At a Glance
- Tasks: Own and manage exciting email marketing campaigns from start to finish.
- Company: Join a dynamic team at Optima Recruitment, where creativity thrives.
- Benefits: Earn a competitive salary and enjoy a supportive work environment.
- Other info: Refer a friend and earn £100! Great career growth opportunities await.
- Why this job: Make an impact with your marketing skills and collaborate with a passionate team.
- Qualifications: Experience in email marketing and a knack for data analysis.
The predicted salary is between 40500 - 49500 £ per year.
We are seeking an experienced E-Marketing Executive to take ownership of our email marketing activity by bringing the function in-house.
The role has been created to provide dedicated support for the planning, creation, scheduling, and distribution of marketing email campaigns, ensuring consistency, responsiveness, and closer collaboration with the wider marketing team.
This is an office-based position and will work closely with the marketing department to manage outbound email communications and support lead generation initiatives.
Key Responsibilities
- Manage the end-to-end delivery of email marketing campaigns.
- Build, test, schedule, and deploy email campaigns using Spotler.
- Maintain and manage a Spotler licence and ensure best practice in campaign execution.
- Work closely with the marketing team to convert campaign content into effective email communications.
- Manage email lists, segmentation, and campaign scheduling.
- Monitor campaign performance and produce reports on key metrics such as open rates, click-through rates, and conversions.
- Ensure compliance with GDPR and email marketing best practices.
- Support the use of Instantly for outbound email campaigns where required.
- Identify opportunities to improve email performance through testing and optimisation.
Essential Experience
- Previous experience in a dedicated email marketing or e-marketing role.
- Hands-on experience using Spotler (or a similar email marketing platform), with the ability to quickly become proficient in Spotler.
- Experience managing the full email campaign lifecycle.
- Strong understanding of email marketing best practices, segmentation, and reporting.
- Excellent organisational skills and attention to detail.
Desirable Experience
- Experience using Instantly.
- Knowledge of CRM and marketing automation platforms.
- Understanding of lead generation and digital marketing strategies.
- Experience working within a collaborative marketing team.
Skills and Competencies
- Strong communication skills.
- Excellent planning and organisational ability.
- Analytical mindset with the ability to interpret campaign data.
- High level of accuracy and attention to detail.
- Ability to manage multiple campaigns simultaneously.
- Proactive and able to work independently while collaborating effectively with colleagues.
- Working Arrangements
- Office-based role.
- Full-time preferred.
Refer a friend and earn £100!
If you have a friend who is also searching for a new opportunity in the local area, recommend Optima and if we place them (providing they complete their 3-month probation period), you will receive a £100 retail voucher of your choice!
Please note that if you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.
By applying for this vacancy, you accept Optima Recruitment Limited’s Privacy and GDPR Policy which can be found on our website and therefore gives us consent to contact you.
Optima Recruitment Limited are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer
Only candidates based in UK and eligible to work in UK are allowed
Locations
CRM & Email Marketing Executive in Dorking, Surrey employer: Optima Recruitment
Optima Recruitment is an excellent employer, offering a dynamic work environment in Epsom where teamwork and customer satisfaction are at the forefront. Employees benefit from competitive salaries, overtime opportunities, and a comprehensive holiday and pension scheme, all while enjoying a culture that promotes hands-on experience and professional growth in the installation sector.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Email Marketing Executive in Dorking, Surrey
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Optima Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Optima Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Optima Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Optima Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM & Email Marketing Executive in Dorking, Surrey
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Optima Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Optima Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Optima Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Optima Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Optima Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Optima Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
