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- Tasks: Drive customer and partner marketing strategies to boost engagement and revenue growth.
- Company: Join Orgvue, a leading organisational design platform transforming workforce management.
- Benefits: Enjoy hybrid working, private medical insurance, and 25 days holiday (increasing to 30).
- Other info: Collaborative team environment with opportunities for personal and professional growth.
- Why this job: Make a real impact in a high-visibility role with global enterprises and top-tier partners.
- Qualifications: 5+ years in B2B marketing, strong project management, and data-driven mindset required.
The predicted salary is between 60000 - 75000 £ per year.
Orgvue is an organizational design and planning platform that empowers businesses to transform their workforce by understanding the work people do and the skills they have. Our platform connects strategy to structure, providing clarity of vision, so leaders can build a more adaptable, better performing organization that thrives in a constantly changing world of work. The world’s largest and best-known enterprises and consulting firms use Orgvue to visualize and model current and future states of the organization and make faster, more informed decisions. The company is headquartered in London, with offices in Philadelphia, The Hague, Toronto, and Sydney.
As Orgvue continues to scale its global customer base and partner ecosystem, we are investing in a Customer & Partner Marketing Manager to drive deeper engagement and measurable revenue growth across the full lifecycle.
Role
This is a new high-impact, hands-on role where you will own the strategy and execution of customer marketing and partner co-marketing initiatives. You will work closely with Marketing, Customer Success, Revenue, and our partner eco-system to deliver programs that increase adoption, strengthen retention, generate pipeline, and turn customers and partners into long-term advocates. Success in this role means building scalable, insight-driven programs that directly contribute to customer growth and retention and partner-sourced revenue.
Responsibilities
- Strategy & Planning
- Develop and own the customer and partner marketing strategy aligned to business goals, including retention, expansion, and co-sell revenue.
- Identify key opportunities across the customer lifecycle and partner ecosystem to drive engagement and growth.
- Customer lifecycle & advocacy
- Design and deliver lifecycle marketing programs across onboarding, adoption, expansion, and renewal.
- Lead customer advocacy initiatives including case studies, testimonials, references, user groups, and customer communications.
- Partner with Customer Success to increase product adoption and long-term customer value.
- Partner marketing & co-sell
- Build and scale co-marketing programs with consulting and technology partners to drive joint pipeline.
- Collaborate closely with partner marketing teams to activate their networks and amplify reach.
- Deliver partner-focused initiatives including events, co-branded content, enablement materials, and integrated campaigns.
- Programs & campaign execution
- Own end-to-end delivery of campaigns and programs, ensuring high quality execution and on-time delivery.
- Run events and engagement initiatives such as conferences, roundtables, and executive dinners.
- Work cross-functionally to align messaging, targeting, and execution across channels.
- Performance & optimisation
- Define and track key metrics across customer and partner marketing, including adoption, retention, pipeline, and revenue impact.
- Use data and insights to continuously optimise programs and improve ROI.
- Report on performance and provide clear recommendations to stakeholders.
- Stakeholder collaboration
- Partner closely with Marketing, Sales, Customer Success, and Professional Services to align on account priorities and growth opportunities.
- Build strong relationships with internal teams and external partners to drive alignment and execution.
Qualifications
- 5+ years’ experience in B2B marketing within a SaaS or technology environment.
- Proven experience in customer lifecycle marketing (adoption, retention, expansion) and/or partner/channel marketing.
- Demonstrated ability to drive measurable business impact, including customer growth, retention, or partner-sourced pipeline.
- Experience delivering co-marketing initiatives with partners, including events and joint campaigns.
- Strong project management skills, with the ability to lead cross-functional initiatives across global teams.
- Data-driven mindset, with experience using CRM and marketing automation platforms (e.g. Salesforce, HubSpot) to measure performance.
- Excellent communication and content skills, with the ability to engage both internal stakeholders and external audiences.
- Comfortable working in a fast-paced, collaborative environment across multiple regions.
Why join Orgvue?
- Opportunity to shape and scale customer and partner marketing in a growing, global software and consulting company.
- High visibility role with direct impact on revenue and customer growth.
- Work with leading global enterprises and top-tier consulting partners.
- Collaborative, ambitious team environment with real ownership and autonomy.
- Hybrid working (2 days in London office).
- Private Medical Insurance (including Dental and Vision) and Life Assurance.
- 25 days holiday (increasing to 30 days at a rate of 1 extra day per year).
- Employer pension contribution of 5% of your gross salary, if you contribute a minimum of 3%.
- Season Ticket Loan.
- Cycle to Work Scheme.
- Wellbeing support: Sanctus Coaching, virtual fitness sessions, wellbeing webinars, annual wellbeing day.
Customer and Partner Marketing Manager employer: Orgvue Limited
Contact Detail:
Orgvue Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer and Partner Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Customer and Partner Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This is your chance to demonstrate how you can drive customer growth and retention, just like Orgvue needs.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to Orgvue or similar companies. Express your interest in their mission and how you can contribute to their customer and partner marketing strategy.
✨Tip Number 4
Prepare for interviews by understanding Orgvue’s platform inside out. Familiarise yourself with their customer lifecycle and partner ecosystem. This will help you speak their language and show you’re the perfect fit for the role.
We think you need these skills to ace Customer and Partner Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Customer and Partner Marketing Manager role. Highlight your experience in B2B marketing, especially in customer lifecycle and partner marketing, to show us you’re the perfect fit!
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your impact! Use metrics and examples to demonstrate how you've driven customer growth, retention, or successful co-marketing initiatives in your previous roles.
Be Authentic: Let your personality shine through in your application. We value authenticity, so share your passion for marketing and how you can contribute to our mission at Orgvue. A genuine touch can make a big difference!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role!
How to prepare for a job interview at Orgvue Limited
✨Know the Company Inside Out
Before your interview, dive deep into Orgvue's mission, values, and recent developments. Understanding their platform and how it empowers businesses will help you tailor your responses and show genuine interest.
✨Showcase Your Marketing Expertise
Prepare to discuss specific examples from your past experience in B2B marketing, particularly in customer lifecycle and partner marketing. Highlight measurable impacts you've made, as this role is all about driving growth and retention.
✨Be Data-Driven
Since the role requires a data-driven mindset, come ready to talk about how you've used analytics tools like Salesforce or HubSpot to measure performance. Share insights on how you optimised campaigns based on data to improve ROI.
✨Demonstrate Collaboration Skills
This position involves working closely with various teams. Prepare examples that showcase your ability to collaborate across departments and build strong relationships with both internal teams and external partners.