At a Glance
- Tasks: Research trends, build relationships, and create engaging content for government security events.
- Company: High-growth B2B events business expanding in the government security sector.
- Benefits: Flexible work environment, opportunity to travel across Europe, and professional growth.
- Other info: Dynamic role with opportunities to engage with senior stakeholders and grow your network.
- Why this job: Make a real impact by connecting with industry leaders and shaping important conferences.
- Qualifications: Fluent in English plus French or German; experience in content or research roles.
The predicted salary is between 35000 - 40000 £ per year.
Content Marketing Executive (English + French or German) London 1 day in office
We're partnering with a high-growth B2B events business that's expanding its presence across the government security sector. They're looking for a commercially minded
Content Marketing Executive to help build engaged communities, attract senior decision-makers, and develop conference programmes that matter.
This isn't a traditional marketing role. It's ideal for someone who enjoys researching markets, speaking with industry leaders, and creating content that drives audience growth.
The Role
You'll play a key role in launching and growing events focused on the government security market across Europe.
Working closely with the event and commercial teams, you'll identify emerging topics, secure influential speakers, and build relationships with senior stakeholders across government, defence, cybersecurity, intelligence, and critical infrastructure.
- What You'll Be Doing
- Research trends and emerging issues across the government security landscape.
- Build relationships with senior government officials, industry leaders and subject matter experts.
- Secure high-profile speakers for conferences and roundtables.
- Develop conference agendas and content programmes that attract the right audience.
- Conduct interviews and market research to understand industry challenges.
- Work alongside marketing and sales teams to ensure content drives audience acquisition and engagement.
- Identify new communities, associations and partners to expand event reach.
- Travel across Europe when required to attend meetings and industry events.
What We're Looking For
- Fluent English plus
- French or German
(spoken and written).
- Experience in content, conference production, research, journalism, audience development or stakeholder engagement.
- Confident speaking with senior executives and government stakeholders.
- Strong research, interviewing and relationship-building skills.
- Commercial mindset with an interest in building audiences and growing markets.
- Highly organised with excellent written and verbal communication.
- Ideal Background
- B2B Events or Conference Production
- Content Marketing,
- Editorial or Journalism
- Market Intelligence or Research
- Membership Organisations
- Government Affairs or Public Policy
- Defence, Cybersecurity or Security Media
- #J-18808-Ljbffr
Marketing Content Specialist employer: Opto Talent
As a rapidly scaling venture-backed AI company, we offer an exceptional opportunity for an AI Solutions Consultant in the financial services sector. Our hybrid working model based in London allows for direct exposure to senior leadership and the chance to shape the future of AI in finance, while our strong focus on employee growth ensures that you will be at the forefront of innovation with significant equity upside. Join us to make a meaningful impact in transforming investment workflows and enjoy a collaborative culture that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Content Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Opto Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Opto Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Opto Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Opto Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Content Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Opto Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Opto Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Opto Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Opto Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Opto Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Opto Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
