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For Companies At a Glance
- Tasks: Plan and execute digital marketing campaigns to drive lead generation.
- Company: Join Oracle, a global leader in cloud solutions with over 40 years of innovation.
- Benefits: Enjoy flexible work options, competitive benefits, and opportunities for community involvement.
- Why this job: Be part of a dynamic team that values creativity and data-driven strategies in marketing.
- Qualifications: Experience in B2B digital marketing and media strategy is essential.
- Other info: Oracle promotes an inclusive workforce and supports employees with disabilities.
The predicted salary is between 36000 - 60000 £ per year.
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Job Description
Oracle’s UK & Ireland Applications Field Marketing team is looking for an experienced, results-oriented Digital Marketing Specialist to plan, execute and optimise measurable, integrated digital marketing campaigns in support of the region’s go-to-market plans and pipeline creation goals.
Job Description
Oracle’s UK & Ireland Applications Field Marketing team is looking for an experienced, results-oriented Digital Marketing Specialist to plan, execute and optimise measurable, integrated digital marketing campaigns in support of the region’s go-to-market plans and pipeline creation goals.
The role is an exciting opportunity for a passionate digital marketer to take a data driven approach to omnichannel planning and execution designed to optimise pipeline creation. Facilitating the paid and leading the owned media strategy for the UK and Ireland Applications business, the successful candidate will partner with Global Marketing, regional Field and Partner Marketing, and Outbound teams to drive integrated campaign plans, as well as with channel activation teams for execution and optimisation.
Deep knowledge in B2B digital marketing, and hands-on experience in media strategy, planning for the UK SaaS market is a must.
Responsibilities
- Design integrated, omnichannel digital plans to create, convince, capture and convert audiences through the marketing funnel to drive inbound lead volumes and deliver against campaign pipeline goals.
- Plan an effective audience strategy designed to optimise penetration and engagement across digital channels aligned to buying intent signals.
- Act as strategic advisor to in-region Field Marketing colleagues to ensure GTM campaign plans are fully integrated with optimal digital and media plans to complement both event and outbound plans in support of pipeline goals.
- Work in partnership with the Global Channel and Campaign teams to design digital campaign user journeys, localise ad and web experiences, and activate paid digital media, email campaigns, website experiences, and social amplification.
- Closely monitor lead flow and pipeline creation across the region for owned & paid digital channels, and solicit feedback from the SDR teams, to identify optimisations required for MQL forecast and pipeline targets to be met.
- Maintain regular connects with the Global digital channel teams to inform them of optimisation requirements aligned to pipeline creation results.
- Work in collaboration with in-region Field Marketing colleagues to deliver Sales Development Representative (SDR) enablement and ensure timely and effective follow-up for MQLs.
Qualifications
Career Level – IC4
About Us
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s challenges. We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.
We know that true innovation starts when everyone is empowered to contribute. That’s why we’re committed to growing an inclusive workforce that promotes opportunities for all.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer competitive benefits based on parity and consistency and support our people with flexible medical, life insurance, and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by emailing accommodation-request_mb@oracle.com or by calling +1 888 404 2494 in the United States.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing
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Industries
IT Services and IT Consulting
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Field Marketing Specialist 4 employer: Oracle
Contact Detail:
Oracle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Specialist 4
✨Tip Number 1
Familiarise yourself with the latest trends in B2B digital marketing, especially within the SaaS sector. This knowledge will help you speak confidently about strategies and tools during interviews.
✨Tip Number 2
Network with professionals in the field marketing space, particularly those who have experience at Oracle or similar companies. Engaging with them can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful digital campaigns you've executed. Be ready to explain your role, the strategies used, and the measurable outcomes achieved to demonstrate your impact.
✨Tip Number 4
Stay updated on Oracle's recent marketing initiatives and campaigns. Showing that you are informed about their current strategies can set you apart and demonstrate your genuine interest in the company.
We think you need these skills to ace Field Marketing Specialist 4
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B and SaaS environments. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of omnichannel strategies. Mention specific campaigns you've worked on that align with Oracle's goals.
Showcase Data-Driven Achievements: In your application, include quantifiable results from previous roles, such as lead generation numbers or campaign performance metrics. This will illustrate your ability to drive pipeline creation effectively.
Research Oracle: Familiarise yourself with Oracle's products and marketing strategies. Understanding their market position and recent campaigns will help you tailor your application and prepare for potential interviews.
How to prepare for a job interview at Oracle
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience in B2B digital marketing during the interview. Be prepared to discuss specific campaigns you've executed, the strategies you employed, and the measurable results you achieved.
✨Understand Oracle's Market Position
Research Oracle's position in the UK SaaS market and be ready to discuss how your skills can contribute to their goals. Familiarise yourself with their products and recent marketing initiatives to demonstrate your interest and knowledge.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills in digital marketing. Think of examples where you've had to optimise campaigns or adjust strategies based on data insights, and be ready to share these experiences.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, emphasise your ability to collaborate effectively. Share examples of how you've partnered with other departments to achieve marketing objectives and drive results.
