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- Tasks: Manage digital marketing campaigns and analyse performance metrics to optimise results.
- Company: Join a growing Birmingham-based manufacturing company with a focus on innovation.
- Benefits: Enjoy a salary up to £35,000, free parking, employee discounts, and a performance bonus.
- Why this job: Be part of a dynamic team that values creativity and strategic thinking in marketing.
- Qualifications: Experience in B2B marketing, strong digital skills, and excellent project management abilities required.
- Other info: Work hours are Mon-Thurs 8am-5pm and Fri 8am-2pm.
Are you a driven Marketing Executive with experience within a B2B environment? Do you have a passion for marketing and enjoy variety within your role? If so, this could be the perfect role for you! My Birmingham based client is looking for a Senior Marketing Executive to join their growing business, specialising in manufacturing products in-house. If successful, you will execute effective use of marketing to deliver business objectives.
Benefits:
- Salary up to £35,000
- Mon-Thurs 8am-5pm, Fri 8am-2pm
- Free parking
- Company pension
- Employee discounts
- Performance bonus
Duties and Responsibilities:
- Update and manage the content and messaging across the company's portfolio of websites.
- Manage the execution of digital marketing campaigns across various platforms, including Google Ads and social media channels.
- Oversee email marketing initiatives to engage existing customers and attract new leads.
- Analyse campaign performance metrics and adjust strategies as necessary to optimise results.
- Manage budgets for marketing projects and ensure effective allocation of resources.
- Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals.
- Prepare detailed reports on marketing activities and present findings to senior management.
Skills and Experience Required:
- Experience in a similar role, ideally within a B2B environment.
- Strong understanding of digital marketing tools and techniques, particularly Google Ads and social media platforms.
- Excellent project management skills with the ability to manage multiple projects simultaneously while meeting deadlines.
- Excellent verbal and written communication skills.
- Self-motivation with a track record of providing excellent client service.
- A creative mindset with the ability to think strategically about market positioning and brand development.
Apply Now!
Senior Marketing Executive / Marketing Manager employer: Options Resourcing Ltd
Contact Detail:
Options Resourcing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive / Marketing Manager
✨Tip Number 1
Familiarise yourself with the specific digital marketing tools mentioned in the job description, like Google Ads and social media platforms. Being able to discuss your hands-on experience with these tools during an interview will show that you're ready to hit the ground running.
✨Tip Number 2
Prepare examples of successful marketing campaigns you've managed in the past, especially in a B2B context. Highlighting your ability to analyse performance metrics and adjust strategies will demonstrate your strategic thinking and project management skills.
✨Tip Number 3
Research the company’s products and their market positioning. Understanding their business objectives will allow you to tailor your conversation during the interview, showing that you’re genuinely interested in contributing to their success.
✨Tip Number 4
Network with current or former employees on platforms like LinkedIn. They can provide insights into the company culture and expectations, which can help you prepare better for your interview and make a positive impression.
We think you need these skills to ace Senior Marketing Executive / Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing. Focus on your achievements in digital marketing, project management, and any specific tools like Google Ads that you've used.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the company's objectives. Mention specific examples of successful campaigns you've managed and how they relate to the role.
Showcase Your Analytical Skills: Since the role involves analysing campaign performance metrics, include examples in your application that demonstrate your ability to interpret data and adjust strategies accordingly.
Highlight Collaboration Experience: Emphasise your experience working with cross-functional teams. Provide examples of how you've collaborated with others to achieve marketing goals, as this is crucial for the role.
How to prepare for a job interview at Options Resourcing Ltd
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in a B2B environment during the interview. Discuss specific projects you've worked on and how they contributed to business objectives, as this will demonstrate your understanding of the sector.
✨Demonstrate Digital Marketing Knowledge
Be prepared to discuss your familiarity with digital marketing tools, especially Google Ads and social media platforms. You might want to share examples of successful campaigns you've managed and the metrics you used to measure their success.
✨Emphasise Project Management Skills
Since the role requires managing multiple projects, be ready to talk about your project management experience. Share how you prioritise tasks, meet deadlines, and ensure that all marketing efforts align with business goals.
✨Prepare for Questions on Strategy
Expect questions about your strategic thinking regarding market positioning and brand development. Think of examples where your creative mindset led to successful marketing initiatives, and be ready to discuss how you analyse campaign performance to optimise results.
