Lead Data Scientist – Marketing Effectiveness
Join a global leader in Marketing Effectiveness and AI‑powered solutions, delivering measurable impact across Auto, Beauty, Retail, and Financial Services.
Location: London, Hybrid (2 days in office)
Salary: £95,000 base + performance bonus
Responsibilities
- Lead and execute Measurement & Modeling (MMM) programs for large marketing datasets.
- Develop data strategy, acquisition, and preprocessing pipelines.
- Apply econometric, Bayesian, and machine‑learning techniques to model marketing channels.
- Create dashboards, visual stories, and insights for impactful decision‑making.
- Serve as primary client contact, facilitate workshops, and deliver senior‑level presentations.
Qualifications & Skills
Mid‑level to senior experience in data science or econometrics for marketing or related field.
Proficiency in Python, R, SQL, and cloud platforms (Databricks, Azure).
Experience with Bayesian statistics, regression analysis, and MMM frameworks.
Benefits
Hybrid working model, global client exposure, and clear career progression.
Contact Details:
Opus Recruitment Solutions Recruitment Team
