At a Glance
- Tasks: Write and edit engaging content for bids, proposals, and marketing materials.
- Company: Join Optum, a global leader in healthcare technology and innovation.
- Benefits: Enjoy comprehensive benefits, career development, and a diverse, inclusive culture.
- Other info: Flexible work environment with opportunities for growth and creativity.
- Why this job: Make a real impact on health equity while honing your writing skills.
- Qualifications: Experience in content writing and strong communication skills are essential.
The predicted salary is between 35000 - 45000 £ per year.
Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start Caring. Connecting. Growing together.
What You'll Do
- Bids & proposals: Write, edit, and format high-quality content for RFPs, RFIs, tenders, and proposals
- SME collaboration: Work with Sales, Clinical, and Operational SMEs to gather input and shape responses that are accurate, persuasive, and easy to understand
- Content library: Maintain and update the bid content library, templates, and standard response materials
- Quality & compliance: Ensure proposal content reflects brand, compliance, and quality standards
- Marketing & capability documentation: Develop and maintain capability statements, service descriptions, case studies, and brochures; ensure materials align with current organisational messaging and service updates
- Social & digital content: Produce social media posts across multiple platforms and support digital campaigns focused on brand awareness, recruitment, and thought leadership
- Internal & client communications: Write monthly health awareness bulletins and produce quarterly newsletters featuring service updates, employee stories, project highlights, and key business achievements
- General content support: Support ad hoc content needs (e.g., website updates, presentations, briefing notes) and maintain a content calendar to ensure timely delivery
- Governance: Ensure content is compliant with branding, legal, and regulatory requirements
You will be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role, as well as providing development for other roles you may be interested in.
What You Will Bring
- Proven experience in content writing, marketing communications, technical writing, or bid/proposal writing
- Demonstrated excellent written communication skills, with the ability to tailor tone and complexity to different audiences
- Demonstrated solid research skills and ability to interpret complex technical and clinical information
- Proven experience producing content for business development or commercial functions
- Demonstrated ability to manage multiple concurrent deadlines and work independently
- Demonstrated proficiency with MS Office (Word, PowerPoint, Outlook) and familiarity with content management tools
Preferred Qualifications
- Proven previous experience writing for healthcare, medical, energy, or remote services sectors
- Demonstrable experience in RFP/bid writing or supporting proposal submissions
- Demonstrated knowledge of brand messaging, digital marketing, and corporate communications
- Demonstrated understanding of SEO principles and digital analytics (beneficial, not required)
Personal Attributes
- Proven ability to be highly organised with solid attention to detail
- Proven ability to be proactive and able to take ownership of content delivery
- Proven ability to be collaborative and comfortable working with senior stakeholders and subject matter experts
- Proven ability to be a creative thinker with a passion for producing high-quality content
- Demonstrated ability to manage competing priorities and deliver to tight deadlines
Performance Measures (KPIs)
- Quality and consistency of written content delivered
- Contribution to improved bid/proposal success rates
- Timeliness and productivity against content calendar deadlines
- Engagement metrics across social media and internal communications
- Internal stakeholder satisfaction with content output
Please note you must currently be eligible to work and remain indefinitely without any restrictions in the country to which you are making an application. Proof will be required to support your application.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone—of every race, gender, sexuality, age, location and income—deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes—an enterprise priority reflected in our mission.
Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, sexual orientation, or any other characteristic protected by law. UnitedHealth Group is a drug‑free workplace.
Bid & Proposal Content Writer, in Mitcheldean employer: Optum
Optum is an exceptional employer that fosters a culture of diversity and inclusion, providing employees with comprehensive benefits and ample opportunities for career development. As a Bid & Proposal Content Writer, you will play a vital role in improving health outcomes while enjoying a supportive work environment that encourages collaboration and innovation. Join us to make a meaningful impact on communities and advance health equity on a global scale.
StudySmarter Expert Advice🤫
We think this is how you could land Bid & Proposal Content Writer, in Mitcheldean
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially around health equity, so you can show how your skills align with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience in content writing and how it relates to the role of Bid & Proposal Content Writer. Tailor your examples to highlight your ability to create persuasive and compliant content that meets the needs of various stakeholders.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and making an impact in the communities we serve.
We think you need these skills to ace Bid & Proposal Content Writer, in Mitcheldean
Some tips for your application 🫡
Tailor Your Content:Make sure to customise your application to reflect the specific requirements of the Bid & Proposal Content Writer role. Highlight your experience in writing for healthcare and your ability to collaborate with SMEs, as this will show us you understand what we're looking for.
Showcase Your Skills:Don’t just list your skills—demonstrate them! Use examples from your past work that showcase your excellent written communication skills and your knack for producing high-quality content. We want to see how you can make an impact!
Keep It Professional Yet Engaging:While we love a friendly tone, remember that this is a professional application. Strike a balance between being personable and maintaining professionalism. This will help us see your personality while also recognising your commitment to quality.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Optum
✨Know Your Content Inside Out
Before the interview, make sure you’re familiar with the types of bids and proposals you’ll be working on. Brush up on your knowledge of RFPs, RFIs, and the healthcare sector. This will help you speak confidently about your experience and how it aligns with the role.
✨Showcase Your Writing Skills
Bring samples of your previous work that demonstrate your writing prowess. Highlight pieces that reflect your ability to tailor content for different audiences, especially in healthcare or technical fields. Be ready to discuss your writing process and how you ensure quality and compliance.
✨Prepare for Collaboration Questions
Since this role involves working with various SMEs, think of examples where you’ve successfully collaborated with others. Be prepared to discuss how you gather input and shape responses, ensuring they are accurate and persuasive. This shows you can work well in a team environment.
✨Understand Their Brand and Values
Research Optum’s mission and values, particularly their focus on health equity and community impact. Be ready to discuss how your personal values align with theirs and how you can contribute to their goals. This demonstrates your genuine interest in the company and its mission.