hours per week).
• 20 days annual holiday entitlement (plus bank holidays).
• Social events.
• Permanent, full-time role - hybrid working will be considered.
• Possible opportunity for international travel.