Paid Search Manager

This is not a 9-5. You must be obsessed, analytical, and hungry to win. The search strategy, the campaign structure, the way we do paid search at Organised is still being built — and the person in this seat is the one building it. Organised is a family nutrition company doing things differently. We make one product — a freeze‑dried whole‑food blend sourced from farms we actually visit — with full transparency into every ingredient. No new flavours, no product line extensions, no compromise on quality. We're a fast‑growing DTC brand with a small, remote team and an outsized presence across the UK and US. Our customers are the parents who read every label and got tired of being told they were extreme for doing so.

About The Team

This role sits within the Growth team, which owns the performance systems that bring new customers into Organised and keep them here. We run paid search across Google Ads and Shopping in both UK and US markets, and we're building the infrastructure — tracking, attribution, feed management — to do it properly at scale. We work closely with Engineering and Ecommerce to make sure the data layer underneath paid search is airtight. The team is lean, direct, and moves fast. No agency layer, no bureaucracy, with close access to the founder. You’ll work alongside the Paid Social Manager — one operator per channel, full focus, no spread.

A Day In The Life

This role owns paid search end‑to‑end. Paid social is a separate hire — you’ll work closely with whoever sits in that seat but you don’t carry it. One operator, one channel, all the focus. You’ll be hands‑on in platform every day: managing campaigns across Search and Shopping, owning budget and bid strategy, and building the structured testing roadmap that drives continuous improvement. You’ll partner with Engineering on tracking and feed integrity, and with the broader Growth team to ensure search activity is tightly connected to seasonal campaign moments and retention goals.

• Lead end‑to‑end setup, management, and optimisation of paid search campaigns across Google Ads, including Search and Shopping formats, across UK and US markets.
• Manage budget allocation and pacing, making data‑led decisions on scaling, pausing, or restructuring activity to maximise efficiency.
• Conduct in‑depth keyword research, audience analysis, and competitor reviews to inform campaign structure and planning.
• Build and maintain a structured testing roadmap — A/B tests, bid strategy experimentation, ad copy iteration — and translate results into clear recommendations.
• Own tracking integrity, conversion setup, and feed health in close partnership with Engineering.
• Produce regular performance reporting that surfaces actionable insights, not just numbers.
• Monitor platform updates and beta features, translating them into testing and innovation opportunities.

Qualifications

• 3+ years hands‑on paid search experience at meaningful DTC spend — not managed through an agency.
• Deep knowledge of Google Ads mechanics across Search and Shopping campaign formats.
• Strong grasp of attribution models, bid strategies, and feed‑based search.
• Proven ability to build and run a structured testing roadmap, not just optimise in‑platform.
• Comfortable owning tracking and conversion setup end‑to‑end.
• Strong analytical skills — proficient with Google Analytics, Looker Studio, or equivalent.
• Daily fluency with Claude, ChatGPT, or equivalent — our growth team operates on a Claude + BigQuery layer called the Organised Brain, you’ll use it from week one.

This Isn't For You If

• You’ve never personally owned paid search end‑to‑end at serious DTC spend.
• You need someone else to own tracking and attribution.
• You want a role where you switch off at 6 pm.
• You aren’t genuinely obsessed with what makes a search campaign perform.

What We Offer

• Full ownership of paid search across two markets — this isn’t an execution role inside a big team, it’s the job.
• Direct access to the founder and leadership — decisions get made fast and you’ll be part of making them.
• A brand worth working on — one product, clear philosophy, an audience that genuinely believes in what we’re building.
• Fully remote and flexible — we care about output, not hours.
• Monthly in‑person residencies — the whole team comes together for a few days to lock in somewhere good.
• A product you’ll actually use — free supply, always.
• The search infrastructure is still being built — you’re building it.

Salary: Competitive, dependent on experience.