Event Marketing Manager
Event Marketing Manager

Event Marketing Manager

Yorkshire Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead the planning and execution of engaging events like webinars and conferences.
  • Company: Optum is a global leader in healthcare technology, improving lives through innovative solutions.
  • Benefits: Enjoy a diverse culture, career development opportunities, and comprehensive benefits.
  • Why this job: Make a real impact on health equity while working in a dynamic, fast-paced environment.
  • Qualifications: Experience in event management, strong communication skills, and a creative mindset are essential.
  • Other info: Join a team that values diversity and inclusion, and supports your personal growth.

The predicted salary is between 28800 - 48000 £ per year.

Here at Optum, we are excited to share that we are currently recruiting for an Events Manager to join us on a permanent basis. Working with our customers, we are leading the way in the delivery of patient-centred, connected, digitally enabled health and care services. Our customers and partners are using our solutions in all health and care settings, from GP surgeries and community care to high street pharmacies, hospitals, clinics, not-for-profit organisations, and specialist services. We are committed to developing the next generation of healthcare technology that will truly make a difference.

What you’ll do

As part of our dynamic team, you will play a vital role in supporting customer retention, driving brand engagement, and delivering high-impact events that elevate our market presence. You will take the lead in planning, organising, and delivering a wide range of events, from webinars and user groups to large-scale conferences. This role is ideal for a highly organised, detail-oriented individual who thrives in a fast-paced environment and has a passion for delivering exceptional event experiences. While this role sits within a broader marketing team, your primary focus will be the end-to-end execution of our events and conferences.

Other key responsibilities and accountabilities will include:

  • Plan, manage, and execute a range of events including webinars, user groups, trade shows, and large-scale conferences.
  • Own the event lifecycle—from pre-event planning and logistics through to onsite execution and post-event follow-up.
  • Liaise with venues, suppliers, and third-party vendors to ensure all aspects of event delivery run smoothly and within budget.
  • Collaborate with internal stakeholders across marketing, sales, and product teams to align event objectives with business goals.
  • Manage delegate communications, registration processes, and event promotion to drive attendance and engagement.
  • Ensure a consistent and high-quality brand presence across all events, including signage, collateral, and presentations.
  • Evaluate event success through post-event analysis and reporting, using insights to drive continuous improvement.

Marketing Support for Events:

  • Develop compelling event messaging and promotional materials across digital and traditional marketing channels.
  • Write clear and engaging copy for event invitations, landing pages, and follow-up communications.
  • Support the preparation of event kits, exhibition stands, and branded merchandise.

Who You’ll Be

We want to make sure you’re set for success, so the key skills and experience we’re looking for are below:

  • Proven experience in planning and managing events, ideally including large-scale conferences.
  • Strong project management and organisational skills with the ability to manage multiple events simultaneously.
  • Excellent written and verbal communication skills, with the ability to tailor messaging for diverse audiences.
  • A creative mindset with strong attention to detail and a commitment to delivering outstanding attendee experiences.
  • Confidence in working with external suppliers and internal stakeholders.
  • Experience with event management platforms, CRM systems, or digital marketing tools is advantageous.
  • Knowledge of the health technology sector or the NHS is a plus, but not essential.

If you are eager to join an organisation where you have more than just a job, but an opportunity to add value and develop yourself further, then apply today!

About us

Optum is a global organisation that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale.

Equality, Diversity, and Inclusion

At Optum, we are committed to providing an inclusive, equitable culture where people feel able to bring their whole selves to work and to reach their full potential. This is a foundation stone of Optum, anchoring the employee cycle from recruitment through to ongoing personal development and genuine, continuous two-way employee engagement, supported by our company values which determine everything we do. Optum is an equal opportunities employer, and we welcome applications from all suitably qualified candidates regardless of race, colour, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, protected veteran status, or other characteristics protected by applicable law. We will always work to accommodate individual needs during your application journey. If you require any adjustments, please advise the talent team.

Event Marketing Manager employer: OptumUK

At Optum, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions diversity and inclusion. As an Event Marketing Manager, you will benefit from comprehensive career development opportunities while playing a crucial role in delivering impactful events that enhance our market presence. Located in a dynamic environment, you'll collaborate with talented peers and have the chance to make a meaningful difference in healthcare, all while enjoying a range of employee benefits designed to support your well-being and professional growth.
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Contact Detail:

OptumUK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Event Marketing Manager

✨Tip Number 1

Familiarise yourself with the latest trends in event marketing, especially within the healthcare sector. Understanding how to engage audiences through digital platforms and traditional methods will set you apart.

✨Tip Number 2

Network with professionals in the healthcare and event management fields. Attend industry events or webinars to connect with potential colleagues and learn about best practices that can enhance your application.

✨Tip Number 3

Showcase your project management skills by volunteering to organise local events or community initiatives. This hands-on experience will demonstrate your ability to manage multiple tasks and deliver successful outcomes.

✨Tip Number 4

Research Optum's recent events and marketing strategies. Tailoring your approach to align with their brand values and objectives will show your genuine interest and understanding of their mission.

We think you need these skills to ace Event Marketing Manager

Event Planning
Project Management
Organisational Skills
Communication Skills
Attention to Detail
Stakeholder Management
Budget Management
Digital Marketing
Copywriting
Event Management Software Proficiency
Post-Event Analysis
Creative Thinking
Brand Management
CRM Systems Knowledge

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in event planning and management. Focus on specific events you've organised, especially large-scale conferences, and quantify your achievements where possible.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for event marketing and your understanding of the healthcare sector. Mention how your skills align with the responsibilities outlined in the job description.

Showcase Communication Skills: Since excellent written and verbal communication skills are crucial for this role, ensure your application is free from errors and clearly conveys your ideas. Use engaging language to reflect your creativity.

Highlight Relevant Tools Experience: If you have experience with event management platforms, CRM systems, or digital marketing tools, be sure to mention these in your application. This will demonstrate your technical proficiency and readiness for the role.

How to prepare for a job interview at OptumUK

✨Showcase Your Event Management Experience

Be prepared to discuss your previous experience in planning and managing events, especially large-scale conferences. Highlight specific examples where you successfully executed an event from start to finish, detailing the challenges you faced and how you overcame them.

✨Demonstrate Strong Communication Skills

Since excellent written and verbal communication is crucial for this role, practice articulating your thoughts clearly. Be ready to provide examples of how you've tailored messaging for different audiences, whether through event invitations or promotional materials.

✨Emphasise Your Organisational Skills

The ability to manage multiple events simultaneously is key. Prepare to discuss your project management techniques and tools you use to stay organised. Consider sharing a time when your organisational skills led to a successful event outcome.

✨Research the Company and Industry

Familiarise yourself with Optum's mission and values, as well as the health technology sector. Understanding their focus on patient-centred care will help you align your answers with their goals and demonstrate your genuine interest in the role.

Event Marketing Manager
OptumUK
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  • Event Marketing Manager

    Yorkshire
    Full-Time
    28800 - 48000 £ / year (est.)

    Application deadline: 2027-05-25

  • O

    OptumUK

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