Marketing Manager - Digital & Growth
Marketing Manager - Digital & Growth

Marketing Manager - Digital & Growth

Full-Time 43000 - 67000 £ / year (est.) Home office (partial)
Optime Group

At a Glance

  • Tasks: Lead and innovate marketing strategies to drive growth in a dynamic recruitment company.
  • Company: Award-winning recruitment firm specialising in aviation staffing with a vibrant culture.
  • Benefits: Competitive salary, hybrid working, and the chance to shape marketing initiatives.
  • Why this job: Take ownership of marketing and make a real impact in a growing business.
  • Qualifications: Experience in B2B marketing, SEO, and strong content creation skills.
  • Other info: Join a fast-paced environment with opportunities for personal and professional growth.

The predicted salary is between 43000 - 67000 £ per year.

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Optime is an award-winning recruitment company specialising in aviation staffing. Since launching in 2016 we’ve placed over 10,000 staff across major UK airports, supporting airlines, ground handlers and airport operators with reliable, high-volume workforce solutions. Optime has been featured in the Recruiter Hot 100 for three consecutive years (2023, 2024 and 2025), recognising the company as one of the UK’s top performing recruitment businesses.

We’re on the lookout for a new Marketing Manager to own and deliver Optime’s marketing activity and help drive our next stage of growth. This is a hands-on role in a founder-led business where ideas move quickly and marketing plays an important role in attracting clients and candidates.

What we offer:

  • A central role in a growing company with ambitious plans
  • The opportunity to shape and own marketing at Optime
  • Salary of £50,000-£60,000 depending on experience
  • Hybrid working (minimum four days per week in our Crawley office)

What you’ll focus on:

  • SEO & Website Growth: Own and continuously improve the Optime website to strengthen search visibility, improve content structure and support lead generation.
  • Marketing Campaigns: Plan and deliver marketing campaigns that support our commercial team and promote Optime's services within the aviation sector.
  • Social Media & Content: Manage and develop Optime's presence on LinkedIn and other relevant platforms, creating engaging content that highlights our expertise within airport operations and workforce solutions.
  • Modern Marketing Tools & AI: Use modern marketing tools, including AI platforms, to improve productivity, accelerate content creation and test new ideas quickly.

What we’re looking for:

This role suits someone who enjoys building and improving things themselves rather than directing a large team. You’ll likely have:

  • Experience running B2B marketing campaigns
  • Strong understanding of SEO and website performance
  • Excellent written communication and content creation skills
  • Confidence using modern marketing tools and AI platforms
  • A practical, hands-on mindset with the ability to turn ideas into action
  • The ability to work independently and produce high-quality marketing output
  • Experience in recruitment, workforce solutions or aviation would be beneficial but isn’t essential.

If you’re looking for a role where you can take real ownership of marketing and help shape the next stage of a growing business, we’d love to hear from you. Submit your CV and tell us about a piece of marketing work you’re most proud of.

Marketing Manager - Digital & Growth employer: Optime Group

Optime is an exceptional employer that offers a dynamic and inclusive work environment, particularly for those passionate about aviation staffing. With a strong focus on employee growth and innovation, the company provides opportunities to shape marketing strategies while enjoying hybrid working arrangements from its Crawley office. Join a forward-thinking team where your contributions directly impact the company's ambitious growth plans and be part of a recognised leader in the recruitment industry.
Optime Group

Contact Detail:

Optime Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager - Digital & Growth

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best marketing campaigns and projects. This is your chance to shine and demonstrate what you can bring to the table at Optime.

✨Tip Number 3

Prepare for interviews by researching the company and its culture. Understand their marketing strategies and think of ways you could contribute. Bring fresh ideas to the table that align with their goals!

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at Optime. Don’t forget to highlight a marketing project you’re proud of!

We think you need these skills to ace Marketing Manager - Digital & Growth

SEO
Website Growth
B2B Marketing Campaigns
Content Creation
Written Communication
Social Media Management
Modern Marketing Tools
AI Platforms
Lead Generation
Marketing Strategy
Independent Working
Hands-on Mindset
Engagement Strategies
Analytical Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience with B2B marketing campaigns and SEO, as these are key for us at Optime. We want to see how your skills align with our needs!

Showcase Your Work: When you tell us about a piece of marketing work you're proud of, be specific! Share the impact it had, the tools you used, and how it relates to what we do. This helps us see your hands-on approach in action.

Be Authentic: Let your personality shine through in your application. We’re looking for someone who can bring fresh ideas and a practical mindset to our team. Don’t be afraid to show us what makes you unique!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from us. We can’t wait to hear from you!

How to prepare for a job interview at Optime Group

✨Know Your Stuff

Before the interview, dive deep into Optime's marketing strategies and recent campaigns. Familiarise yourself with their website and social media presence. This will not only show your genuine interest but also help you discuss how you can contribute to their growth.

✨Showcase Your Success

Prepare to talk about a specific marketing project you're proud of. Highlight the challenges you faced, the strategies you implemented, and the results you achieved. This will demonstrate your hands-on experience and ability to drive results in a B2B environment.

✨Be Ready for Practical Questions

Expect questions that assess your practical skills, especially around SEO and content creation. Be prepared to discuss tools you've used and how you've leveraged modern marketing techniques, including AI, to enhance productivity and creativity.

✨Ask Insightful Questions

At the end of the interview, ask questions that reflect your understanding of the role and the company’s goals. Inquire about their future marketing plans or how they measure the success of their campaigns. This shows you're thinking ahead and are genuinely interested in contributing to their success.

Marketing Manager - Digital & Growth
Optime Group

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