Customer-Focused Aftersales & Parts Advisor

Salary: £28,000

Location: SuperBike Factory, Donington

Employment Type: Permanent, Full time

Who We Are

SuperBike Factory is Europe’s largest used motorcycle retailer, with over 3,000 bikes in stock over six locations across the UK. Founded in 2010, we’ve grown fast and continue to expand rapidly. Our workshops are the engine room of our business, and we pride ourselves on delivering safe, road-ready bikes to every customer.

Our Culture

We don’t just fix bikes – we build a culture where teamwork fuels success, innovation drives change, and passion creates smiles. You’ll be trusted to take ownership, encouraged to keep learning, and supported by a team that’s got your back.

Overview

We have a newly created opportunity for an Aftersales Advisor to join our workshop team in a dual role acting as a vital link between customers and the workshop, delivering excellent service from the moment of enquiry to job completion. This role is responsible for booking and managing service appointments, handling parts enquiries, supporting administrative functions, and recommending additional services or products. By blending organisation, product knowledge, and customer focus, the Advisor helps drive customer satisfaction and operational efficiency across the Parts and Service department.

Also as part of your role you’ll be responsible for delivering exceptional customer service, guiding customers in selecting motorcycle accessories, and supporting the overall showroom and aftersales operations. This role involves assisting customers through the purchasing process, maintaining showroom and store standards, and working closely with other departments to achieve a seamless customer experience.

What You’ll Be Doing Day-to-Day:

• Provide excellent customer service, in person and over the phone, promoting services, parts, and accessories
• Manage service bookings, workflows, and ensure technicians receive accurate job information
• Advise customers on parts and accessories, coordinating with suppliers and stock as needed
• Maintain accurate customer records, service documentation, and process payments
• Collaborate with workshop, sales, and aftersales teams to ensure smooth vehicle handovers
• Uphold store presentation, brand values, and a high-quality customer experience

What We’re Looking For:

Essential:

• Previous experience in a Parts, Clothing or Service Advisor role
• Experience within the automotive or motorcycle industry
• Familiarity with workshop management systems and parts catalogues
• Comfortable in a fast-paced, customer-facing environment
• Proficient with CRM systems and Microsoft Office.

Desirable:

• Passion for motorcycles and experience in dealership systems, CRMs, stock/parts management, or automotive/motorcycle aftersales.

Benefits:

• Netflix Membership
• Discounted Gym Membership
• Group Life Assurance
• Staff Discount on bikes and accessories
• Cycle to Work Scheme
• Health & Wellbeing Support (mental health, fitness plans, nutrition advice, 24/7 doctor helpline)
• Enhanced Maternity, Paternity, and Sickness Pay

Sounds interesting? Apply today and take the next step in your motorcycle career with SuperBike Factory.

We are authorised by the Financial Conduct Authority (FCA) to carry out regulated financial service activities and offer credit to consumers. On formal acceptance of employment for the above position at Superbike Factory, successful applicants are subject to a level of pre-employment screening prior to commencing employment. The screening includes – Credit history – Criminal record/DBS check. NB. Employment credit searches will not affect your credit rating.