Marketing Transformation Delivery Lead
Marketing Transformation Delivery Lead

Marketing Transformation Delivery Lead

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Optima Partners

At a Glance

  • Tasks: Lead marketing transformation programmes and engage with senior stakeholders to drive customer engagement.
  • Company: Join Optima, a fast-growing consultancy partnering with global brands for customer-centric growth.
  • Benefits: Full-time role with opportunities for professional development and collaboration in a dynamic team.
  • Why this job: Shape the future of marketing and make a real impact on client success.
  • Qualifications: Experience in marketing transformation and strong stakeholder engagement skills required.
  • Other info: Be part of a collaborative culture with exciting growth opportunities.

The predicted salary is between 36000 - 60000 £ per year.

Role

We’re looking for a Marketing Transformation Delivery Lead to join our growing Customer Engagement Consulting Team. This is a strategic and delivery-focused role, ideal for someone who thrives at the intersection of marketing, technology and operations — and who’s passionate about helping ambitious organisations reimagine how they engage their customers.

You’ll work with senior stakeholders to shape future-fit marketing operating models, enablement strategies and capabilities. From vision-setting with executive teams to hands-on delivery of transformation programmes, you’ll play a key role in helping our clients unlock customer value and drive measurable growth.

Key Responsibilities

  • Lead transformation programmes across marketing operating models, capability development, technology enablement and ways of working.
  • Engage senior stakeholders — from CMOs to campaign managers — to shape and deliver customer engagement strategies.
  • Design and embed future-ready solutions, collaborating across Optima’s consulting, technology and data teams.
  • Develop transformation frameworks and methodologies that help clients scale personalisation, leverage AI, and modernise campaign operations.
  • Manage client relationships, ensuring delivery excellence and identifying opportunities to deepen partnerships.
  • Contribute to thought leadership, shaping Optima’s point of view on the future of marketing and customer engagement.
  • A proven track record in marketing or customer engagement transformation, either in consulting or in-house.
  • Experience designing operating models, governance structures and capability roadmaps.
  • Strong stakeholder engagement skills, with the ability to influence at all levels.
  • Knowledge of marketing technologies such as Adobe, Salesforce, Pega, and DAM/workflow tools — and how to embed them in real-world environments.
  • Excellent storytelling and communication skills, able to simplify complexity and inspire change.
  • A balance of vision and pragmatism, knowing when to think big and when to focus on getting it done.
  • A curious mindset, resilience in the face of ambiguity, and a collaborative spirit.

Skills And Experience

The Team — You’ll be part of Optima’s Customer Engagement Consulting Team — a dynamic group of strategists, technologists and data experts who help clients unlock customer value and deliver transformation. We work across industries and markets, bringing bold ideas and practical solutions to every engagement. You’ll collaborate closely with colleagues across consulting, data and technology, contributing your marketing expertise to shape integrated, future-ready solutions.

The Company

Optima is a fast-growing consultancy that partners with market-leading global brands to deliver customer-centric growth. Our clients include household names like Lloyds Banking Group, BT, OVO Energy and PayPal. We’re proud of our collaborative culture, bold thinking and commitment to impact. For those joining us now, it’s an especially exciting time — we’re scaling fast and building the next chapter of our growth story.

Ready to lead the next wave of marketing transformation? We’d love to hear from you.

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Management and Manufacturing

Industries

  • Business Consulting and Services

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Edinburgh, Scotland, United Kingdom

Edinburgh, Scotland, United Kingdom 1 minute ago

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Marketing Transformation Delivery Lead employer: Optima Partners

Optima is an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation within the Customer Engagement Consulting Team. Employees benefit from opportunities for professional growth while working with renowned global brands in a fast-paced environment, all set against the beautiful backdrop of Edinburgh. Join us to be part of a transformative journey where your contributions directly impact client success and shape the future of marketing.
Optima Partners

Contact Detail:

Optima Partners Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Transformation Delivery Lead

✨Network Like a Pro

Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that Marketing Transformation Delivery Lead role.

✨Showcase Your Expertise

Don’t just talk about your experience; demonstrate it! Share insights on social media or write articles about marketing transformation. This will position you as a thought leader and catch the eye of potential employers.

✨Ace the Informational Interview

Reach out to current employees at Optima or similar companies for an informational chat. This is a great way to learn about the company culture and get insider tips on what they look for in candidates.

✨Apply Through Our Website

When you find a role that excites you, apply directly through our website! It shows your enthusiasm and gives you a better chance of being noticed by the hiring team.

We think you need these skills to ace Marketing Transformation Delivery Lead

Marketing Transformation
Stakeholder Engagement
Customer Engagement Strategies
Operating Model Design
Governance Structures
Capability Roadmaps
Marketing Technologies (Adobe, Salesforce, Pega)
AI Integration
Communication Skills
Storytelling
Collaboration
Resilience
Vision and Pragmatism
Transformation Frameworks

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Transformation Delivery Lead. Highlight your experience in marketing, technology, and operations, and don’t forget to showcase any transformation programmes you've led.

Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this role. Share your passion for customer engagement and how your skills align with our mission at Optima. Be authentic and let your personality shine through!

Showcase Your Stakeholder Engagement Skills: We want to see how you’ve successfully engaged with senior stakeholders in the past. Use specific examples to demonstrate your ability to influence and collaborate with various levels within an organisation.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!

How to prepare for a job interview at Optima Partners

✨Know Your Marketing Tech

Familiarise yourself with the marketing technologies mentioned in the job description, like Adobe and Salesforce. Be ready to discuss how you've used these tools in past roles and how they can be embedded into real-world environments.

✨Engage with Stakeholders

Prepare examples of how you've successfully engaged with senior stakeholders in previous roles. Think about specific strategies you used to influence decision-making and how you can apply those experiences to shape customer engagement strategies.

✨Showcase Your Transformation Experience

Be ready to share your proven track record in marketing or customer engagement transformation. Highlight specific programmes you've led, focusing on the outcomes and how they contributed to measurable growth for clients.

✨Emphasise Collaboration and Curiosity

Demonstrate your collaborative spirit and curious mindset during the interview. Share instances where you've worked across teams to deliver solutions and how your resilience helped you navigate ambiguity in projects.

Marketing Transformation Delivery Lead
Optima Partners
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