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- Tasks: Design and deliver data-driven customer engagement strategies across multiple channels.
- Company: Join a forward-thinking company focused on customer insights and engagement.
- Benefits: Competitive day rate, fully remote work, and flexible hours.
- Why this job: Make a real impact by leveraging data to enhance customer experiences.
- Qualifications: Experience in CRM, Martech, or Customer Analytics with strong analytical skills.
- Other info: Work in a dynamic environment with opportunities for professional growth.
The predicted salary is between 60000 - 84000 £ per year.
D365 CE ARCHITECT/LEAD – CUSTOMER INSIGHTS JOURNEYS – OUTSIDE IR35 – DAY RATE NEGOTIABLE – 100% REMOTE
As a D365 CE Lead, you will be responsible for designing and delivering intelligent, data-driven customer engagement strategies across multiple channels. You will leverage behavioural insights, predictive modelling, and segmentation to drive relevance, increase customer retention, and grow customer lifetime value.
Key Responsibilities
Next Best Section (NBS) Decisioning
- Develop and maintain a model that recommends the most relevant section of the customers app/site to each contact.
- Use behavioural data and audience insights to drive personalised engagement.
- Ensure the model: Utilises a 360° customer view (UCP).
Web Push/ Push Notifications Channel Integration
- Integrate Web push into CIJ to engage desktop users
- Build & deploy targeted Web Push messages
Skills & Experience
- Proven experience in CRM, Martech, or Customer Analytics roles.
- Strong understanding of customer journey orchestration and segmentation.
- Experience with decisioning engines, personalisation models, and data platforms.
- Familiarity with CIJ tools, Web Push, and multi-channel CRM strategies.
- Analytical mindset with the ability to interpret data and drive actionable insights.
- Excellent stakeholder management and communication skills.
To apply, please send your CV to (url removed).
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D365 CE ARCHITECT/LEAD - CUSTOMER INSIGHTS JOURNEYS - OUTSIDE IR35 - 100% REMOTE employer: Opus Recruitment Solutions
Contact Detail:
Opus Recruitment Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land D365 CE ARCHITECT/LEAD - CUSTOMER INSIGHTS JOURNEYS - OUTSIDE IR35 - 100% REMOTE
✨Tip Number 1
Network like a pro! Reach out to your connections in the CRM and Martech space. We all know that sometimes it’s not just what you know, but who you know. Attend virtual meetups or webinars related to D365 CE to make those valuable connections.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your previous projects related to customer engagement strategies. We can’t stress enough how important it is to demonstrate your experience with decisioning engines and personalisation models. A well-organised portfolio can really set you apart!
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you’ve used behavioural insights and predictive modelling in past roles. We want you to shine when discussing how you can drive customer retention and lifetime value!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. So, get your CV ready and let’s make it happen!
We think you need these skills to ace D365 CE ARCHITECT/LEAD - CUSTOMER INSIGHTS JOURNEYS - OUTSIDE IR35 - 100% REMOTE
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the D365 CE Architect/Lead role. Highlight your experience in CRM, Martech, and customer analytics, and don’t forget to showcase your skills in decisioning engines and personalisation models.
Showcase Relevant Experience: When writing your application, focus on your past projects that align with customer journey orchestration and segmentation. Use specific examples to demonstrate how you've driven customer engagement and retention.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points for easy reading and make sure to highlight your analytical mindset and communication skills, as these are key for the role.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates!
How to prepare for a job interview at Opus Recruitment Solutions
✨Know Your D365 Inside Out
Make sure you brush up on your knowledge of D365 CE and its capabilities. Be ready to discuss how you've used it in previous roles, especially in customer engagement strategies. Highlight specific examples where you've leveraged data-driven insights to improve customer journeys.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical mindset by discussing how you've interpreted data to drive actionable insights. Bring examples of predictive modelling or segmentation strategies you've implemented, and be ready to explain the impact they had on customer retention and lifetime value.
✨Familiarise Yourself with CIJ Tools
Since the role involves Customer Insights Journeys, make sure you know the tools and technologies related to CIJ. Research any relevant platforms and be prepared to discuss how you've integrated multi-channel CRM strategies in the past, particularly with Web Push notifications.
✨Engage with Stakeholders
Stakeholder management is key in this role, so think about how you've successfully communicated and collaborated with different teams. Prepare anecdotes that showcase your communication skills and how you've navigated complex stakeholder relationships to achieve project goals.
